Digital Strategic Account Manager
The Digital Strategic Account Manager is responsible for developing recommendations for digital marketing and advertising campaigns that generate superior outcomes for our clients. The ideal candidate will be a motivated, enthusiastic, self-starter who can work effectively both independently and collaborating in a team environment. the ideal candidate has Digital sales experience and will master Nexstar's proprietary tools to develop solutions, proposals, and presentations to targeted and existing clients. The SAM collaborates with administrative team members.
Essential Duties and Responsibilities:
- Ability to obtain new clients by cold calling, networking, prospecting, and successful negotiation
- Strong oral, problem solving, communications, writing, negotiation, and presentation skills
- Attention to detail
- Time management and ability to juggle multiple clients' needs
- Solve problems, collaborate with teammates, and utilize all resources available
- Positive attitude, friendly demeanor, and team player
- Execution of client campaigns from start to finish
- Provides creative and innovative solutions for clients utilizing industry trends, selling techniques, and digital product knowledge
- Create and execute go-to-market strategies and tactics that result in superior outcomes for the client and in accordance with departmental, company and personal revenue goals
- Monthly reporting and optimizations for all digital marketing campaigns
- Performs other duties as assigned
Requirements & Skills:
- BA or BS in Business Marketing, Advertising or Digital Sales experience preferred
- 2+ years of digital marketing services, product offerings and effective use for clients is preferred
- Must be a motivated, enthusiastic, self-starter who can work effectively both independently and collaborating in a team environment
- Enjoys making in-person sales calls, including cold calls, to businesses needing B2B as well as B2C digital campaign strategies
- Ability to interact with high-level decision makers
- Ability to execute in an organization through collaboration and a consultative process
- Excellent follow-up, strong organizational skills and attention to detail is a must
- Proven ability to meet and exceed sales goals
- Keep up with industry trends and changes
- Partner with current sales team to generate digital revenue
Average salary estimate
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As a Digital Strategic Account Manager at our Terre Haute, IN location, your mission will be to craft remarkable digital marketing and advertising campaigns that yield exceptional results for our clients. We’re looking for a motivated and enthusiastic self-starter who thrives both independently and as a collaborative team player. You’ll need a knack for digital sales and will become an expert in Nexstar's proprietary tools to create solutions, proposals, and presentations tailored to our target audience and existing clientele. The role requires you to actively seek and onboard new clients through networking, cold calling, and successful negotiation. You’ll harness your strong communication skills to manage various client needs, all while providing creative solutions driven by industry trends. Executing client campaigns from concept to completion will be part of your day-to-day responsibilities, making attention to detail and organization essential. You’ll also generate monthly reports to optimize all ongoing digital marketing campaigns. If you enjoy making impactful sales calls and have a proven ability to exceed sales goals, this could be the right fit for you. Here at our company, we value a positive attitude, teamwork, and a commitment to excellence in everything we do, and if you’re ready to bring that energy into the digital marketing landscape, we can’t wait to talk to you!
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