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Global Commercial Content Specialist

At Ensono, our Purpose is to be a relentless ally, disrupting the status quo and unleashing our clients to Do Great Things!  We enable our clients to achieve key business outcomes that reshape how our world runs. As an expert technology adviser and managed service provider with cross-platform certifications, Ensono empowers our clients to keep up with continuous change and embrace innovation.

We can Do Great Things because we have great Associates. The Ensono Core Values unify our diverse talents and are woven into how we do business. These five traits are the key to achieving our purpose.

Honesty

Reliability

Curiosity

Collaboration

Passion

About the role and what you'll be doing:

As a key member of Ensono's Marketing team, the Global Commercial Content Specialist will be responsible for creating and managing high quality, engaging content that drives awareness of our products and services to support our demand generation efforts.

Responsibilities include:

Strategic Content Development: Develop and execute strategic commercial and campaign content aligned with our marketing and sales objectives.

Content Creation: Generate an array of multi-media content including, but not limited to, blog posts, case studies, white papers, eBooks, videos, infographics, social media posts, and video scripts.

Cross-Functional Collaboration: Work closely with various departments such as Product Sales and Customer Success to ensure a cohesive, accurate and consistent message across our marketing platforms.

Utilization of AI Tools: Employ the latest generative AI tools to enhance content creation and marketing strategies. This includes leveraging AI for content optimization, trend analysis, and productivity enhancement.

Content Optimization and A/B Testing: Adopt an optimization mindset for all content, working with the wider campaign team to conduct A/B testing of messaging, assets, and creatives.

Performance Metrics Analysis: Monitor and analyze content performance metrics such as content engagement and conversions. Use these insights to continually refine and improve content strategy.

Budget Management: Ensure efficient allocation of resources and tracking POs, receipts and expenses effectively.

Industry Trend Monitoring: Stay abreast of the latest trends, technologies and best practices in content marketing, especially regarding AI advancements and digital marketing strategies.

Other Marketing Initiatives: Actively contribute to other marketing initiatives as required, showcasing versatility and a team-oriented mindset.

Required Qualifications

  • Bachelor's degree in Marketing, Communications, or a related field.

  • Proven experience in content creation, preferably in a global or commercial context.

  • Experience in copywriting and content marketing in the technology industry

  • Strong writing, editing, and storytelling skills, with a keen eye for detail.

  • Multi-disciplined creative and project management skills.

  • Familiarity with digital marketing tools and platforms, including content management systems and social media.

  • Solid understanding of SEO and social media marketing principles.

  • Ability to work collaboratively to influence and enable stakeholders in a fast-paced, dynamic environment.

Preferred Qualifications

  • Passion for B2B technology industry and knowledge of legacy to cloud-native technologies

  • Familiarity with industry-specific trends and ABM best practices.

Why Ensono?

Ensono is a place to make better happen – for our clients and for your career. You can do great things through innovation or collaboration, by learning or volunteering, or to promote diversity and inclusion. You can do great things for your own health or for a healthier planet. Whatever it means to you to do great things we want Ensono to be the place you can do it. 

We are a client-facing business, but we do encourage clients to allow us to work remotely most of the time so if you are not required to be on a client site, you can choose to work from home or in our Ensono offices.

Some of our benefits include:

  • Unlimited Paid Days Off

  • Three health plan options through Blue Cross Blue Shield

  • 401k with company match

  • Eligibility for dental, vision, short and long-term disability, life and AD&D coverage, and flexible spending accounts

  • Paid Maternity Leave, Paternity Leave, and Sabbatical Leave

  • Education Reimbursement, Student Loan Assistance or 529 College Funding

  • Enhanced fertility coverage

  • Wellness program

  • Flexible work schedule

  • Depending on location, ability to take advantage of fitness centers

As of the date of this posting, a good faith estimate of the current pay scale for this role is $70k to $110k annually based on a full-time schedule. Please note that placement in the range may vary based on numerous factors including but not limited to skills, experience, internal equity, and business needs. In addition to base salary, other compensation programs, depending on eligibility, include an annual bonus plan based on company and individual performance and an equity grant under our Associate Equity Appreciation Program.

Ensono is an Equal Opportunity/Affirmative Action employer. We are committed to providing equal employment to our Associates and building a diverse and inclusive workforce. All qualified applicants will be considered without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or other legally protected basis, in accordance with applicable law.

Pay transparency nondiscrimination statement/posting OFCCP’s pay transparency policy can be found on OFCCP’s website.

If you need accommodation at any point during the application or interview process, please let your recruiter know or email USTalentAcquisition@ensono.com.

Average salary estimate

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$110000K

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What You Should Know About Global Commercial Content Specialist, Ensono

Join Ensono as a Global Commercial Content Specialist and become part of a team that truly makes a difference! Our purpose is clear: to empower our clients and help them navigate the evolving landscape of business technology. In this remote role, you'll be the architect of engaging content that not only resonates with our audience but also drives awareness of our innovative products and services. Imagine creating varied content – from captivating blog posts to insightful case studies and even eye-catching infographics! Collaborating across departments like Product Sales and Customer Success will ensure every message aligns perfectly with our marketing goals. Plus, you'll get to harness the latest generative AI tools to elevate your content strategies, keeping you ahead of industry trends. Your knack for detail and storytelling will shine as you monitor performance metrics, conduct A/B testing, and fine-tune our content strategy to maximize engagement and conversions. At Ensono, we believe in a work culture that fosters honesty, reliability, curiosity, collaboration, and passion, and we're excited to see how you can contribute to our collective journey of doing great things!

Frequently Asked Questions (FAQs) for Global Commercial Content Specialist Role at Ensono
What are the responsibilities of a Global Commercial Content Specialist at Ensono?

As a Global Commercial Content Specialist at Ensono, you'll be responsible for developing strategic content that aligns with our marketing and sales goals. This includes creating diverse multimedia content like blog posts, videos, and infographics, as well as ensuring cohesive messaging through collaboration with other departments. You'll also leverage AI tools to enhance content creation and optimize its performance through ongoing analysis and A/B testing.

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What qualifications do I need to be a Global Commercial Content Specialist with Ensono?

To qualify for the Global Commercial Content Specialist position at Ensono, candidates should possess a Bachelor's degree in Marketing or Communications and have proven experience in content creation, particularly in a global context. Strong writing, editing, storytelling, and project management skills are essential, along with familiarity with digital marketing tools and a solid understanding of SEO principles.

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What kind of content does the Global Commercial Content Specialist at Ensono create?

In the role of Global Commercial Content Specialist at Ensono, you'll create a wide variety of content designed to drive awareness and engagement. This can range from blog posts and case studies to eBooks, video scripts, and social media content, ensuring that each piece effectively highlights our innovative products and aligns with our marketing strategy.

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How does collaboration work in the Global Commercial Content Specialist position at Ensono?

Collaboration is integral to the Global Commercial Content Specialist role at Ensono. You'll work closely with departments like Product Sales and Customer Success, ensuring that all content reflects a unified message and meets both marketing and client needs. This teamwork will enhance the success of your content initiatives and ensure the voice of the company is consistently represented.

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What benefits does Ensono offer its Global Commercial Content Specialist?

Ensono offers a comprehensive benefits package for the Global Commercial Content Specialist position, including unlimited paid days off, health plans through Blue Cross Blue Shield, a 401k match, and educational reimbursement. Additional perks, such as wellness programs and flexible work schedules, further enhance the work-life balance of our associates.

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Common Interview Questions for Global Commercial Content Specialist
Can you describe your experience in content creation related to technology?

When answering this question, be specific about your past roles in content creation and how they relate to the technology industry. Highlight your projects, the types of content you created, and any measurable outcomes that demonstrate your effectiveness in engaging an audience.

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How do you approach creating content that aligns with marketing and sales objectives?

Discuss your research process for understanding target audiences and your methods for aligning content with overall marketing goals. Mention your experience with strategic planning and give examples of how you've developed content that has driven sales or engagement.

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What role does SEO play in your content creation process?

Address the importance of SEO in maximizing visibility and engagement. Talk about specific strategies you've used, such as keyword optimization, metadata, and how you've monitored content performance metrics to improve SEO outcomes.

Join Rise to see the full answer
Describe a time you turned data analytics into actionable insights for content improvement.

Provide a specific example where you used analytics to adapt your content approach. Explain the process of gathering insights and how you implemented changes based on data to enhance content performance.

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How do you stay updated with the latest trends in content marketing and AI tools?

Emphasize your commitment to ongoing learning through industry blogs, webinars, and professional networks. You may also mention any specific tools or resources you subscribe to that keep you informed about trends and innovations in content marketing.

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Can you provide an example of a successful A/B test you conducted with your content?

Discuss a specific A/B testing scenario, detailing what you tested (e.g., headlines, imagery) and the results. Focus on how this influenced the direction of your content strategy and what you learned from the process.

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How do you handle tight deadlines while maintaining the quality of your content?

Talk about your time management skills, how you prioritize tasks, and any tools or methods you use to stay organized under pressure. Emphasize that maintaining quality remains your top priority even in challenging circumstances.

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What content management systems (CMS) are you familiar with?

List the CMS platforms you have experience with and describe how you've utilized them in previous roles for content management, distribution, and audience engagement. Share examples of projects that benefited from your CMS skills.

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How do you approach collaboration with other departments when creating content?

Share your experience working in cross-functional teams, emphasizing communication, alignment on objectives, and how you’ve successfully integrated input from other departments to enhance content quality and relevance.

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Why do you want to work as a Global Commercial Content Specialist at Ensono?

Spend time articulating your passion for both the technology industry and content creation. Connect your values with Ensono’s mission and culture, and explain how your skills and background make this role a perfect fit for you.

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Ensono is a hybrid IT services provider, offering consulting and advisory services, cloud transformation, mainframe modernization, managed infrastructure and application services, and more. Ensono is headquartered in Downers Grove, Illinois.

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Full-time, remote
DATE POSTED
March 6, 2025

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