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Growth Marketing Specialist

McKesson is an impact-driven, Fortune 10 company that touches virtually every aspect of healthcare. We are known for delivering insights, products, and services that make quality care more accessible and affordable. Here, we focus on the health, happiness, and well-being of you and those we serve – we care.

What you do at McKesson matters. We foster a culture where you can grow, make an impact, and are empowered to bring new ideas. Together, we thrive as we shape the future of health for patients, our communities, and our people. If you want to be part of tomorrow’s health today, we want to hear from you.

McKesson Medical-Surgical (MMS) is seeking an enthusiastic and detail-oriented Growth Marketing Specialist to support our Growth Marketing team in Richmond, VA. The ideal candidate is eager to learn, deadline driven, and has a basic understanding of marketing principles and digital marketing tools. This role offers an excellent opportunity to gain hands-on experience in various aspects of marketing and to contribute to the success of our marketing campaigns. This role will report directly to the Director of Growth Marketing and will collaborate closely across the Growth Marketing, Product & Customer Programs and Sales Enablement teams. 

Primary responsibilities include:  

  • Execute key tactics aligned to marketing objectives to include email, print, webpages, and banner ads.  
  • Coordinate with our print vendor for marketing needs aligned to business objectives. 
  • Manage our lead queue and route leads to the appropriate sales representative aligned to our SLA.  
  • Partner with the Product Marketing team to execute key tactics for product launches and product-focused campaigns. 
  • Other duties as assigned and required by the Growth Marketing team. 

 Focus & Responsibilities   

Project Management & Tactical Execution:  

  • Strong project management skills: ability to juggle multiple projects, organize and prioritize, and respond quickly to changes 
  • Execute assigned tactics to meet budget and deadline requirements. 
  • Partner with the Marketing Operations team on process improvements and feedback 
  • Collaborate with the Supplier Marketing team to execute assigned marketing tactics based on marketing services agreements (MSAs) 
  • Partner with the Product Marketing team on execution of tactics for product launches and product-focused campaigns 

  

Requirements 

  • Degree or equivalent and typically requires 2+ years of relevant experience, ideally in a marketing support role

Critical Skills

  • Ability to work collaboratively and independently  
  • Strong project & time management skills with exceptional attention to detail  
  • Previous experience with Salesforce CRM, Salesforce Marketing Cloud, Workfront and WordPress preferred 

  

Education  

  • Bachelor’s degree in Business, Marketing, or similar relevant degree

  

Travel  

  • Must be located in or near Richmond, VA for onsite meetings and collaboration as needed
  • Minimal travel for professional development / business meetings (~5%)  

We are proud to offer a competitive compensation package at McKesson as part of our Total Rewards. This is determined by several factors, including performance, experience and skills, equity, regular job market evaluations, and geographical markets. The pay range shown below is aligned with McKesson's pay philosophy, and pay will always be compliant with any applicable regulations. In addition to base pay, other compensation, such as an annual bonus or long-term incentive opportunities may be offered. For more information regarding benefits at McKesson, please click here.

Our Base Pay Range for this position

$60,000 - $100,000

McKesson is an Equal Opportunity Employer

 

McKesson provides equal employment opportunities to applicants and employees and is committed to a diverse and inclusive environment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, age or genetic information. For additional information on McKesson’s full Equal Employment Opportunity policies, visit our Equal Employment Opportunity page.

 

Join us at McKesson!

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Average salary estimate

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What You Should Know About Growth Marketing Specialist, McKesson

Join McKesson, a Fortune 10 company making a real impact in healthcare, as a Growth Marketing Specialist in Richmond, VA! We're on a mission to make quality care more accessible and affordable and embrace a culture that encourages growth, creativity, and teamwork. If you have a basic understanding of marketing principles and digital tools, and you're eager to dive into hands-on experience, this role could be a perfect fit. You'll partner closely with our Growth Marketing team, reporting directly to the Director of Growth Marketing. Your primary responsibilities will include executing various marketing tactics like email campaigns, print materials, web content, and banner ads, all while managing our lead queue to ensure prospects reach the right sales representatives. Strong project management skills are key as you'll juggle multiple projects with precision and respond adeptly to changing priorities. You’ll collaborate with different teams, including Product Marketing and Sales Enablement, all working towards the common goal of launching successful campaigns. Plus, we prioritize your development with minimal travel for professional growth opportunities. With a competitive compensation package, a focus on your well-being, and a supportive environment, there's no better place to ignite your career in marketing. If you're ready to help shape the future of health, we want to hear from you!

Frequently Asked Questions (FAQs) for Growth Marketing Specialist Role at McKesson
What are the responsibilities of a Growth Marketing Specialist at McKesson?

As a Growth Marketing Specialist at McKesson, you'll execute key marketing tactics aligned with business objectives such as email campaigns, print materials, website content, and banner ads. You'll be responsible for managing leads, ensuring they are routed to the appropriate sales representatives, and collaborating with Product Marketing teams for successful product launches and campaigns.

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What qualifications do I need to apply for the Growth Marketing Specialist position at McKesson?

To apply for the Growth Marketing Specialist role at McKesson, you typically need a Bachelor’s degree in Business, Marketing, or a related field, along with at least 2 years of relevant experience in a marketing support role. Familiarity with tools like Salesforce CRM and Marketing Cloud, and project management software such as Workfront and WordPress is preferred.

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What skills are essential for a Growth Marketing Specialist at McKesson?

Essential skills for a Growth Marketing Specialist at McKesson include strong project management, organization, and time management skills. Attention to detail and the ability to work collaboratively as well as independently are critical, as you will manage multiple projects and adapt to changing priorities.

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What is the expected salary range for the Growth Marketing Specialist position at McKesson?

The salary range for the Growth Marketing Specialist position at McKesson is between $60,000 and $100,000. Factors such as performance, experience, and geographical market evaluations influence the final offer, along with the potential for bonuses or long-term incentives.

Join Rise to see the full answer
Is travel required for the Growth Marketing Specialist role at McKesson?

Minimal travel is required for the Growth Marketing Specialist role at McKesson, primarily for professional development and business meetings. The role is primarily based in Richmond, VA, where you will be able to collaborate with your team in person, ensuring effective communication.

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Common Interview Questions for Growth Marketing Specialist
Can you describe your experience with executing marketing campaigns?

In answering this question, highlight specific marketing campaigns you have been involved in, detailing your role in planning, execution, and results. Mention the tools you used and how you collaborated with different teams to achieve campaign success, demonstrating your project management skills.

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How do you prioritize tasks when managing multiple projects?

Discuss your methods for prioritizing tasks, such as using project management tools to list out deadlines and critical dependencies. You can give examples of previous experiences where you successfully managed multiple projects, focusing on time management strategies and effective communication with team members.

Join Rise to see the full answer
What marketing tools are you familiar with?

List the marketing tools you're skilled in, such as Salesforce, WordPress, or Workfront. Explain how you've utilized these tools in past roles to contribute to marketing initiatives, showcasing your technical knowledge and comfort with digital marketing platforms.

Join Rise to see the full answer
Can you provide an example of how you've collaborated with a team on a marketing initiative?

Describe a specific instance where you collaborated with various teams, such as product marketing or sales. Focus on your role in the project, how you facilitated communication, and the impact of teamwork on the project's success.

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How do you measure the success of a marketing campaign?

Explain the key performance indicators (KPIs) you use to assess campaign success, such as engagement metrics, conversion rates, or ROI. Share examples of how you tracked these metrics in past campaigns to make data-driven decisions.

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What strategies do you use for managing leads effectively?

Highlight your approach to managing leads, including how you prioritize them, follow up based on urgency, and route them to appropriate sales representatives. Showcase your organizational skills and understanding of lead management systems.

Join Rise to see the full answer
What steps would you take to ensure timely project delivery?

Discuss your project management techniques, such as setting clear deadlines, utilizing tools for tracking progress, and conducting regular check-ins with team members. Emphasize your ability to adapt quickly to any changes that arise to keep projects on track.

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How do you stay current with marketing trends?

Share your methods for staying updated with the latest marketing trends, such as following industry blogs, attending webinars, or participating in professional networks. Mention any specific resources that have inspired your work.

Join Rise to see the full answer
Describe a challenge you faced in a marketing project and how you overcame it.

Provide a detailed example of a challenge related to a marketing project, explaining the context and the actions you took to mitigate the issue. Highlight your problem-solving abilities and the positive outcome that resulted from your efforts.

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Why do you want to work at McKesson as a Growth Marketing Specialist?

Express your enthusiasm for McKesson's commitment to healthcare and its culture of growth and innovation. Highlight how your skills and values align with the company's goals and your desire to contribute to impactful marketing initiatives.

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Together with our customers and partners, we are creating a sustainable future for health care. And working to improve patient care in every setting — one product, one partner, one patient at a time.

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Full-time, on-site
DATE POSTED
March 27, 2025

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