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Director Marketing Operations

Job Description

Current work authorization for Canada is required for all openings

You will be working on a flexible hybrid schedule as part of Fidelity’s dynamic working arrangement

Company Overview

At Fidelity, we’ve been helping Canadian investors build better financial futures for over 35 years.  We offer individuals and institutions a range of trusted investment portfolios and services - and we’re constantly seeking to find new and better ways to help our clients.  As a privately owned company, we boldly embrace innovation in all areas as we continue to grow our business into the future. 

Working with us means you’ll be part of a diverse and dedicated group of people who make a real difference for our clients and communities every day. You’ll have a wide range of opportunities to grow and develop your career in an inclusive environment where you’ll feel valued and supported to be your best - both personally and professionally.

The Opportunity

We are seeking an experienced and dynamic marketing leader to join Fidelity Canada as the Director, Marketing Operations. Reporting to the VP, Marketing, the Director will lead critical shared services functions should as Creative Services, Translation, and Production/Operations teams, that orchestrate the planning, execution, and successful delivery of marketing projects, while managing marketing workflow, prioritization, and ensuring efficiency in the content supply chain.

What You Will Do

Strategic Vision

  • Craft and implement the overall vision, strategy, and direction for the combined shared services functions.

  • Lead and oversee teams including Marketing Production/Operations, Design Services, and Translation Services.

  • Provide strategic, operational, and technical leadership for projects from development to execution and measurement.

  • Deliver results by leading a high-performing team that enhances operational efficiencies.

  • Proactively collaborate with stakeholders to foster innovation and adapt to changing landscapes.

  • Develop long-term strategic business plans to support Fidelity's goals.

  • Create headcount and budget forecasts, ensuring alignment with business plans.

Marketing Workflow

  • Oversee methodologies and processes for project delivery and execution, driving continuous improvement efforts.

  • Establish frameworks and governance for project intake, prioritization, and ad-hoc requests using agile project management methodologies.

  • Maintain and enhance tools like Workfront to support capacity planning, workflow optimization and integration with other technologies for more efficient project delivery.

  • Proactively communicate and collaborate with stakeholders to ensure successful project delivery.

Vendor Management

  • Develop and implement vendor management strategies to evaluate and hold third-party vendors/agencies accountable for service delivery standards.

  • Build and maintain strong relationships with vendors/agencies, ensuring optimal utilization and ROI.

  • Monitor performance and manage relationships to address underperformance or risk concerns.

Leadership

  • Provide strategic direction to the team, investing in development and fostering continuous improvement.

  • Coach and enable team members to be facilitators of innovation and catalysts for projects.

  • Engage with senior leaders to understand needs and evolve shared services accordingly.

  • Create a culture of feedback, enhancing workflows and driving competitive advantage.

What We Are Looking For

  • Create Experience overseeing marketing shared services teams leading a high volume of projects with fast-paced deliveries.

  • Technology-first mindset, including experience with workflow and/or content supply chain optimization.

  • Leadership experience motivating teams and delivering excellent customer service to internal partners.

  • Ability to create, execute, and communicate strategy and results.

  • Track record of marketing operations leadership, enablement, and expertise.

  • Understanding of content supply chain concepts.

  • Experience working in a regulated environment like financial services is an asset.

  • Problem-solving skills and ability to increase project velocity.

  • Strong attention to detail and excellent written/verbal communication skills.

  • A willingness to be a change agent, learn, and coach others.

The Expertise You Bring

  • 7-10 years of shared services/marketing operations experience in a fast-paced environment servicing multiple stakeholders.

  • 3+ years of experience leading and growing a high-performing marketing team.

  • Experience with process optimization for marketing shared services functions such as Creative Services/Design teams, Marketing Operations and Production teams, and Translation Services teams. 

  • Experience overseeing teams responsible for marketing workflow and content/or content supply chain technologies such as Workfront, Adobe Creative Cloud or Adobe Experience Manager.

Education

  • University degree (Bachelor's) or equivalent work experience.

  • Related certifications in Workfront, Adobe Creative Cloud, or in Content Supply Chain management are an asset.

  • Related certification such as Certified ScrumMaster (CSM), PMI Agile Certified Practitioner (PMI-ACP), or Project Management Professional (PMP) is an asset.

Some of the ways we’ll help you feel valued and supported as part of our team

  • Flexible working arrangements - 100% remote, hybrid, and in office options

  • Competitive total compensation, including company contributions to your group RRSP without a matching requirement from you

  • Comprehensive health benefits that start on your first day, with 100% employer-paid premiums, that include up to $5000 annually for mental health services and therapy

  • Parental leave top-up to 100% of your salary for a period of 25 weeks

  • Up to $650 for home office equipment

  • Generous time off policy, including 2 paid days annually to volunteer at a charity of your choice

  • Diversity and inclusion programs, including an active network of Employee Resource Groups

  • Extensive professional development opportunities, including access to over 11,000 training and development courses, tuition reimbursement, and monetary rewards for completing a required designation 

We care a lot about fostering a compassionate, people-centric culture, and are proud to have been named one of Canada’s Top 100 employers for the last five years.

Fidelity Canada is an equal opportunity employer

Fidelity Canada is committed to fostering a diverse and inclusive workplace. We will consider all qualified applicants for employment regardless of race, color, religion, sex, sexual orientation, gender identity or expression, national or ethnic origin, age, disability, family status, protected veterans’ status, Aboriginal/Native American status or any other legally-protected ground.

Accommodation during the application process

Fidelity Canada welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in the selection process. If you require an accommodation, please email us at FidelityCanadaStaffing@fidelity.ca.

No telephone inquiries or agencies please. We thank all applicants for their interest, please be advised that only those selected for an interview will be contacted.

Why Work at Fidelity?

We are proud to be recipients of the following:

Awards

•    Canada's Top 100 Employers 
o    Greater Toronto's Top Employers 
o    Canada's Top Family-Friendly Employers 
o    Canada's Top Employers for Young People 
  
•    Great Place To Work® Certified 
o    Best Workplaces for Inclusion 
o    Best Workplaces for Mental Wellness 
o    Best Workplaces for Today's Youth 
o    Best Workplaces for Women 
o    Best Workplaces in Financial Services & Insurance 
o    Best Workplaces in Ontario 
o    Best Workplaces with Most Trusted Executive Teams 

•    LinkedIn Top Companies in Canada
  
•    Human Resource Director (HRD) - Best Place To Work 
o    HRD - 5-Star Benefit Program 
o    HRD - 5-Star Diversity & Inclusion Employer 

Designations
•    Canadian Compassionate Companies – Certified 
•    Benefits Canada's Workplace Benefits Award - Future of Work Strategy 
•    TalentEgg National Recruitment Excellence Award - Special Award for Diversity & Inclusion in Recruiting 
•    Canadian HR Reporter's Most Innovative HR Team
 

Average salary estimate

$115000 / YEARLY (est.)
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$100000K
$130000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Director Marketing Operations, Fil

Are you ready to take your marketing expertise to the next level? Fidelity Canada is seeking a passionate and innovative Director of Marketing Operations to join our dynamic team in the Toronto Office. If you have a knack for orchestrating marketing projects and boosting operational efficiencies, this role is tailor-made for you. You'll report directly to the VP of Marketing and lead our Creative Services, Translation, and Production/Operations teams, ensuring that each project is executed flawlessly. At Fidelity, we believe in fostering a culture of growth and inclusivity, so you'll have ample opportunities to develop your skills and advance your career. Your strategic vision will shape the future of our shared services functions, while your leadership will inspire a high-performing team dedicated to delivering top-notch service. Collaboration is the name of the game here, and you’ll work closely with stakeholders to innovate and adapt in our ever-changing landscape. With a flexible hybrid schedule, a competitive compensation package, and comprehensive benefits that prioritize your well-being, joining Fidelity means becoming part of a company that’s committed to making a positive impact in the lives of our clients and communities. Let’s build better financial futures together!

Frequently Asked Questions (FAQs) for Director Marketing Operations Role at Fil
What are the core responsibilities of the Director Marketing Operations at Fidelity Canada?

As the Director of Marketing Operations at Fidelity Canada, your responsibilities will include leading shared services functions such as Creative Services, Translation, and Production/Operations teams. You will craft and implement strategies for project delivery, oversee marketing workflows, manage stakeholder collaboration, and ensure operational efficiencies. A key part of your role will also involve strategic vendor management to maintain strong relationships and optimize service delivery.

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What qualifications are required for the Director Marketing Operations position at Fidelity Canada?

To be considered for the Director of Marketing Operations role at Fidelity Canada, you should have 7-10 years of experience in shared services or marketing operations within a fast-paced environment. Additionally, you will need a proven track record in leading high-performing teams, along with a technology-first mindset, especially regarding workflow management tools like Workfront. Strong leadership skills, excellent communication abilities, and experience in regulated environments are assets you should bring.

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How can I advance my career as Director Marketing Operations at Fidelity Canada?

Advancing your career as the Director of Marketing Operations at Fidelity Canada involves continuous learning and development. You'll have access to extensive professional development opportunities, including over 11,000 training courses and tuition reimbursement for further education. Engage actively in coaching and feedback sessions, lead innovative projects, and collaborate closely with other leaders to align your goals with Fidelity’s strategic vision—this proactive approach will enhance your career trajectory within the company.

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What makes Fidelity Canada a great place to work as a Director Marketing Operations?

Fidelity Canada is devoted to fostering a people-centric and inclusive culture, providing a supportive environment for all employees. As the Director Marketing Operations, you’ll benefit from flexible working arrangements, competitive compensation, and comprehensive health benefits that start on day one. The company is recognized as one of Canada’s Top 100 Employers, showcasing its commitment to employee well-being and growth. You’ll also have the chance to make a genuine difference in the financial futures of Canadians.

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What kind of projects will the Director Marketing Operations manage at Fidelity Canada?

In your role as Director of Marketing Operations at Fidelity Canada, you’ll manage a diverse range of marketing projects that include creative campaigns, content production, and translation services. You'll oversee the planning and execution of these projects, ensuring they align with business objectives while enhancing workflow efficiency. Your leadership will be key in developing agile project management methodologies to adapt to changing priorities and deadlines.

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Common Interview Questions for Director Marketing Operations
Can you describe your experience leading marketing operations teams?

In answering this question, highlight specific examples of your leadership in marketing operations. Discuss the size and structure of your teams, the types of projects you've managed, and how your leadership style has contributed to team performance and morale. Make sure to mention any metrics that showcase your team's accomplishments.

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How do you prioritize marketing projects in a fast-paced environment?

Discuss your approach to project prioritization, emphasizing the frameworks you use, such as agile methodologies or specific software like Workfront. Highlight how you assess project urgency and importance, consider stakeholder inputs, and ensure alignment with overall business goals to optimize workflow and capacity.

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What strategies have you employed to improve workflow efficiency in past roles?

Share your experiences with process optimizations you’ve led in previous roles. Include specific examples of tools implemented, methodologies adopted, or structural changes made that resulted in significant improvements. Don't forget to highlight measurable outcomes, such as reduced time-to-market or improved team satisfaction.

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How do you manage relationships with vendors and third-party agencies?

When addressing this question, describe your approach to establishing strong relationships with vendors. Highlight how you assess their performance, ensure accountability, and collaborate to achieve mutual goals. Mention any specific examples where your vendor management strategies led to improved service delivery or cost savings.

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Describe a challenge you've faced in marketing operations and how you overcame it.

Think of a particular challenge, whether it was a tight deadline, resource scarcity, or a significant project hurdle. Describe the situation, the actions you took to address it, and the final outcome. Focus on your problem-solving skills and the teamwork involved in overcoming the challenge.

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How do you ensure creative and operational teams are aligned in project execution?

Explain your communication strategies for aligning creative and operational teams. Discuss tools you use for collaboration, such as shared project management software, regular check-ins, or integrated workflows, and emphasize the importance of fostering a culture of openness and feedback to avoid misalignments.

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What metrics do you use to measure the success of marketing operations projects?

Respond by listing key performance indicators (KPIs) that you typically monitor, such as project turnaround time, budget adherence, campaign effectiveness, and stakeholder satisfaction. Be prepared to discuss how you use these metrics to influence future project planning and decision-making.

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How do you keep up with industry trends and innovations relevant to marketing operations?

Discuss your methods for staying updated on industry trends, such as attending conferences, subscribing to relevant publications, participating in professional forums, and leveraging networks. Show your enthusiasm for continuous learning and adapting innovations to improve your team’s performance.

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Can you provide an example of how you managed stakeholder expectations during a project?

Choose a specific project where stakeholder management made a significant difference in the outcome. Describe how you communicated initially, managed any changes in expectations, and ensured transparency throughout the project’s lifecycle. Highlight the results of effective stakeholder engagement.

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What role do you think technology plays in marketing operations optimization?

In your answer, express your belief in the transformative ability of technology in marketing operations. Discuss how technology can streamline processes, facilitate better communication, enhance data analytics, and support agile project management. Provide examples from your experience to illustrate the impact.

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Full-time, hybrid
DATE POSTED
March 29, 2025

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