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Partner Marketing Manager (remote) - Germany

Job description

We are looking for a Partner Marketing Manager to develop and execute high-impact marketing strategies that drive revenue growth through our Managed Service Provider (MSP), Resellers and Insurance Broker partners.  

This role will focus on; 1. Support in acquiring top-tier partners for the EYE Security partnership program, and 2. Strengthening partner relationships, creating co-marketing programs, and equipping partners with the tools and content needed to successfully position and sell our service to their customers 

This role requires strong cross-functional collaboration with various internal and external stakeholders including partners, revenue teams (especially channel team) and marketing. 

If you thrive at the intersection of marketing, partnerships, and have experience working with (SW) Resellers, MSPs or insurance brokers, we’d love to hear from you… Cyber security background is an advantage.  

What you will do:

  • Develop & execute scalable and measurable partner marketing strategies tailored for MSPs and insurance brokers to drive the acquisition of new partners, onboard them and activate them / their customers to generate repeatable revenue. 

  • Create compelling co-branded campaigns and work collaboratively across the marketing and GTM teams to execute across all channels and countries. 

  • Build and deliver sales enablement materials including pitch decks, case studies, and other content in close collaboration with content and business development teams. 

  • Run webinars, events, and thought leadership initiatives to educate partners and their clients. 

  • Optimise partner onboarding and training programs to strengthen their expertise and increase sales effectiveness. 

  • Collaborate with revenue, product marketing, and field marketing teams to align marketing efforts with business goals. 

  • Analyse campaign performance and partner engagement, using data to refine strategies and maximize ROI. 

  • Stay ahead of industry trends and competitive threats to identify new partnership and marketing opportunities. 

Job requirements

What you will bring:

  • Channel Marketing Expertise – Proven experience in B2B partner marketing, preferably in cybersecurity or managed services (insurance a plus). 

  • Strategic GTM Execution – Proven ability to develop and launch scalable joint marketing programs that drive sales pipeline and revenue. 

  • Strong Communication & Storytelling – Ability to craft compelling messages that resonate with MSPs, insurance brokers, and their clients

  • Data-Driven & ROI-Focused – Proficiency in marketing analytics, CRM specifically HubSpot, Introw and other relevant partner platforms 

  • Project Management & Execution – Ability to manage multiple campaigns and deadlines in a fast-paced environment. 

  • Relationship Management – Skilled at partner engagement, negotiation, and enablement to drive collaboration and success. 

  • Cyber security background an advantage – Understanding of cybersecurity threats, risk management, and compliance challenges facing businesses today would be a plus. 

Why Eye Security? 

  • Make a Real Impact: Join a young and rapidly growing company where you can contribute directly to our success and shape the future of cybersecurity. 

  • Accelerate Your Career: We're committed to your professional development and offer ample opportunities for growth and advancement. 

  • Work remotely or hybrid in Germany: Enjoy the flexibility to work from anywhere in Germany, with the tools and support you need to succeed while maintaining a healthy work-life balance, or work hybrid from our office in Berlin or Duisburg.

  • Quarterly get togethers & Annual company-wide retreat (in Spain, Portugal, Italy…) - Bond with teammates at exciting locations, learn more about the business, enjoy fun team activities.

  • Generous time off policy (including volunteering day, floating holidays and wellbeing time off) to balance your work and personal life.

  • Thrive in a Supportive Culture: We foster a collaborative, inclusive, and fun environment where you can be your best self and do your best work. 

  • Be Part of Something Big: We're expanding across Europe, and you'll play a key role in our international growth. 

Average salary estimate

$70000 / YEARLY (est.)
min
max
$60000K
$80000K

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What You Should Know About Partner Marketing Manager (remote) - Germany, Eye Security

Are you an enthusiastic and creative marketing professional with a knack for building strong partnerships? If so, come join EYE Security as a Partner Marketing Manager! In this remote role based in Germany, especially if you're in Cologne, you’ll have the opportunity to shape high-impact marketing strategies that will not only drive significant revenue growth but also enhance relationships with our Managed Service Providers (MSPs), Resellers, and Insurance Brokers. Your days will be filled with exciting tasks, like developing scalable partner marketing strategies and creating co-marketing campaigns that resonate with both partners and their customers. You'll also get to collaborate with smart and dynamic teams to deliver compelling content that empowers our partners to succeed. With the flexibility of remote work, you can enjoy a vibrant work-life balance while helping to shape the future of cybersecurity in Europe. Bring your channel marketing expertise and let’s work together to make a real impact in the industry, while also enjoying various team bonding activities and professional development opportunities we have to offer! We can’t wait for you to join our team and thrive in a culture that truly values collaboration and innovation.

Frequently Asked Questions (FAQs) for Partner Marketing Manager (remote) - Germany Role at Eye Security
What are the main responsibilities of the Partner Marketing Manager at EYE Security?

As a Partner Marketing Manager at EYE Security, your key responsibilities will include developing and executing marketing strategies intended for Managed Service Providers (MSPs) and insurance brokers. You'll support partner acquisition, strengthen relationships, create co-branded campaigns, and deliver sales enablement materials. Additionally, you'll organize webinars and events to educate partners and analyze campaign performance to maximize return on investment.

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What qualifications do I need to be a Partner Marketing Manager at EYE Security?

To thrive as a Partner Marketing Manager at EYE Security, you should possess proven expertise in B2B partner marketing, ideally within the cybersecurity or managed services sector. Strong communication skills, project management capabilities, and a data-driven mindset are critical. Experience with marketing analytics tools and CRM platforms like HubSpot will also be beneficial for this role.

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How does EYE Security support the growth of its Partner Marketing Manager?

At EYE Security, there is an emphasis on professional development and career growth for the Partner Marketing Manager. You'll be part of a rapidly growing company in the cybersecurity space with ample opportunities to accelerate your career through mentorship, training programs, and engaging in exciting projects that make a tangible impact.

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Is remote work an option for the Partner Marketing Manager role at EYE Security?

Yes, the Partner Marketing Manager role at EYE Security is fully remote within Germany. This flexibility allows you to maintain a healthy work-life balance while contributing to significant marketing initiatives from the comfort of your own space, or you can choose a hybrid work setup with access to our offices in Berlin or Duisburg.

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What culture can I expect as a Partner Marketing Manager at EYE Security?

EYE Security prides itself on a supportive and inclusive culture. As a Partner Marketing Manager, you will find yourself in a fun environment that fosters collaboration and innovation, allowing you to be your best self while achieving great work with your team.

Join Rise to see the full answer
Common Interview Questions for Partner Marketing Manager (remote) - Germany
Can you explain your experience with B2B partner marketing strategies?

When addressing this question, you should highlight your specific experiences in developing and executing marketing strategies for B2B partnerships. Focus on your methods of partnership acquisition, campaign design, and any quantifiable successes you achieved in previous roles, particularly in industries like cybersecurity.

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How would you handle building relationships with difficult partners?

In response to this question, emphasize your interpersonal skills and strategies for conflict resolution. Share previous experiences where you successfully built rapport with challenging partners through effective communication, understanding, and collaboration, showing that you value long-term relationships.

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What approaches would you take to analyze and measure campaign performance?

To effectively answer this question, discuss your familiarity with analytics tools and metrics used in evaluating campaign success. Mention specific KPIs you track, such as engagement rates and ROI, and how you use this data to refine strategies and improve future campaigns.

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Describe a successful co-marketing campaign you managed. What made it successful?

Prepare to discuss a specific co-marketing campaign, detailing the objectives, execution, and results. Highlight what strategies led to its success, such as target audience alignment, promotional channels used, and metrics that proved its effectiveness.

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How do you stay updated on industry trends and competitive threats?

For this question, mention your proactive strategies for staying informed, such as reading industry publications, following thought leaders, attending webinars, or participating in relevant conferences. Describe how this knowledge allows you to identify new marketing opportunities or adjust strategies accordingly.

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How do you prioritize multiple projects under tight deadlines?

In your answer, emphasize your project management skills by outlining how you assess project importance, set realistic timelines, and apply organizational tools to keep track of your tasks. Providing examples of past experiences where you managed multiple projects successfully would strengthen your response.

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What tools or platforms do you prefer for managing marketing functions?

Discuss your experience with various marketing tools, particularly CRM platforms like HubSpot. Share which tools you find most effective for campaign management, analytics, and collaboration, and why you believe they enhance your productivity and the quality of work.

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How would you approach onboarding new partners effectively?

Highlight your focus on creating comprehensive onboarding processes. Discuss elements like tailored training programs, resources for understanding products, and regular communication to ensure partners feel empowered and set up for success with EYE Security's offerings.

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What is your experience with creating sales enablement content?

Provide concrete examples of sales enablement materials you've developed in past roles, such as pitch decks and case studies. Explain the process you used to create these materials, how you tailored them for specific audiences, and the positive outcomes they generated.

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Why do you want to work as a Partner Marketing Manager at EYE Security?

Your answer should reflect your passion for cybersecurity and your interest in building partnerships. Speak about how EYE Security's values align with your career goals and how you envision your role contributing to the company’s growth in the industry.

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FUNDING
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TEAM SIZE
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EMPLOYMENT TYPE
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DATE POSTED
March 8, 2025

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