GTM Engineer

As a GTM Engineer at Matillion, you'll be responsible for architecting and automating systems that enhance our go-to-market strategies across various teams. This includes building scalable, AI-driven workflows for prospecting and demand generation, running data-driven experiments to test new GTM strategies, and ensuring seamless collaboration across Sales, Marketing, and Product teams to optimize revenue operations.

To qualify for the GTM Engineer position at Matillion, candidates should possess expertise in modern GTM AI tech stacks, strong analytical capabilities, and a proven track record in optimizing revenue-generating systems. Experience with automation tools and a background in revenue operations or similar technical GTM roles is highly desirable for this role.

At Matillion, GTM Engineers enjoy a flexible and hybrid working culture that promotes work-life balance. The environment is collaborative, fast-paced, and ambitious, allowing you to work either from our vibrant Manchester office or remotely, with occasional travel when necessary.

Matillion fosters a culture of transparency and inclusiveness, actively encouraging professional growth for GTM Engineers. We offer competitive salaries, a comprehensive benefits package, and opportunities for mentorship and collaboration across teams, ensuring that employees have the tools and support necessary to excel in their roles.

Matillion provides a robust benefits package for GTM Engineers, including company equity, 30 days of holiday plus bank holidays, 5 days of paid volunteering leave, health insurance, life insurance, and access to mental health support. This commitment to employee well-being reflects our dedication to creating an inclusive and supportive work environment.

When building scalable GTM systems, it's essential to identify the core components needed for operational efficiency. Start by analyzing current processes for gaps and inefficiencies, then leverage technology and automation tools to streamline workflows. Always keep the customer's perspective in mind, ensuring that systems are not only efficient but also user-friendly.

Sure! A successful GTM experiment I conducted involved testing different messaging strategies for customer acquisition. By segmenting our audience and tailoring messages, we were able to identify which variations significantly improved engagement rates. The results were analyzed statistically, leading to a refined messaging framework that boosted our overall pipeline growth.

In my experience, tools like Clay and Regie.ai have proven to be excellent for streamlining outreach processes. Additionally, leveraging data visualization tools helps in analyzing performance metrics effectively, enabling teams to adapt strategies based on real-time data.

Ensuring alignment across teams involves regular communication and collaborative workshops to discuss objectives and progress. Incorporating feedback loops allows all stakeholders, be it Sales, Marketing, or Product teams, to share insights and adjust strategies as necessary for a unified approach.

Key metrics to prioritize include customer acquisition cost, conversion rates, and customer lifetime value. Monitoring these indicators in relation to campaign performance can provide insights into the effectiveness of GTM strategies and help identify areas for enhancement.

Handling challenges in cross-functional collaboration requires empathy and effective communication. I address conflicts by facilitating discussions to ensure everyone’s viewpoints are heard, and work together to find common ground and solutions that drive collective goals forward.

Integrating AI in GTM processes has been transformative. For example, utilizing AI-driven analytics tools helped us automate lead scoring, allowing our teams to focus on high-potential leads and improve conversion rates significantly. The predictive insights provided by AI empower teams to make data-driven decisions that elevate our strategies.

In a previous role, I analyzed our lead funnel process and discovered several bottlenecks. By implementing an automated CRM system integration that streamlined lead handoff, we improved our response times and subsequently increased conversion rates by 20%. This project underscored the importance of data-driven adjustments in optimizing systems.

I stay updated on the latest GTM tech trends by following industry blogs, attending webinars, and engaging with professional networks. Participating in relevant online communities and forums also provides insights into innovative tools and practices that can enhance our GTM approach.

I am drawn to Matillion for its visionary mission to power data productivity. The opportunity to work in a collaborative environment that values integrity, innovation, and support is particularly appealing. I believe that my background in GTM strategies can contribute meaningfully to Matillion's ambitious goals and drive impactful results.