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Head of Sponsorship & Events Marketing

CoreWeave is the AI Hyperscaler™, delivering a cloud platform of cutting edge services powering the next wave of AI. Our technology provides enterprises and leading AI labs with the most performant, efficient and resilient solutions for accelerated computing. Since 2017, CoreWeave has operated a growing footprint of data centers covering every region of the US and across Europe. CoreWeave was ranked as one of the TIME100 most influential companies of 2024.

As the leader in the industry, we thrive in an environment where adaptability and resilience are key. Our culture offers career-defining opportunities for those who excel amid change and challenge. If you’re someone who thrives in a dynamic environment, enjoys solving complex problems, and is eager to make a significant impact, CoreWeave is the place for you. Join us, and be part of a team solving some of the most exciting challenges in the industry.  

CoreWeave powers the creation and delivery of the intelligence that drives innovation. 

About the role:

CoreWeave is leading the way in AI infrastructure, empowering enterprises with the most performant, efficient, and resilient cloud services for accelerated computing. As we continue our growth, we’re looking for a visionary Vice President of Brand Sponsorships to drive and expand our brand partnerships and sponsorship initiatives. This is a strategic leadership role requiring a deep understanding of brand marketing, sponsorship dynamics, and relationship management to elevate CoreWeave’s brand presence and business objectives.

As the Head of Sponsorship & Events Marketing, you will be responsible for developing and executing a comprehensive strategy for brand sponsorships, overseeing the full lifecycle from identifying high-value opportunities to negotiating deals and executing successful activations. You will collaborate closely with cross-functional teams to ensure alignment with our brand values and objectives, and you will mentor and lead a growing team focused on expanding CoreWeave’s sponsorship portfolio.

Key Responsibilities

Strategic Leadership:
• Develop and implement a strategic vision for brand sponsorships that aligns with overall business goals and enhances brand equity.
• Lead the development of sponsorship strategies that amplify CoreWeave’s presence in key markets, maximizing brand impact and audience engagement.

Sponsorship Development & Negotiation:
• Identify, negotiate, and secure high-value sponsorship opportunities with brands, events, and organizations that resonate with CoreWeave’s target audience.
• Ensure all sponsorships reflect CoreWeave’s brand values and business goals, driving mutual success.

Relationship Management:
• Build and maintain strong relationships with key stakeholders, including brand partners, internal teams, and external agencies to ensure successful collaboration and execution of sponsorship initiatives.
• Act as the primary liaison between CoreWeave and partners, managing ongoing relationships and ensuring the longevity of partnerships.

Activation Strategy & Performance Metrics:
• Oversee the activation and execution of sponsorships, ensuring all initiatives are carried out effectively and meet or exceed established KPIs.
• Track and report on the success of sponsorship initiatives, adjusting strategies as needed to optimize performance.

Budget and Agency Management:
• Develop and manage the budget for brand sponsorships, ensuring resources are optimally allocated for maximum ROI.
• Vet, hire, and manage sponsorship marketing agencies to support the execution of sponsorship strategies.

Team Leadership & Cross-Functional Collaboration:
• Lead, mentor, and develop a high-performing team of sponsorship professionals, fostering a culture of collaboration, creativity, and excellence.
• Work closely with marketing, sales, and product teams to ensure sponsorships are integrated and aligned with broader marketing efforts.

Market Analysis & Competitive Landscape:
• Conduct market research and analysis to identify trends, emerging opportunities, and competitive landscapes in the sponsorship space.
• Provide regular insights to the executive team to inform strategic decisions and refine sponsorship strategies.

Qualifications: 

  • Bachelor’s degree in Marketing, Business Administration, or a related field (MBA preferred).
  • 15+ years of experience in brand marketing, sponsorship, or partnership management, with a proven track record of success in a leadership role.
  • Strong negotiation skills and experience securing high-profile, high-value sponsorships.
  • Exceptional communication and interpersonal skills, with the ability to build relationships at all levels of the organization.
  • Strategic thinker with a data-driven approach to decision-making, performance measurement, and optimizing sponsorship outcomes.
  • Experience managing sponsorship agencies and vendors.
  • Ability to thrive in a fast-paced, dynamic environment and manage multiple high-priority initiatives.
  • Passion for technology, AI, and a deep understanding of brand dynamics and consumer behavior.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $200,000-$262,500. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience.

What We Offer

The range we’ve posted represents the typical compensation range for this role. To determine actual compensation, we review the market rate for each candidate which can include a variety of factors. These include qualifications, experience, interview performance, and location.

In addition to a competitive salary, we offer a variety of benefits to support your needs, including:

  • Medical, dental, and vision insurance - 100% paid for by CoreWeave
  • Company-paid Life Insurance 
  • Voluntary supplemental life insurance 
  • Short and long-term disability insurance 
  • Flexible Spending Account
  • Health Savings Account
  • Tuition Reimbursement 
  • Mental Wellness Benefits through Spring Health 
  • Family-Forming support provided by Carrot
  • Paid Parental Leave 
  • Flexible, full-service childcare support with Kinside
  • 401(k) with a generous employer match
  • Flexible PTO
  • Catered lunch each day in our office and data center locations
  • A casual work environment
  • A work culture focused on innovative disruption

Our Workplace

At CoreWeave, we are committed to operating as a hybrid workplace, offering employees flexibility in how they structure their time between in-office and remote work. We recognize the significance of fostering connections, collaboration, and creativity within our office culture and its positive impact on our business. Our philosophy operating as a hybrid workplace underscores our dedication to enabling employees to tailor work-life balance to their individual preferences.

For those who do not live within 30 miles of one of our offices, we are open to considering remote work for candidates whose skills and experience strongly align with the role. While we prioritize a hybrid work environment for most roles, we understand the importance of flexibility and are open to remote work for specific positions and specialized skill sets. Onboarding is essential to your success. New employees not based out of an office will be invited to attend onboarding training at one of our hubs within their first month of employment. We continue to foster a collaborative environment by bringing teams together quarterly.

 

California Consumer Privacy Act - California applicants only

CoreWeave is an equal opportunity employer, committed to fostering an inclusive and supportive workplace. All qualified applicants and candidates will receive consideration for employment without regard to race, color, religion, sex, disability, age, sexual orientation, gender identity, national origin, veteran status, or genetic information.

As part of this commitment and consistent with the Americans with Disabilities Act (ADA), CoreWeave will ensure that qualified applicants and candidates with disabilities are provided reasonable accommodations for the hiring process, unless such accommodation would cause an undue hardship. If reasonable accommodation is needed, please contact: careers@coreweave.com.

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CEO of CoreWeave
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Michael Intrator
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Average salary estimate

$231250 / YEARLY (est.)
min
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$200000K
$262500K

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What You Should Know About Head of Sponsorship & Events Marketing, CoreWeave

CoreWeave is excited to announce that we're on the lookout for a Head of Sponsorship & Events Marketing to help drive our innovative marketing strategies! As the AI Hyperscaler™, we're redefining cloud services for accelerated computing, and we need a visionary leader in Sunnyvale, California, to join our latest adventure. This role is all about creating powerful brand connections and expanding our sponsorship initiatives within the tech industry. If you're someone who has a passion for building meaningful relationships and can thrive in a fast-paced environment, CoreWeave offers the perfect opportunity for you! You'll be at the forefront of developing and implementing a comprehensive strategy that aligns with our business goals and enhances our brand presence. You'll identify high-value sponsorship opportunities, negotiate deals, and oversee their successful execution while leading a talented team. Collaborating across various departments, you'll ensure that our sponsorships resonate authentically with our target audience and reflect our brand values. With your extensive experience in brand marketing and relationship management, you'll be pivotal in elevating CoreWeave’s presence in key markets. Ready to take on this challenge and help shape the future of AI technology with us at CoreWeave? Then we want to hear from you!

Frequently Asked Questions (FAQs) for Head of Sponsorship & Events Marketing Role at CoreWeave
What are the key responsibilities of the Head of Sponsorship & Events Marketing at CoreWeave?

The Head of Sponsorship & Events Marketing at CoreWeave will be responsible for crafting and executing a strategic vision for brand sponsorships that aligns with the company’s overall business goals. This includes identifying key sponsorship opportunities, negotiating deals, activating sponsorships, and overseeing a talented marketing team to ensure the successful execution of initiatives.

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What qualifications does CoreWeave seek for the Head of Sponsorship & Events Marketing?

CoreWeave is looking for candidates with at least 15 years of experience in brand marketing, sponsorship, or partnership management. A Bachelor’s degree in Marketing or Business Administration is required, with an MBA preferred. Additionally, candidates should possess strong negotiation skills, exceptional communication abilities, and a strategic, data-driven mindset.

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How does the Head of Sponsorship & Events Marketing contribute to CoreWeave's team culture?

The Head of Sponsorship & Events Marketing will play a vital role in fostering a collaborative and innovative team culture at CoreWeave. By mentoring and leading a dedicated team of sponsorship professionals, they will help build an environment focused on creativity, excellence, and effective cross-functional collaboration, ultimately contributing to a positive workplace atmosphere.

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What types of sponsorships will the Head of Sponsorship & Events Marketing manage at CoreWeave?

At CoreWeave, the Head of Sponsorship & Events Marketing will manage various high-value sponsorships, including partnerships with industry-leading brands, events, and organizations that align with our target audience. The role entails developing sponsorship strategies that enhance brand visibility and engagement within key markets.

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What is the compensation range for the Head of Sponsorship & Events Marketing position at CoreWeave?

The compensation for the Head of Sponsorship & Events Marketing at CoreWeave ranges from $200,000 to $262,500, depending on various factors like experience, location, and the specific qualifications of each candidate. CoreWeave also offers a comprehensive benefits package to support employees' needs.

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Common Interview Questions for Head of Sponsorship & Events Marketing
Can you describe your experience with brand sponsorship strategy development?

When answering this question, focus on a specific instance where you successfully developed and implemented a sponsorship strategy. Highlight the goals, execution, and measurable outcomes, showcasing how your efforts enhanced brand visibility and market presence.

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How do you prioritize and manage multiple sponsorship initiatives?

It's essential to convey your organizational skills and ability to manage time effectively. Discuss your approach to prioritization, including the tools or methods you use (like project management software) to keep track of sponsorship timelines, goals, and resources.

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What techniques have you used to negotiate sponsorship deals successfully?

Talk about specific negotiation techniques that you've found effective, such as creating win-win situations, understanding the needs of the other party, and being prepared with data-driven arguments. Explain an example where your negotiation skills led to a successful partnership or deal.

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Can you give an example of a successful sponsorship activation you led?

To answer, describe a particular sponsorship activation, detailing the planning, execution, and the results achieved. Emphasize your role, the key stakeholders involved, and how this activation aligned with broader marketing efforts.

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How do you measure the success of sponsorship initiatives?

Discuss the specific key performance indicators (KPIs) you focus on when evaluating sponsorship success, such as brand awareness, audience engagement, or ROI. Provide an example of how you tracked these metrics and adjusted strategies based on performance data.

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What approach do you take to maintain long-term relationships with sponsors?

In your response, highlight the importance of regular communication and transparency. Discuss how you build trust with sponsors through consistent engagement, feedback, and aligning on shared goals to foster long-lasting partnerships.

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How have you adapted sponsorship strategies in previous roles based on market trends?

Prepare to discuss a specific instance where you identified a market trend and adapted your sponsorship strategy accordingly. Highlight how your proactive approach benefited the organization and enhanced brand recognition or engagement.

Join Rise to see the full answer
What challenges have you faced in previous sponsorship roles, and how did you overcome them?

Be ready to provide an example of a significant challenge in sponsorship management you've encountered, detailing your thought process and problem-solving strategies. Describe how your actions resulted in a positive outcome.

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How do you collaborate with cross-functional teams to ensure sponsorships align with business objectives?

Discuss how you actively engage with different departments (e.g., marketing, sales, product) to align sponsorship strategies with overall business goals. Provide examples of collaborative projects where diverse input led to successful outcomes.

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Why do you want to work as the Head of Sponsorship & Events Marketing at CoreWeave?

This is an opportunity to express your enthusiasm for CoreWeave's mission and values. Discuss your passion for technology and AI, and how this aligns with your career goals and previous experience in leading brand partnerships and sponsorship initiatives.

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CoreWeave is an NVIDIA backed, fast-growing cloud provider for GPU-accelerated workloads at enterprise scale. The company was founded in 2017 and since then has profited massively from the boom in generative AI seen in 2023.

176 jobs
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Full-time, hybrid
DATE POSTED
April 8, 2025

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