GTM Strategy Manager & Ops Manager

As a GTM Strategy Manager & Ops Manager at Nivoda, your key responsibilities include defining the brand strategy and story, optimizing the website for engagement and conversion, overseeing content strategy, and ensuring alignment with external resources. You'll be instrumental in enhancing brand credibility through effective PR and influencer marketing while creating consistent messaging that speaks to various audiences.

Nivoda requires a Bachelor’s degree in Business, Advertising, Marketing, or any related field, along with a minimum of 5 years of experience in brand strategy or marketing leadership. A proven track record in building brand portfolios and managing internal and external resources is essential for this role.

Successful candidates will possess excellent communication and project management skills, a strong understanding of brand-building principles, problem-solving abilities, and the capability to manage multiple priorities. Experience in luxury goods or the diamond industry is preferred, along with familiarity in B2B and B2C marketing strategies.

At Nivoda, you can expect a fast-paced, multinational working environment that values collaboration with global teams. It’s an opportunity to thrive in a hyper-growth scale-up where you can make a significant impact and enjoy the flexibility that comes with remote work.

Nivoda offers generous holiday allowances, medical aid through Discovery, and a collaborative environment that fosters diverse experiences and perspectives. You will also enjoy the flexibility of remote working, making it a great option for work-life balance.

When answering this question, reflect on specific instances where you successfully created and implemented brand strategies. Highlight the process, your research methods, and the outcomes achieved, ensuring to tie them back to your ability to shape Nivoda’s brand story.

Demonstrate your organizational skills by sharing methods you've used, such as time-blocking or using project management tools. Emphasize how your approach will help manage multiple projects at Nivoda efficiently.

Discuss how SEO is critical in enhancing visibility and engagement. Share strategies that you've previously employed to optimize websites and content, thus showing your understanding of driving conversion rates which is key for Nivoda.

Share a specific example of a content marketing campaign that achieved significant results. Be ready to discuss the planning, execution, and metrics used to measure success, and relate it back to how it could be applied to Nivoda’s initiatives.

Discuss specific metrics you’ve tracked in past roles such as brand awareness, user engagement, or sales growth. Explain how you would apply these methods to analyze and gauge the success of branding initiatives at Nivoda.

Provide a detailed account of your experience managing project budgets, including how you allocated resources effectively while ensuring financial targets were met, showcasing your ability to manage budgets for Nivoda.

Discuss innovative strategies that align with Nivoda's brand values and audience demographics. Include examples from your experience and emphasize the importance of analytics in refining strategies.

Share your approach to networking and relationship-building, including strategies for collaboration and mutual benefit, demonstrating how these skills will help in enhancing Nivoda’s brand credibility.

Discuss your analytical approach to marketing. Provide examples of times when you've pivoted strategies based on data insights and the impact of those adjustments on overall goals.

Articulate your passion for marketing and branding. Discuss how this drives your creativity and strategic thinking, aligning your motivations with Nivoda’s vision and growth objectives.