GTM Associate

As a GTM Associate at Multiply, your primary responsibility will be to own the entire business development lifecycle, which includes prospecting, managing, and closing new partnerships. You'll develop and execute targeted outbound campaigns, build relationships with HR and Benefits teams at potential partner companies, and collaborate with cross-functional teams to ensure smooth onboarding of new partnerships. Your role will be crucial in driving revenue and expanding Multiply’s influence in the mortgage benefits space.

To be successful in the GTM Associate role at Multiply, candidates should have 1-2 years of relevant experience in investment banking, consulting, or sales, particularly within high-growth startups. Strong interpersonal skills, analytical thinking, and a high-energy attitude are essential. Additionally, a bachelor’s degree and familiarity with the fintech industry or employee benefits can set you apart in this competitive role.

The GTM Associate plays a vital role in fueling Multiply’s growth by sourcing and closing new partnerships that provide valuable mortgage benefits to employees. By developing targeted strategies and building strong relationships with prospective partners, you help increase Multiply's market reach and drive revenue, positioning the company as a leader in the mortgage and fintech space.

A successful GTM Associate at Multiply should possess strong relationship-building and communication skills, an analytical mindset, and a knack for data-driven decision making. Additionally, being resourceful, having a hands-on attitude, and being able to manage multiple projects efficiently are crucial skills that will help you thrive in this fast-paced role.

At Multiply, GTM Associates can expect comprehensive training and support from experienced leaders in business development. You will receive guidance on our products, the mortgage field, and insights into best practices for partnership cultivation. Our collaborative team environment encourages learning and growth, with opportunities to work closely with our CEO and cross-functional teams.

Share specific examples from your previous roles where you successfully identified partnership opportunities, built relationships, and closed deals. Highlight the processes you followed and the outcomes achieved to demonstrate your capabilities.

Discuss your approach to lead generation and prioritization, emphasizing tools you use to keep track of prospects and your strategy for following up. Mention any specific systems or methods that have worked for you in the past.

Explain your strategies for establishing rapport, such as understanding their needs and aligning them with Multiply’s offerings. Discuss how you engage with HR, People, and Benefits teams effectively.

Share personal stories or experiences that sparked your interest in fintech. Tie this into how you view the potential of technology to improve financial outcomes and customer experiences.

Describe a past project, focusing on your role, the challenges faced, and how you leveraged teamwork and communication to navigate obstacles and achieve success.

Talk about key performance indicators you would monitor, such as revenue generated, partnership longevity, or engagement levels, and how you use these metrics to assess a partnership's value.

Provide an example of a situation requiring adaptability in your approach, detailing the factors that led to the pivot and any positive results derived from this flexibility.

Mention software or tools like CRM systems, email marketing platforms, or data analytics tools you’ve used in previous roles, explaining how they helped streamline your outreach processes.

Discuss your methods for keeping up with industry developments, such as subscribing to relevant newsletters, attending webinars, and connecting with thought leaders in the field.

Articulate your motivation for wanting to be a part of Multiply, tying in your interest in the company’s mission to enhance the mortgage experience and how your skills align with the company’s goals.