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Senior Manager GTM Strategy and Operations

Jasper is the purpose-built generative AI platform for marketing. Our mission is to elevate marketers with the power of AI, to achieve better outcomes through their workflows and open up new business opportunities. Jasper securely trains on brand and strategy, accelerates content and campaign production, and helps Marketers measure and optimize performance as part of an end-to-end solution.  

Jasper has been recognized as "one of the Top 15 Most Innovative AI Companies of 2024" by Fast Company. We have nearly 100k marketing team users with a growing roster of Enterprise and Fortune 500 logos including: Morningstar, Anthropologie, Prudential, Cushman & Wakefield, Wayfair, and more. Our teams are building multi-modal AI and working with the top AI platforms. We were one of the first partners of both OpenAI and Anthropic. With the Clipdrop acquisition, Jasper is redefining visual marketing across all modalities, offering advanced image features like background replacement, image upscaling, product staging, and more to our customers. We are transforming how marketers create, innovate, and captivate audiences.

We value being customer-obsessed and helping each other achieve the best outcomes through collaboration. We’re not just building solutions, we’re creating experiences that captivate and amaze us. We strive to deliver moments of wonder and delight that enable our customers to be more effective and creative in ways they never thought possible. Learn more at jasper.ai.

About The Role

As a Sr. Manager GTM Strategy and Operations, you will be at the forefront of driving strategic decision-making for Jasper’s Go-to-Market (GTM) teams. You will lead high-impact analytical and strategic initiatives to answer key questions about GTM motion, segmentation, structure, capacity planning, and deployment of GTM resources to optimize revenue growth and efficiency.

This role is ideal for a data-driven strategy and operations leader who thrives on solving complex challenges and collaborating with senior leadership to drive organizational alignment. Beyond making recommendations, you will play a key role in implementing strategies, ensuring governance, and measuring impact.

A successful candidate in this role will grow into an operational leader capable of taking on any GTM strategy and operations challenge in a fast-growing Tech/SaaS company operating in the rapidly evolving AI landscape.

This fully remote role reports to the Head of GTM Strategy and Operations and is open to candidates located anywhere in the continental U.S.

 What you will do at Jasper

  • Lead GTM strategy and decision-making by driving analytical, strategic projects that address the most pressing questions facing senior leadership.

  • Drive quarterly business reviews (QBRs), bringing key insights to align executive leadership and inform critical decisions.

  • Conduct in-depth modeling and sensitivity analysis to evaluate and prioritize strategic GTM resources and growth levers.

  • Lead revenue forecasting efforts to enhance predictability in goal achievement and operational planning.

  • Analyze data and market trends to recommend changes in GTM strategies, including segmentation, pricing, sales motions, and expansion opportunities.

  • Collaborate cross-functionally with Sales, Marketing, Customer Success, Finance, and Product teams to drive alignment and execution of GTM initiatives.

  • Program manage strategic initiatives, ensuring successful change adoption across GTM teams.

  • Develop executive-ready insights and presentations, translating complex analyses into clear, actionable recommendations for the C-suite and Board.

  • Optimize GTM structure and deployment, ensuring efficiency in territory planning, quota setting, and sales coverage models.

  • Implement governance and measurement frameworks, tracking the success of strategic initiatives and continuously iterating based on results.

What you will bring to Jasper

  • Strategic thinker with a data-driven approach, comfortable with hypothesis building, research, and analytical problem-solving.

  • 3-5+ years of experience in GTM strategy, revenue operations, investment banking, or management consulting (experience in SaaS/Tech preferred).

  • Strong executive presence and ability to distill complex analyses into clear, compelling recommendations for senior leadership.

  • Exceptional analytical skills, with expertise in financial modeling, forecasting, and performance analysis.

  • Experience leading cross-functional initiatives and aligning stakeholders around strategic objectives.

  • Deep understanding of GTM motions, segmentation, and revenue growth levers in a high-growth SaaS environment.

  • Proficiency in BI tools, CRM platforms (Salesforce), and financial modeling tools to analyze data and drive insights.

  • Adaptability and comfort with a fast-evolving AI landscape, with a proactive approach to solving ambiguous challenges.

  • Experience driving operational excellence, change management, and business transformation in dynamic organizations.

Compensation Range

At Jasper, we believe in pay transparency and are committed to providing our employees and candidates with access to information about our compensation practices. The expected base salary range offered for this role is $164,000 - $194,000. Compensation may vary based on relevant experience, skills, competencies, and certifications.

Benefits & Perks

  • Comprehensive Health, Dental, and Vision coverage beginning on the first day for employees and their families

  • 401(k) program with up to 2% company matching

  • Flexible PTO with a FlexExperience budget ($900 annually) to help you make the most of your time away from work

  • FlexWellness program ($1,800 annually) to help support your personal health goals

  • Generous budget for home office set up 

  • $1,500 annual learning and development stipend 

  • 16 weeks of paid parental leave

Our goal is to be a diverse workforce that is representative at all job levels as we know the more inclusive we are, the better our product will be. We are committed to celebrating and supporting our differences and that diversity is essential to innovation and makes us better able to serve our customers. We hire people of all levels and backgrounds who are excited to learn and develop their skills. 

We are an equal opportunity employer. Applicants will not be discriminated against because of race, color, creed, sex, sexual orientation, gender identity or expression, age, religion, national origin, citizenship status, disability, ancestry, marital status, veteran status, medical condition, or any protected category prohibited by local, state or federal laws.

By submitting this application, you acknowledge that you have reviewed and agree to Jasper's CCPA Notice to Candidates, available at legal.jasper.ai/#ccpa.

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Average salary estimate

$179000 / YEARLY (est.)
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$164000K
$194000K

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What You Should Know About Senior Manager GTM Strategy and Operations, Jasper AI

As a Senior Manager GTM Strategy and Operations at Jasper, you'll be diving deep into the dynamic world of generative AI, helping elevate marketers like never before! Jasper has already made its mark as a leading AI platform for marketing, and you’ll be at the forefront of strategizing how we approach our Go-to-Market (GTM) efforts. Your knack for data-driven decision-making will be vital here, as you'll be leading analytical and strategic initiatives that tackle essential questions about how we deploy our resources and optimize revenue growth. Picture yourself collaborating with talented professionals across multiple teams, driving quarterly business reviews, and conducting in-depth analyses to refine our GTM strategies. You won’t just be making recommendations; you'll be implementing them and measuring their impact. This fully remote role invites you to work in a culture where creativity thrives, directly influencing how we innovate and market our cutting-edge solutions. If you’re ready to transform the landscape of AI in marketing and take on challenges that showcase your strategic prowess, Jasper is the place for you. We truly value collaboration, innovation, and the endless possibilities that a diverse team brings to the table. Plus, with a competitive salary of $164,000 - $194,000 and exceptional benefits, you’ll be well-equipped to thrive, both personally and professionally. Join us as we redefine marketing and make magic happen at Jasper!

Frequently Asked Questions (FAQs) for Senior Manager GTM Strategy and Operations Role at Jasper AI
What are the key responsibilities of a Senior Manager GTM Strategy and Operations at Jasper?

The Senior Manager GTM Strategy and Operations at Jasper plays a critical role in driving strategic decision-making. Key responsibilities include leading analytical projects, conducting revenue forecasting, managing quarterly business reviews, and collaborating with various teams to align GTM initiatives. The position requires not just designing strategies but also implementing them and measuring their impact on the organization.

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What qualifications are needed for the Senior Manager GTM Strategy and Operations role at Jasper?

To qualify for the Senior Manager GTM Strategy and Operations position at Jasper, candidates should have 3-5+ years of experience in GTM strategy, revenue operations, or management consulting, preferably within a SaaS or tech environment. Strong analytical skills, financial modeling expertise, and the ability to communicate complex information to senior leadership are critical for success in this role.

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How does the Senior Manager GTM Strategy and Operations impact Jasper's growth?

The Senior Manager GTM Strategy and Operations significantly impacts Jasper's growth by leading initiatives that enhance revenue growth and operational efficiency. This includes analyzing market trends, recommending changes in GTM strategies, and optimizing resources. Their insights drive decisions that contribute to achieving the business's broader objectives and overall success.

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What does a typical day look like for the Senior Manager GTM Strategy and Operations at Jasper?

A typical day for the Senior Manager GTM Strategy and Operations at Jasper involves collaborating with cross-functional teams to analyze data, lead strategic discussions, and prepare reports for senior leadership. This role often includes project management complexities, such as driving the execution of GTM strategies and ensuring that all stakeholders are aligned and informed.

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Is working remotely common for the Senior Manager GTM Strategy and Operations position at Jasper?

Yes, the Senior Manager GTM Strategy and Operations position at Jasper is fully remote, allowing candidates to work from anywhere in the continental U.S. This flexibility supports a healthy work-life balance while enabling collaboration across diverse teams within the organization.

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Common Interview Questions for Senior Manager GTM Strategy and Operations
How would you approach developing a new Go-to-Market strategy for a product at Jasper?

To develop a new Go-to-Market strategy at Jasper, I would begin with a comprehensive analysis of market needs and competitive landscape. I would engage with stakeholders to gather insights, identify target customer segments, and define clear value propositions. Collaborating in cross-functional teams is crucial to ensure alignment and leveraging collective expertise in finalizing the strategy.

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Can you describe a time when you had to manage conflicting priorities in a GTM project?

In managing conflicting priorities during a GTM project, I would first assess the impact of each priority on business objectives. Open communication with team members is key; I would facilitate discussions to align on what serves the company's best interest and reallocate resources accordingly. Ensuring all stakeholders are informed helps maintain focus and keeps the project on track.

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What metrics would you track to evaluate the success of a GTM strategy?

To evaluate the success of a GTM strategy, I would track metrics such as revenue growth, market share, customer acquisition cost, and customer lifetime value. Additionally, metrics related to sales performance, including quotas achieved and pipeline health, are essential for assessing how our GTM approach impacts business outcomes.

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How do you ensure cross-functional alignment when launching a new product?

To ensure cross-functional alignment during a product launch, I would establish a clear communication plan that outlines roles, responsibilities, timelines, and key milestones. Regular check-ins with stakeholders from sales, marketing, product, and customer success are essential for aligning efforts and addressing any roadblocks promptly.

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Describe your experience with revenue forecasting and its importance in GTM operations.

Revenue forecasting is crucial in GTM operations as it informs capacity planning and resource allocation. In my previous roles, I've utilized historical data and market trends to drive accurate forecasts. This not only helps in setting realistic targets but also ensures that all teams are prepared to meet customer demand effectively.

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What strategies would you implement to optimize sales coverage models at Jasper?

To optimize sales coverage models, I would analyze historical sales performance data to identify patterns in customer engagement and needs. By segmenting customers based on potential value and aligning resources appropriately, I could ensure that our sales team focuses on the most lucrative opportunities, enhancing overall efficiency and revenue.

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How do you handle objections from senior leadership regarding your GTM recommendations?

When faced with objections from senior leadership, I would first seek to understand their concerns and the rationale behind them. It’s critical to address these objections with data-driven insights and alternative solutions. Maintaining open dialogue encourages collaborative problem-solving and builds trust in my recommendations.

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What role does data analysis play in your approach to GTM strategy development?

Data analysis is the backbone of my approach to GTM strategy development. It allows me to identify trends, analyze customer behavior, and assess market opportunities. This data-informed perspective ensures that our strategies are not guesswork but rather grounded in solid evidence, ultimately leading to better decision-making outcomes.

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Can you provide an example of a successful GTM initiative you've led?

A successful GTM initiative I led involved launching a cloud-based software solution. I collaborated with marketing and sales teams to develop a targeted campaign leveraging data insights. This resulted in a 30% increase in customer acquisition within the first quarter and ongoing engagement metrics surpassing our benchmarks.

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How would you approach stakeholder engagement in a GTM strategy project?

Effective stakeholder engagement in a GTM strategy project starts with identifying key stakeholders and determining their influence and interest levels. Regular updates, soliciting feedback, and creating collaborative workshops can foster engagement and buy-in throughout the project's lifecycle, ensuring that all voices are heard, and their input is valued.

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Jasper is a leading AI content platform that empowers creators and businesses to unlock their creative potential. The tech behind Jasper's AI ensures that outputs are free of plagiarism and don't showcase any inherent biases.

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DATE POSTED
March 22, 2025

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