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SDR Manager (High Tech & Energy)

SDR Manager (High Tech & Energy)


Patsnap is a global, pre-IPO company that transforms the way organizations harness their Intellectual Property and Research & Development productivity. Our platform revolutionizes how IP and R&D teams collaborate across the entire innovation lifecycle, using domain-specific AI to accelerate the creation of market-ready products. With over 12,000 customers worldwide, including some of the biggest names in innovation, Patsnap is at the forefront of technological advancement. Our $300M Series E funding round brings our valuation to a $1 billion unicorn status, and we still have a remarkable amount of growth ahead.


We have a vibrant and diverse team with offices in Singapore, Toronto, London, and Shanghai. Our hyper-growth trajectory is powered by our people, and we are extremely proud of our company-wide vision, work ethic, and entrepreneurial spirit. We are committed to fostering an inclusive environment where talent thrives and ideas bloom. 


Role Summary:


Our Hi-Tech & Energy vertical provides cutting-edge solutions that empower businesses to navigate complex landscapes, stay ahead of technology trends, and drive transformative growth. We believe that by helping innovators, we can make the world a better place. We enable our customers to bring innovations to market faster—whether they’re focused on clean energy, emerging technologies, or critical scientific breakthroughs.


We’re seeking a dynamic SDR Manager to lead our team of six Sales Development Representatives (SDRs) across North America and EMEA. You’ll be reporting to the Sales Director of our Hi-Tech & Energy team, taking ownership of a high-volume, cold-calling environment that targets mid-market and enterprise-level prospects. While most of the team is based in our main office, one or two SDRs will work remotely from our Toronto location. If you’re passionate about coaching a sharp, coachable, but relatively inexperienced team—and you have a track record of success rising through the ranks from SDR or AE to Manager—we want to hear from you!


This is a hybrid position in our London, UK office. This role has the option to work hybrid throughout the week or fully in office. 


What You'll Be Doing:
  • Mentor, train, and motivate SDRs on cold-calling tactics and best practices
  • Cultivate a results-driven, socially conscious culture, ensuring consistent performance against targets
  • Identify and implement new AI-driven sales tools and cutting-edge prospecting functionalities to enhance lead generation and efficiency
  • Continuously refine scripts, cadences, and outreach strategies in alignment with market trends and PatSnap’s goal of accelerating impactful innovation
  • Work closely with Marketing on campaign planning, lead flow, and feedback loops to refine buyer personas and value propositions
  • Partner with regional Sales teams to align pipeline goals, qualification criteria, and handoff processes, ensuring the right focus on the innovators who align with our mission
  • Oversee daily use of Salesforce, Outreach, LinkedIn Sales Navigator, ZoomInfo, and other tools, ensuring accurate reporting and best-in-class processes
  • Provide insights into new tools or features that could streamline outreach and data management
  • Monitor SDR KPIs, including call volume, conversion rates, and pipeline generation
  • Present regular performance updates to the Sales Director and senior leadership


About You:
  • SDR/AE-turned-Manager: 1–2 years of SDR Manager experience (or a newly promoted individual) who can relate to the early-career challenges of the team
  • Cold Calling Expert: Strong background in outbound prospecting, with a track record of exceeding pipeline and revenue targets
  • Tech Savvy: Experience with Salesforce, Outreach, LinkedIn Sales Navigator, ZoomInfo, and familiarity with AI-enabled sales tools
  • Mission-Driven: Passion for supporting innovators who are shaping a better future for society and the environment
  • Collaborative Mindset: Thrives in a highly collaborative, entrepreneurial environment, working closely with cross-functional teams
  • Excellent Communication: Strong coaching style and the ability to inspire a young, coachable team
  • Flexibility: Willingness to work in a hybrid environment (3 days in-office, 2 remote) with occasional travel


Why Join Patsnap?
  • Impactful Work: Play a crucial role in expanding PatSnap’s footprint in the fast-growing Hi-Tech & Energy vertical—helping innovators tackle global challenges.
  • Career Growth: We invest in our teams—success here opens doors for rapid progression within the organization.
  • Innovative Environment: Be at the forefront of leveraging AI and advanced technology tools to revolutionize the sales process.
  • Supportive Culture: Collaborate with experienced Sales and Marketing professionals, sharing best practices to continuously improve.
  • Social Mission: Contribute to a world where meaningful innovations can be developed and scaled faster—spurring positive impact on industries, communities, and the planet.


What You'll Love:
  • 25 days annual leave allowance + bank holidays (Additional time off based on service up to a maximum of 5 extra days)
  • 2 company paid volunteering days
  • Eyecare voucher scheme
  • Private healthcare with Axa Healthcare
  • Private pension with Scottish Widows
  • Parental leave policies 
  • Perkbox benefit scheme, we aim to reward our Patsnappers for all their hard work as much as we can.
  • WFH stipend
  • Cycle To Work scheme
  • Life Assurance
  • Payroll giving


Our Values:
  • Integrity: We hold each other accountable for our actions. 
  • Leadership: We lead by example and inspire each other to reach for new heights. 
  • Openness: We are open and honest and share our ideas with care and consideration. 
  • Growth: We are lifelong learners who aspire to improve each day. 
  • Innovation: We seek out new ways to solve problems. 
  • Customer: Our customer is at the center of everything we do. Their success is our success. 


Patsnap is proud to be an equal opportunity employer (EOE) that champions diversity. We do not discriminate based on race, religion, national origin, citizenship, sex, gender identity or expression, sexual orientation, pregnancy, age, or marital, veteran/military, or disability status, or any other protected status in accordance with federal, provincial/state or local laws.


Even if you don’t meet 100% of the above qualifications, we encourage you to apply and tell us why you’d be a great fit for this role! If you require any accommodations during the interview process, please email us at recruitment@patsnap.com so we can best support you.

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What You Should Know About SDR Manager (High Tech & Energy), PatSnap

At Patsnap in London, we're on the lookout for a dynamic SDR Manager in the High Tech & Energy sector to lead our fantastic team of Sales Development Representatives (SDRs). As a rapidly growing pre-IPO company revolutionizing how organizations manage their Intellectual Property and R&D, we pride ourselves on an innovative culture where you can thrive. You’ll play a pivotal role in guiding your team through a high-volume cold-calling environment, targeting mid-market and enterprise-level prospects across North America and EMEA. We're not just about hitting numbers; we want to cultivate a results-driven, socially conscious culture where every team member's contributions are recognized. With your strong coaching background as an SDR or Account Executive, you'll be instrumental in mentoring talent and inspiring them to excel. You will identify cutting-edge ways to improve our sales strategies, utilizing AI-driven tools to optimize lead generation. Collaboration is key here, so you’ll be working closely with our Marketing team on campaign strategies to refine buyer personas. If you’re excited about working in a hybrid role—mostly from our vibrant London office, where diversity and innovation flourish—join us in our mission to empower innovators and make a difference on a global scale. Together, let’s drive transformative growth while championing a better future for society and the environment!

Frequently Asked Questions (FAQs) for SDR Manager (High Tech & Energy) Role at PatSnap
What are the day-to-day responsibilities of the SDR Manager at Patsnap?

As the SDR Manager at Patsnap, your day-to-day responsibilities will include mentoring and training Sales Development Representatives on effective cold-calling techniques and the importance of a results-driven culture. You will also oversee the daily use of Salesforce and other sales tools, ensuring accurate reporting and best practices. Additionally, you will refine outreach strategies and work closely with the Marketing and regional Sales teams to align on campaign planning and lead flow.

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What qualifications do I need to apply for the SDR Manager position at Patsnap?

To qualify for the SDR Manager position at Patsnap, candidates should ideally have 1-2 years of experience in a management role within a sales environment, particularly with an SDR or Account Executive background. You should be tech-savvy, familiar with sales tools such as ZoomInfo and LinkedIn Sales Navigator, and have a passion for coaching and developing talent. Most importantly, a mission-driven mindset aligned with our goal of fostering innovation is a must.

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How does Patsnap ensure the success of its SDRs?

At Patsnap, we are committed to the success of our SDRs through ongoing mentorship and training. The SDR Manager plays a vital role in cultivating an environment where sales techniques are continually refined based on market trends. Regular performance monitoring and feedback loops with sales and marketing ensure that our SDRs have the tools and strategies they need to achieve their targets effectively.

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What benefits does Patsnap provide to SDR Managers?

Patsnap offers an attractive benefits package to SDR Managers that includes 25 days of annual leave plus bank holidays, private healthcare, and a pension scheme. Moreover, we believe in rewarding our employees with perks that promote well-being and work-life balance, such as a work-from-home stipend, cycle-to-work scheme, and even paid volunteering days to give back to the community.

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What is the company culture like at Patsnap?

The company culture at Patsnap is vibrant, inclusive, and deeply rooted in innovation. We encourage collaboration among teams while fostering an entrepreneurial spirit where every member can contribute ideas freely. We're dedicated to continuous learning and improvement, ensuring that all employees feel valued and empowered in their roles, especially in our progressive Hi-Tech & Energy vertical.

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Common Interview Questions for SDR Manager (High Tech & Energy)
Can you describe your management style as an SDR Manager?

When answering this question, focus on discussing your collaborative approach and how you foster an inclusive environment. Mention specific techniques you use to motivate and mentor your team, like regular one-on-one sessions, goal setting, and providing constructive feedback, which aligns with Patsnap's values of integrity and growth.

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How do you handle underperforming SDRs?

When discussing underperformance, emphasize your problem-solving skills and your commitment to supporting team members. Share specific strategies you implement, such as performance reviews, tailored training sessions, and open communication, showcasing your ability to help individuals thrive at Patsnap.

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What strategies would you implement to improve the SDR team's performance at Patsnap?

In response, describe your analytics-driven approach to measuring success and performance. Discuss how you would leverage AI tools and regular feedback loops with both the sales and marketing teams to refine strategies, ensuring alignment with Patsnap's innovative sales practices.

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How do you motivate your sales team during challenging times?

Express your belief in team morale and maintaining positivity during challenges. Discuss techniques you would use, like team-building activities, recognizing achievements, and fostering an open dialogue to keep everyone engaged and motivated, which aligns with Patsnap’s culture of support and collaboration.

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Why do you want to work for Patsnap?

This is your chance to demonstrate alignment with Patsnap’s mission and values. Talk about your enthusiasm for helping innovators in the High Tech & Energy sector and how you resonate with the company’s vision of making a positive impact on society through innovation.

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Describe your experience with AI sales tools.

Share specific tools you’ve used in previous roles, detailing how they’ve improved your team's efficiency and effectiveness. Discuss your willingness to explore new technologies and how you can introduce innovative sales strategies using AI to optimize lead generation at Patsnap.

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How do you ensure effective communication between your team and other departments?

Highlight the importance of collaboration and communication as a manager. Discuss ways you’ve established regular check-ins or cross-departmental meetings to align goals, share feedback, and exchange insights, fostering a culture of openness that is valued at Patsnap.

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How do you set performance metrics for SDRs?

Emphasize your analytical approach to setting and refining performance metrics based on past data and market conditions. Discuss the importance of aligning these metrics with company goals while ensuring they are realistic and attainable to foster a results-driven culture at Patsnap.

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What experience do you have in developing sales scripts?

When discussing your experience with script development, provide examples of how you’ve tailored scripts to specific audiences or industries. Focus on your collaborative efforts with marketing and SDRs to ensure that messaging resonates with prospects, enhancing the outreach strategies at Patsnap.

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How do you adapt your strategy to changing market conditions?

Discuss your proactive approach to staying informed about market trends and how you pivot strategies in response. Highlight how you would collaborate with your team and other departments at Patsnap to refine outreach methods and campaigns to meet the evolving landscape in the High Tech & Energy sector.

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At PatSnap, we help companies innovate better. Our innovation intelligence platform helps companies identify technological opportunities that could affect the future growth and survival of their business, so that they can make smarter, more inform...

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DATE POSTED
April 5, 2025

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