Design Director

As a Design Director at FabFitFun, your main responsibilities include leading the visual execution of marketing campaigns, designing digital brand assets, overseeing on-set creative direction, and ensuring cohesive storytelling across various channels. You’ll also collaborate closely with product design teams to maintain unity between brand aesthetics and product presentation.

Candidates interested in the Design Director role at FabFitFun should have 4-6 years of experience in art direction and brand design, particularly in the beauty, fashion, lifestyle, or e-commerce sectors. A strong portfolio demonstrating digital-first campaign work, mastery of visual storytelling, and familiarization with design tools like Figma and Adobe Creative Suite is also essential.

No, the Design Director position at FabFitFun is not eligible for remote work. This role requires regular in-office presence in our Beverly Hills headquarters, where we operate on a hybrid schedule of three days a week in the office.

Success as a Design Director at FabFitFun requires strong leadership, hands-on design skills, excellent visual storytelling, knowledge of design for conversion and engagement, and a keen eye for on-set creative direction. Familiarity with motion/video design principles and strong collaboration abilities are also crucial for this position.

A Design Director at FabFitFun will enjoy a robust benefits package, including uncapped PTO, competitive medical, dental, and vision plans, a 401K with matching, pet insurance, and an annual FabFitFun subscription. The compensation package also includes an equity grant and various wellness perks.

In responding to this question, detail your approach by outlining the initial brainstorming stage, collaboration with teams, how you develop your design concepts, and your focus on testing and performance metrics. Consider providing examples of successful campaigns you've led and the outcomes they produced.

Discuss your strategies for ensuring brand consistency. This may include creating a comprehensive brand guide for your team, regular collaboration with various stakeholders, and adapting designs to fit different media while retaining core brand attributes. Showcase examples where consistency played a key role in a successful project.

Highlight the importance of collaboration in your design process. Mention how you work closely with copywriters, product teams, and even external stakeholders to align the visual design with overall marketing strategies. Sharing a specific example or experience will illustrate your collaborative skills effectively.

Mention the tools you are proficient in, such as Adobe Creative Suite, Figma, or CaptureOne, and explain how you use each to enhance your design process. You might also discuss any project management or collaborative tools that facilitate efficient teamwork and project execution.

Provide a specific instance where you analyzed performance data from a campaign and made informed design adjustments to improve outcomes. Discuss the metrics you measured and the changes you implemented, highlighting the results achieved through your adaptations.

Talk about your strategies for staying informed about design trends, such as following industry-leading designers or websites, participating in online forums, and joining professional groups. Mention specific examples of trends that have influenced your work in recent projects.

Outline your methodology for creating engaging designs focused on conversion, such as user testing, A/B testing, and utilizing analytics to measure results. Emphasize the importance of visual hierarchy, clarity in messaging, and calls to action in driving desired outcomes from your designs.

Share your experience managing on-set creative direction, discussing the specific aspects you oversee, such as styling, lighting, and real-time decision-making. Illustrate this by recounting a successful shoot you directed and what made it successful.

Explain your strategies for maintaining high creative standards while working under time constraints. Discuss methods such as thorough planning, effective delegation, and setting realistic timelines to ensure quality isn’t sacrificed for speed.

Discuss how you value constructive feedback, and the processes you have in place for receiving and integrating feedback into your designs. Share examples of how effective feedback has led to improved project outcomes or personal growth in your design career.