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At Backcountry, our mission is to connect people to their passions. Our four online stores—Backcountry, Competitive Cyclist, MotoSport and, SteepandCheap—aim to supply our customers with the gear, knowledge, and inspiration necessary to get out there and chase down life’s greatest moments. We do this by providing the biggest and best assortment of premium outdoor products, superior shopping experience, personalized Gearhead expertise, lightning-fast and accurate fulfillment, and inspirational, informative, and community-centered content.  

Backcountry is seeking a highly motivated and experienced Store Manager to lead our retail team of Gearheads to connect customers to their pursuits outside and support their gear-related needs. As the Store Manager, you will be responsible for overseeing the day-to-day operations of our physical store, ensuring the highest level of customer service, sales productivity, merchandising decisions, inventory integrity and store profitability. You will also be responsible for extending Backcountry’s culture, core values and operating principles into your workplace, maintaining a positive and enthusiastic work environment. 

 

This position will report to the Head of Stores.


What you get to do every day:
  • Manage all aspects of store operations; sales, customer service, inventory, scheduling and payroll, events, partnerships, and visual merchandising 
  • Monitor store performance metrics, develop action plans and execute to delivery Budget goals across selling and profitability   
  • Recruit and train a staff of Gearhead product experts, capable of speaking to technical goods and supporting our customer's outdoor activities and needs  
  • Maintain elevated standards of customer experience and selling productivity; fitting rooms, footwear, technical hardgoods, and general zoning  
  • Build loyalty and satisfaction with customers through positive interactions, relationship-building activities, and prompt resolution of any issue  
  • Identify local marketing opportunities to further engagement in the community 
  • Manage inventory levels, maintain healthy shrink %, promote placement to key items, and identify gaps in product mix and collaborate to achieve a productive assortment strategy 
  • Maintain a positive and enthusiastic work environment, promoting teamwork, collaboration, and open communication 
  • Develop and maintain strong relationships with vendors, carriers, landlords, and other key stakeholders  
  • Collaborate with our online store team to ensure consistency across all sales channels and provide seamless customer experiences 


What you bring to the role:
  • 5+ years of experience in retail leadership, preferably in an outdoor retail or e-commerce company 
  • Proven track record of achieving sales targets and maximizing profitability 
  • Strong leadership, communication, and interpersonal skills 
  • Excellent organizational and time-management skills
  • Ability to prioritize tasks, remain flexible and adapt quickly
  • Proficient in Microsoft Office, point-of-sale (POS) systems and Scheduling tools
  • Passion for the outdoors and outdoor products


$85,000 - $90,000 a year

Our mission is to connect people to their passions. Our four online stores—Backcountry, Competitive Cyclist, MotoSport and SteepandCheap—aim to supply our customers with the gear, knowledge, and inspiration necessary to get out there and chase down life’s greatest moments. We do this by providing the biggest and best assortment of premium outdoor products, superior shopping experience, personalized Gearhead expertise, lightning-fast and accurate fulfillment, and inspirational, informative, and community-centered content.

We take this concept seriously, both personally and professionally, which for employees translates to careers with growth potential and the ability to take ownership and make an impact daily. Perks such as an excellent gear discount, an annual summer Adventure Contest, summer barbecues, and a pet-friendly office make for a fun work environment. Backcountry employees will have the benefit of working with colleagues who are passionate about their careers as well as the outdoors.

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What You Should Know About Store Manager, CSC Generation

At Backcountry, we're on a mission to connect people to their passions, and we're thrilled to invite a passionate and experienced Store Manager to join our team in Palo Alto, CA. As our Store Manager, you'll play a pivotal role in leading our retail team of Gearheads, ensuring that every customer finds the perfect gear for their outdoor adventures. Your day-to-day will be dynamic, encompassing everything from sales and customer service to inventory management and visual merchandising. You'll get to bring your knack for leadership to recruit and train a knowledgeable staff that can genuinely connect with customers about their outdoor needs. Not only will you be responsible for maintaining our high standards of service and store performance, but you'll also have the exciting chance to build relationships within the community and identify local marketing opportunities. We believe in collaboration, and as the Store Manager, you will work closely with both our physical store and online teams to create a seamless shopping experience across all channels. If you have a proven track record in retail leadership, love the outdoors, and are looking for a fun and fulfilling work environment, this could be the perfect opportunity for you. Come help us inspire our customers to chase down life’s greatest moments, all while enjoying fantastic perks like a generous gear discount and summer barbecues with fellow outdoor enthusiasts!

Frequently Asked Questions (FAQs) for Store Manager Role at CSC Generation
What are the key responsibilities of a Store Manager at Backcountry?

As a Store Manager at Backcountry, your primary responsibilities will include overseeing daily store operations, ensuring exceptional customer service, managing inventory levels, and leading a team of Gearheads. You will be tasked with monitoring sales performance, developing action plans, and recruiting staff to ensure that the team is equipped to support all customer needs effectively.

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What qualifications do I need to become a Store Manager at Backcountry?

To be considered for the Store Manager position at Backcountry, candidates should have at least 5+ years of retail leadership experience, ideally within the outdoor or e-commerce sectors. Strong leadership, communication, and organizational skills are essential, along with a demonstrated ability in achieving sales targets and managing teams.

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How does Backcountry promote a positive work culture for Store Managers?

Backcountry emphasizes a positive and enthusiastic workplace culture for all of its employees, including Store Managers. This involves fostering teamwork, maintaining open lines of communication, and creating an engaging work environment through team activities, such as summer barbecues and adventure contests, to motivate staff and build camaraderie.

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What is the expected salary for a Store Manager at Backcountry?

The salary range for a Store Manager at Backcountry typically falls between $85,000 and $90,000 a year. In addition to this competitive salary, employees enjoy a variety of perks, including discounts on gear and opportunities for career growth.

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What opportunities for professional development can a Store Manager expect at Backcountry?

As a Store Manager at Backcountry, you'll have access to various professional development opportunities. The company encourages employees to take ownership of their roles, leads workshops, and provides resources for skill enhancement, allowing you to grow both personally and professionally while making a significant impact on the business.

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Common Interview Questions for Store Manager
How do you prioritize tasks as a Store Manager?

When answering this question, focus on your ability to assess which tasks are most critical to store performance and customer satisfaction. Discuss how you use data and performance metrics to guide your priorities and how you empower your team to take ownership of their responsibilities.

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Can you describe a time when you improved customer experience in a retail setting?

In your response, illustrate an example where you implemented a new strategy or training for staff that led to increased customer satisfaction. Highlight specific outcomes, such as improved feedback or sales, and connect this to your vision as a Store Manager at Backcountry.

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What strategies would you use to motivate your team as a Store Manager?

Answering this question, you might mention methods like recognizing individual achievements, fostering a collaborative environment, and implementing incentives that encourage team performance. Be sure to convey your passion for outdoor culture, which can inspire and resonate with your team.

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How do you handle conflict among team members?

Describe your approach to conflict resolution by mentioning active listening, understanding each person's perspective, and facilitating open discussions to reach a resolution. Your calm and fair approach will underscore your leadership qualities suited for Backcountry.

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What is your experience with inventory management?

Emphasize your knowledge of inventory management systems and your previous experiences in maintaining stock levels. Discuss how you have ensured inventory accuracy and how you track sales trends to inform product assortment, connecting it to Backcountry’s goals.

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How would you increase sales in a competitive environment?

In your answer, detail data-driven strategies you would implement, such as in-store promotions, community events, or partnerships that align with Backcountry’s values. It's important to highlight your experience with various marketing initiatives and the importance of customer engagement.

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What experience do you have with recruiting and training staff?

Share specific examples of how you have successfully recruited and trained staff in past retail roles. Focus on the importance of instilling product knowledge and customer service skills, which are crucial for a Store Manager at Backcountry.

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How do you maintain work-life balance in a managerial role?

Discuss how you prioritize time management both personally and professionally. Highlight strategies you've used in the past to create balance while still meeting the demands of a Store Manager role, which is essential in maintaining a positive environment.

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What role do you believe community engagement plays in retail?

Express the importance of community connections in retail success and how you would actively seek local partnerships or events to engage customers. Relate how these strategies would align with Backcountry's mission to inspire outdoor passion.

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Why do you want to work as a Store Manager at Backcountry?

Your answer should reflect a genuine passion for the outdoors and Backcountry's mission. Discuss your alignment with the company's core values and how your experiences positioned you well to contribute positively to the team dynamic and customer engagement.

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DATE POSTED
March 23, 2025

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