CRM Campaign QA (AU Retail, Hybrid)

The CRM Campaign QA at ConnectOS is responsible for developing and executing test plans for email campaigns. This includes ensuring the accuracy and functionality of emails, validating workflows and automations, and testing across various devices and email clients. Additionally, they report bugs and work with the development team to enhance campaign performance, ensuring compliance with brand standards and industry best practices.

To qualify for the CRM Campaign QA role at ConnectOS, candidates should have a minimum of two years' experience in a QA or Test Analyst role. A proven track record in testing complex workflows, data integrations, email campaigns, and marketing automation is essential. Familiarity with Adobe Campaign Classic and Salesforce Marketing Cloud is a bonus, as well as expertise in testing HTML for email campaigns.

Successful candidates for the CRM Campaign QA position at ConnectOS should exhibit strong attention to detail, excellent analytical skills, and the ability to work collaboratively with teams. They must have technical proficiency in testing email campaigns, audience segmentation, and dynamic content delivery. Furthermore, strong communication skills are important for reporting errors and championing process improvements within the organization.

At ConnectOS, the CRM Campaign QA role comes with a range of attractive benefits and perks. These include a hybrid work setup, medical and dental coverage from day one, paid vacation and sick leave, and a competitive salary package with annual appraisals. You’ll also enjoy complimentary wellness facilities, coffee, and a boisterous work culture that promotes work-life balance and career growth.

ConnectOS is dedicated to nurturing careers, especially for roles like the CRM Campaign QA. Employees are encouraged to pursue professional development through regular training initiatives, mentorship programs, and exposure to various projects. In addition, the company offers a structured appraisal system to reward your achievements and support your career progression within the organization.

When answering this question, emphasize your familiarity with various testing methodologies, such as exploratory testing, regression testing, and automation. Share examples of how you've implemented these methodologies, focusing on how they ensure the accuracy and effectiveness of email campaigns.

When discussing your experience with audience segmentation, mention any specific tools or techniques you've used to categorize audiences effectively. Highlight how this segmentation has improved campaign performance and your role in testing the accuracy of targeted campaigns.

To answer this question, explain your process for validating workflows, including checking the integration points and ensuring that triggers work as expected. Providing specific examples of past campaigns where your testing uncovered issues can illustrate your capability.

Share examples of common challenges such as compatibility across different email clients or ensuring deliverability. Describe the steps you took to address these challenges and how your strategic problem-solving led to successful campaign outcomes.

Discuss your approach to ensuring compliance, such as creating checklists based on brand guidelines. Share an example where you identified discrepancies and worked to rectify them before a campaign launch.

Mention any specialized tools you utilize for testing HTML emails, such as Litmus or Email on Acid. Discuss how these tools help in verifying rendering across devices and clients, ensuring optimal user experience.

Explain your philosophy on teamwork and communication with developers. Discuss how you provide clear bug reports and work collaboratively to prioritize fixes, showcasing your role in fostering a positive working relationship.

Talk about the key metrics you focus on, such as open rates, click-through rates, and conversions. Explain how you use this data to refine future campaigns and your role in analyzing these metrics.

Share a specific example where you identified inefficiencies in current QA processes and implemented improvements. Highlight the impact of these changes on your team's productivity and the quality of delivered campaigns.

Express your passion for detail-oriented work and the satisfaction of contributing to successful marketing campaigns. Discuss how being a part of the customer journey excites you, as well as the collaborative aspects of the role.