Marketing Communications Intern

As a Marketing Communications Intern at PDI Technologies, your main responsibilities will include supporting earned media relations and creating engaging organic social media content. You'll build media lists, conduct outreach, and monitor PR effectiveness while also assisting in the content creation process for press materials and media pitches. Researching media trends and managing social media strategies will also be part of your role, placing you at the forefront of communications efforts for both the PDI and GasBuddy brands.

PDI Technologies is seeking candidates currently enrolled in a college program—specifically, rising juniors or seniors, or recent graduates—with a focus on Communications, Public Relations, Journalism, or Social Media Management. Strong written and verbal communication skills are a must, along with a keen attention to detail. Familiarity with public relations tactics and social media platforms is desired, along with creativity and basic design skills.

Interns at PDI Technologies will benefit from valuable hands-on experience where they can contribute to high-visibility projects like the Connections Live event. You will enhance your skillset through direct involvement in media outreach and content creation, while also having access to mentorship from industry professionals that will guide you through your role and help develop your career in communications.

PDI Technologies is dedicated to fostering a supportive and inclusive environment for interns. You will receive mentorship from experienced team members, gain exposure to subject matter experts, and participate in continuous learning opportunities that may include professional certifications and leadership development. This commitment ensures you receive the guidance and resources necessary for a fruitful internship experience.

Yes! The Marketing Communications Intern at PDI Technologies will need to demonstrate the ability to work independently in a fast-paced environment. While collaboration is a key aspect of the role, you are also expected to manage multiple projects and meet deadlines independently, showcasing your organization skills and initiative.

In your response, focus on your passion for communications and the technology sector, and how PDI Technologies’ mission aligns with your career goals. Highlight specific aspects of the company that excite you, such as their commitment to supporting convenience retail brands and their innovative approach.

Articulate your understanding of media outreach by discussing the steps you would take, including identifying key media contacts, crafting tailored pitches, and monitoring follow-up responses. Show your enthusiasm for building relationships with journalists and handling projects professionally.

Discuss your familiarity with various social media platforms and tools. Provide examples of your previous work, such as content creation, analytics, or community engagement, that showcases your ability to manage social media effectively.

Explain how storytelling creates emotional connections and helps audiences understand a brand’s message. Use specific examples of storytelling you've engaged in, and connect it back to how it can benefit PDI Technologies and its audience.

Share your strategies for prioritizing tasks, such as using project management tools, creating to-do lists, or time-blocking your schedule. Emphasize your organization skills and ability to stay on track to meet deadlines.

Provide a specific instance where teamwork was essential. Discuss the challenge, your role in the team, and the steps you took to resolve the issue, demonstrating your problem-solving and communication skills.

Identify skills such as effective written communication, research abilities, and social media savvy as vital to the role. Explain why you believe these skills are critical and how you embody them through your experiences.

Demonstrate your commitment to professional development by discussing the resources you utilize, such as industry blogs, webinars, or networking events. This shows your proactive approach to staying informed is an asset.

Talk about the metrics you would analyze, such as media coverage, engagement rates, and reach. Discuss the importance of analyzing data to inform future strategies and how it can drive effective communication for both brands.

Highlight the benefits of diversity and inclusion, such as fostering creativity and innovation. Relate this back to how PDI Technologies values these principles and how it contributes to a more effective and engaged workforce.