Product Marketing Manager, Retail & Commercial Real Estate

ABOUT LVTLVT is on a mission to make the world safer and more secure through rapidly deployable security hardware that runs on our proprietary SaaS platform. Our enterprise-grade safety and security ecosystem makes it easy to secure essentially any physical environment through intelligent automation and actionable insights. As an industry leader in the IoT space, our systems are deployed in every state and adopted by Fortune 500 enterprise companies who share this vision.ABOUT THIS ROLEThe Product Marketing Manager (Retail & Commercial Real Estate) supports the messaging and go-to-market playbook development for their respective verticals. Working with Sales, Sales Enablement, and Demand Generation, the PMM is the connection point among the GTM team for internal/external messaging and serves as a subject matter expert for 'why LVT' for their verticals. The PMM also works with product management to influence and track product releases that serve the needs of Retail and CRED and launches strategic marketing campaigns for these offerings.RESPONSIBILITIES• Develop and maintain messaging, positioning, and sales playbooks specific to their verticals.• Understand how and why buyers/stakeholders make technology decisions in their verticals.• Work closely with Sales and Sales Enablement to deliver training, market insights, and industry-specific objection handling.• Lead the development of customer-facing content (1-pagers, whitepapers, sales decks) that highlights industry-specific challenges and solutions.• Collaborate with Marketing to design industry-focused demand generation campaigns and align on messaging for relevant industry tradeshows.• Partner with Product Management to influence the roadmap and launch product releases relevant to their verticals' needs.• Act as the bridge between GTM teams, ensuring alignment across Product, Sales, and Marketing.QUALIFICATIONS• 3-5+ years of experience in Product Marketing, Solutions Marketing, Industry Marketing, Sales Enablement, or a related GTM role.• Experience in the Retail industry or supporting Retail-focused products is a strong plus.• Strong ability to translate product capabilities into compelling messaging tailored for verticalized audiences.• Proven ability to work cross-functionally with Product, Sales, and Marketing teams.• Exceptional written and verbal communication skills, with experience developing sales and marketing collateral.• Ability to analyze market trends and adapt messaging to meet evolving industry needs.WHY JOIN US• Founder-led and employee-driven company• The opportunity to build where you stand• Value centric decision making• Both an economically stable and hyper-growth environment (ask us how this is possible)• The market leader in redefining how B2B does securityOn top of the obvious benefit of getting paid to work with great people who are laser-focused on a mission that matters, we also offer the following benefits:• Comprehensive health, vision, and dental benefits for you and your family. Including supplemental and life insurance, company-paid HSA contributions, and an Employee Assistance Program (EAP).• 401(k) With up to 4% match• Time Off & Paid Holidays - Ask us how we empower employees to take control of their well-being• Stock Options - Every full-time employee has the opportunity to be an owner of the company and benefit from our success.• Paid Parental Leave - To help your growing family while you're away from work.• Company Events - Christmas Party, Summer Party, and other parties to celebrate whenever we can find an excuse.• Charitable Opportunities - LVT sends groups of employees to help the Daybreak Vision Project restore sight to thousands of people a year.• Wellness - We regularly host dentists, chiropractors, financial experts, and other professionals to provide services and seminars to help promote physical, mental, emotional, and financial wellness.• And More - Scholarship opportunities for employees and their dependents, discounted cell services, and opportunities to score tickets to Utah Jazz games and other Delta Center events.HR PolicyWe're an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. All Candidates must pass a drug screening and background check upon employment. Some roles may also require passing a federal background check and fingerprinting. Must be authorized to work in the U.S.