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Marketing and Communications Executive

We are pleased to be able to offer this role, which is the first Marketing role in our company – a UK based IT Managed Services Provider. We sell IT hardware, software, subscriptions and services to businesses in the UK.

As the first marketing person in the business, you will have an exciting opportunity to participate in building a marketing practice from the ground up. This will cover a broad spectrum of marketing related topics including brand management, content management, planning and delivering events etc . You will need to think strategically and creatively to plot a path that works to our strengths. You will be supported and encouraged by our senior team but also given plenty of scope to add your own mark.

Another significant part of this role is to be the central focus of our online communications, through social media and any other outbound considerations. We’re looking for someone who is willing to become the face and voice of Indiko online – we don’t expect you to be a technology expert, but we do want someone confident enough to be seen and heard.

We are a company growing at an excellent rate, with an experienced team, all working from home in the UK and South Africa. Our customers are diverse, sit across multiple sectors and include some household names. We partner with global technology brands and punch well above our weight. We need to get our brand into the spotlight. This will be your challenge and your opportunity to shine.

If you’re looking to build upon an already successful marketing career by taking on a role with more scope and responsibility, and an almost ‘blank canvas’ feel, this job could be exactly what you are looking for. And if you’re a creative self-starter with a good mind for planning ahead and a positive outlook, you could be exactly what we need in our team.

The ideal applicant will

  • Have prior experience of working as Marketing Executive as part of a larger team
  • Be a self-starter who can not only form strategies and plans but also manage their own progress in a logical way
  • Be a confident communicator as you may be one of the loudest voices to represent our business in the marketplace
  • Be willing to regularly be seen and heard by our customers, partners, or anyone interested in Indiko
  • Have a very strong grasp of the English language for reasons of accurate proofing and engaging content creation
  • Be not daunted by being the first Marketing person in the business
  • Be enthusiastic about building networks with suppliers, vendors and customers
  • Be ready to take on a project that may take 1-2 years to fully come to fruition
  • Be willing to learn the tech industry, if you’re not already familiar with it

Key responsibilities

  • Be the driving force between the creation of a marketing practice in our business
  • Work with the senior team to map out a logical plan that will see us develop into a recognisable brand in the IT managed services arena
  • Be part of a process of continuous improvement, mapping out steps and milestones for our growth in marketing and ensuring we are always moving forward
  • Contribute to the management and evolution of our brand design
  • Contribute to development of our marketable services
  • Represent our brand across various forms of communication
  • Build stronger relationships by networking with customers, suppliers, vendors and partners in the digital arena and by attending certain events
  • Manage events including logistics, pre and post event activities, reporting and budgeting
  • Develop local content, including the review and proof reading of marketing materials
  • Manage local online and off-line marketing campaigns across diverse channels
  • Create and maintain website content including news and articles
  • Create and maintain social media content with a focus on developing engagement with our followers
  • Measure the benefit of our marketing work to allow us to demonstrate progress but also to analyse progress and make informed decisions
  • Drive an increasing brand presence through enhanced messaging, recognisable tone of voice, and marketable services

The successful candidate is required:

  • To be living in and have a right to work in the UK
  • To possess an A-Level in English (Language or Literature) or equivalent
  • To possess either a Degree (preferably 2:1) or a completed UK apprenticeship in Marketing
  • To be able to work permanently from home
  • To have a minimum of 3 years’ experience in a Marketing Executive role
  • To have a basic working knowledge of website administration, social media administration and email marketing
  • To have a basic working knowledge of analytics related to website, social media and email marketing engagement
  • To be able to travel to events in the UK and overseas from time to time
  • To be able to periodically attend meetings mostly in the South of England

Any of the following attributes would be considered beneficial:

  • Any experience of working in the technology sector would be a real advantage but is not a requirement. We will however ask candidates to discuss this sector in the interview.
  • Experience of re-branding or redesign of services would be useful in the longer term
  • Experience of designing and delivering online events such as webinars would be useful in the mid-to-long term

This job is based 100% from home

A flexible, supportive and positive company culture

What You Should Know About Marketing and Communications Executive, Indiko Data

We're thrilled to introduce the position of Marketing and Communications Executive at Indiko, a dynamic UK-based IT Managed Services Provider. As the pioneer marketing professional in our team, you'll have the unique opportunity to develop a marketing practice from scratch while engaging with various aspects of brand management, content creation, and event planning. Your role will involve thinking strategically and creatively, as you'll help us carve out a niche for our growing company, supported by an enthusiastic senior team. You'll be the face and voice of Indiko, so we value confident communicators who are eager to represent the brand online and engage with customers and partners. With a diverse clientele spanning various sectors, you will be tasked with enhancing our brand presence and developing creative campaigns that resonate throughout the industry. Your day-to-day responsibilities will include managing social media content, overseeing local marketing campaigns, and ensuring our messaging consistently aligns with our unique tone of voice. We’re looking for self-starters with a positive attitude who aren't afraid to take charge and make their mark. If you're ready for a creatively fulfilling role that offers ample room for growth and innovation, the Marketing and Communications Executive position at Indiko could be your next big career move.

Frequently Asked Questions (FAQs) for Marketing and Communications Executive Role at Indiko Data
What are the responsibilities of the Marketing and Communications Executive at Indiko?

The Marketing and Communications Executive at Indiko will be responsible for building a comprehensive marketing practice. This involves creating strategic marketing plans, managing social media content, organizing events, and enhancing brand visibility across various channels. Additionally, the role requires networking with customers and partners, developing engaging content, and analyzing marketing effectiveness to ensure continuous improvement.

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What qualifications are required for the Marketing and Communications Executive position at Indiko?

Candidates applying for the Marketing and Communications Executive role at Indiko should possess an A-Level in English or equivalent, along with a degree in Marketing or a completed UK apprenticeship. A minimum of three years' experience in a Marketing Executive role, coupled with a basic knowledge of website administration and social media is essential.

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How much experience is required for the Marketing and Communications Executive role at Indiko?

For the Marketing and Communications Executive position at Indiko, candidates should have at least three years of experience in a similar role. While experience in the technology sector can be advantageous, it is not mandatory. Candidates should be self-starters who are willing to learn and grow within the industry.

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What are the key attributes Indiko is looking for in a Marketing and Communications Executive?

Indiko seeks a Marketing and Communications Executive who is a confident communicator, a creative self-starter, and someone who possesses strong planning skills. Ideally, candidates should also have a keen interest in networking and be willing to be the primary voice for the brand in the marketplace. Experience in event management and a good command of the English language are also beneficial.

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Is the Marketing and Communications Executive position at Indiko a remote role?

Yes! The Marketing and Communications Executive position at Indiko is fully remote, allowing you to work from the comfort of your home. The company prides itself on fostering a flexible and supportive work culture, making it easy for you to manage your work-life balance.

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Common Interview Questions for Marketing and Communications Executive
Can you describe your experience as a Marketing Executive?

When answering this question, provide a detailed overview of your past roles, highlighting your specific responsibilities and achievements. Focus on your ability to form strategic marketing plans and how you have contributed to brand development in your previous positions.

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How do you approach building a marketing strategy from scratch?

Discuss the importance of researching the target market, understanding the brand's strengths, and setting clear, measurable goals. Emphasize your structured approach to developing a comprehensive plan that aligns with business objectives.

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What methods do you use to measure the success of your marketing campaigns?

Explain your familiarity with analytics tools and the metrics you track to evaluate campaign performance, including engagement rates, ROI, and conversion rates. Providing examples of past campaign analyses will strengthen your response.

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How do you ensure engaging content creation?

Talk about your process for understanding audience needs and preferences. Mention how you incorporate feedback and analytics to refine your content creation efforts, ensuring it resonates with the target demographic.

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What experience do you have in managing social media accounts?

Share your experience in developing social media strategies, crafting engaging posts, and responding to audience interactions. Highlight specific platforms you've used and examples of successful campaigns you managed.

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How would you handle negative feedback on social media?

Demonstrate your ability to remain calm under pressure by discussing your strategy for addressing negative comments professionally and constructively, turning potential issues into opportunities for engagement.

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What are some creative marketing tactics you've used in the past?

Provide examples of innovative marketing strategies you've implemented, such as themed events, interactive campaigns, or collaborations that enhanced brand exposure and engagement.

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Can you give an example of a successful event you've managed?

Describe your process for planning and executing a successful event, including logistics, promotion, and post-event analysis. Provide metrics or feedback that demonstrate the event's success.

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How do you keep up with the latest marketing trends?

Discuss your tactics for staying informed about industry developments, such as subscribing to marketing blogs, attending webinars, and participating in professional networks. Evolution in marketing practices is crucial to success.

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Why do you want to work for Indiko as a Marketing and Communications Executive?

Articulate your passion for the technology sector and how Indiko's mission aligns with your values and career goals. Highlight the opportunity to shape a new marketing strategy as a compelling reason for your interest in the position.

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Full-time, remote
DATE POSTED
March 23, 2025

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