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Integrated Insights and Strategy (IIS) Senior Manager, Specialty Care Portfolio Strategy Support

ROLE SUMMARY

Pfizer is seeking a Senior Manager of Integrated Insights & Strategy (IIS) that will support strategic thought partnership to US and Global brand leads of a high-value assetReporting to the IIS Therapeutic Team Lead, this person will support the brand-aligned senior strategists responsible for identifying and developing opportunities in performance to unlock brand value and to advise the business on drivers of transformational changeYou will be part of the Global Commercial Analytics (GCA) organization harnessing insights from multiple sources, supporting day-to-day problem solving, team management, and business partner managementYou will leverage your deep functional analytic knowledge, exceptional intellectual curiosity, and proprietary GCA tools to every business interaction, while being an indispensable thought partner, influencing senior brand VPs and ensuring the highest quality work. 

 

The ideal candidate is someone with a proven track record of high-value brand consultancy, responsible for framing, designing & executing solutions for challenging business situationsThey will have an in-depth knowledge of multiple analytic disciplines, with a keen understanding of output and quality/timely insight derivationTheir team orientation and collaborative approach, along with their outstanding listening skills and ability to manage through influence, will enable their exceptional intellectual and analytical curiosity to shineTheir sophisticated executive demeanor and comfort functioning with senior brand VPs along with their excellent presentation skills, including strong verbal and writing capabilities, will drive their successAs will their ability to work collaboratively in a team environment and to influence and drive change at all levels in an organization. 

ROLE RESPONSIBILITIES

Commercial Brand Strategy 

 

  • Act as strategic partner to US and Global commercial teams to frame, investigate, and answer key business questions related to the identification and evaluation of commercial strategies, tactics and investment decisions. 

  • Support developing regular patient journey-based business reviews tied to budgetary goals to ensure cross-functional teams are aware of ongoing performance opportunities and suggest ideas for optimization.  

  • Connect research and analytics together to tell a compelling and persuasive story and deliver clear and actionable recommendations to senior leadership. 

  • Support identification of information needs and development of research and data analysis plans. 

 

Promotional Strategy and Execution Insights 

 

  • Develop and monitor key performance metrics to evaluate and enhance the effectiveness of a brand’s marketing campaign.  

  • Recommend campaign improvement and corrective actions.  

  • Evaluate campaign assets to ensure optimal customer experience steeped in deep customer insights.  

  • Integrate campaign insights to broader analytic activities to paint the full picture of marketing execution and customer behavior and inform resource allocation decisions. 

  • Play a key role in advancing the vision for the future direction of brand activities.  

 

Forecasting / Operating Plan Support 

 

  • In partnership with key Pfizer stakeholders, support the development of Long-Range Forecasts (LRFs) and Operating Plans. 

  • Coordinate forecasting activities with US, Global, IDM CO and Forecasting CoE colleagues. 

  • Drive the creation of best-in-class epi- and trend-based forecast models in partnership with CoE colleagues. 

  • Review and enhance forecasts or strategic brand plans with strong expertise in ability to qualify and quantify the business opportunity, including communicating results and recommendations to senior leadership. 

  • Ensure accurate effective performance measurement and deliver regular assessments of portfolio performance to leadership, including clear articulation of the data and its meaning for the business. 

   

Collaboration with Other Analytics Teams 

 

  • Support integrating insights across various cross-functional teams – data science, analytics engineering, market research, and media. 

  • Actively contribute to advancement of team capabilities through thought leadership; seek to share knowledge and expertise with other colleagues making use of knowledge sharing platform. 

  • Alignment with other analytic teams to ensure cohesive activities with our stakeholders. 

  • Partner with other analytic functions to advance the use of novel data sources including RWD. 

BASIC QUALIFICATIONS

  • BA/BS in Marketing, Psychology, Mathematics, Statistics, or Engineering or similar related field required; MS or MBA preferred. 

  • 6+ years in consulting, finance or market analytics 

  • 3+ years at a high-value level (e.g., US & Global) developing data-driven brand strategy for major assets (>$1B) 

  • Defined involvement in helping frame, design & execute solutions for challenging business situations 

  • In-depth knowledge of multiple analytic disciplines, including primary and secondary data, with a keen understanding of output and quality/timely insight derivation 

  • Proven track record of being an indispensable thought partner to senior brand leaders and influencing without authority  

  • Team-orientation and collaborative approach; outstanding listening skills and the ability to manage through influence  

  • Exceptional intellectual and analytical curiosity, a creative visionary who can drive innovation  

  • Sophisticated executive demeanor, comfortable functioning at the highest levels of organizations; excellent presentation skills, including strong verbal and writing capabilities  

  • Ability to work collaboratively in a team environment and to influence and drive change at all levels in an organization 

  • Ability to communicate complex ideas effectively – both verbally and in writing 


Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.

PHYSICAL/MENTAL REQUIREMENTS

None

Work Location Assignment: Must be able to work in assigned Pfizer office 2-3 days per week, or as needed by the business

This role is NOT remote

Last day apply: April 3rd 2025

The annual base salary for this position ranges from $120,800.00 to $201,400.00. In addition, this position is eligible for participation in Pfizer’s Global Performance Plan with a bonus target of 17.5% of the base salary and eligibility to participate in our share based long term incentive program. We offer comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life’s moments. Benefits offered include a 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution, paid vacation, holiday and personal days, paid caregiver/parental and medical leave, and health benefits to include medical, prescription drug, dental and vision coverage. Learn more at Pfizer Candidate Site – U.S. Benefits | (uscandidates.mypfizerbenefits.com). Pfizer compensation structures and benefit packages are aligned based on the location of hire. The United States salary range provided does not apply to Tampa, FL or any location outside of the United States.

Relocation assistance may be available based on business needs and/or eligibility.

Sunshine Act

Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations.  These laws and regulations require Pfizer to provide government agencies with information such as a health care provider’s name, address and the type of payments or other value received, generally for public disclosure.  Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act.  Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government.  If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative.

EEO & Employment Eligibility

Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status.  Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA.  Pfizer is an E-Verify employer.  This position requires permanent work authorization in the United States.

Marketing and Market Research

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Average salary estimate

$161100 / YEARLY (est.)
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$120800K
$201400K

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What You Should Know About Integrated Insights and Strategy (IIS) Senior Manager, Specialty Care Portfolio Strategy Support, Pfizer

Pfizer is excited to invite applications for the role of Integrated Insights and Strategy (IIS) Senior Manager, Specialty Care Portfolio Strategy Support, based in the vibrant New York City! In this pivotal position, you’ll be the secret sauce behind the strategic thought partnership with both US and Global brand leads for a high-value asset. Your expertise will guide senior strategists in uncovering opportunities to maximize brand value while advising the business on transformational changes that drive success. As part of Pfizer's Global Commercial Analytics (GCA) organization, you'll dive deep into harnessing insights from various sources, tackling day-to-day challenges, and managing essential business relationships. If you possess a track record of high-value brand consultancy, a knack for developing actionable insights, and a collaborative spirit, this role is tailor-made for you. You’ll integrate analytics with compelling narratives to influence senior leaders while fostering a vibrant team environment. Your refined executive demeanor and superior communication skills will not only help you shine but also drive change at various levels within the organization. If you’re ready to make a difference, Pfizer is where you belong!

Frequently Asked Questions (FAQs) for Integrated Insights and Strategy (IIS) Senior Manager, Specialty Care Portfolio Strategy Support Role at Pfizer
What are the responsibilities of an Integrated Insights and Strategy (IIS) Senior Manager at Pfizer?

The Integrated Insights and Strategy (IIS) Senior Manager at Pfizer is tasked with acting as a strategic partner to both US and Global commercial teams. This includes evaluating commercial strategies, contributing to business reviews, and creating actionable recommendations based on comprehensive research and analytic insights.

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What qualifications are needed for the IIS Senior Manager position at Pfizer?

To qualify for the IIS Senior Manager role at Pfizer, candidates should hold a BA/BS in a relevant field, possess over 6 years of consulting or market analytics experience, and have at least 3 years of work with major assets valued over $1B. Strong analytical, communication, and collaborative skills are essential.

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How does the IIS Senior Manager role at Pfizer influence brand strategy?

The IIS Senior Manager plays a crucial role in shaping brand strategy by leveraging insights from various sources, facilitating discussions on budgetary goals, and ensuring that cross-functional teams are aligned with ongoing performance opportunities and campaign improvements.

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What kind of support does the IIS Senior Manager provide in forecasting and planning at Pfizer?

In this role, the IIS Senior Manager supports the development of Long-Range Forecasts (LRFs) and Operating Plans by coordinating forecasting activities among key stakeholders, driving the creation of innovative forecasting models, and conducting regular assessments of portfolio performance.

Join Rise to see the full answer
What makes the IIS Senior Manager role at Pfizer a unique opportunity?

The IIS Senior Manager position at Pfizer offers a unique opportunity to work at the intersection of analytics and strategic decision-making, providing invaluable insights that drive significant business impact. This role is ideal for individuals who thrive in dynamic environments and seek to influence brand leaders on a global scale.

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Common Interview Questions for Integrated Insights and Strategy (IIS) Senior Manager, Specialty Care Portfolio Strategy Support
Can you describe your experience with brand strategy development?

Absolutely! Highlight your past work in analyzing various market conditions, developing strategic insights, and how these contributed to successful brand performance. Be specific about the brands you've worked on and the results achieved.

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How do you prioritize multiple projects with tight deadlines?

Discuss your approach to project management, emphasizing any tools or methods you use to keep track of priorities. Mention your experience with delegation and collaborative work to ensure timely completion.

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What analytic tools are you most familiar with?

Mention specific analytic tools you’ve used, such as Tableau, SAS, or Excel, and provide examples of how you've applied these tools to derive meaningful insights that influenced decision-making.

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Describe a challenging business situation you faced and how you approached it.

Narrate a specific example where you identified a significant challenge, your analytical approach for framing the issue, and the outcome. Highlight your problem-solving skills and your ability to influence through data-driven insights.

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How do you ensure collaboration among cross-functional teams?

Explain your strategies for fostering teamwork, such as regular check-ins, open communication channels, and leveraging knowledge sharing. Highlight how collaboration has led to successful outcomes in your previous roles.

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What role does customer feedback play in your strategy development?

Discuss how customer feedback is an integral part of your analysis process and strategy development. Provide examples of how you have incorporated insights to refine strategies or improve customer experience.

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Can you give an example of how you've influenced senior leadership?

Share a story about a presentation or report you delivered that led to a significant business decision, detailing how you used data and insights to communicate effectively and drive action.

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What trends do you see impacting the pharmaceutical industry?

Be prepared to discuss current trends such as digital transformation, regulatory changes, or data privacy issues. Link these trends back to how they could influence brand strategies and decision-making at Pfizer.

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How do you stay updated on market analytics developments?

Talk about your commitment to continuous learning through professional courses, industry conferences, and engagement with thought leadership content. Mention any specific resources or networks you find valuable.

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What are your methods for evaluating marketing campaign effectiveness?

Detail your process for setting key performance metrics, analyzing campaign outcomes, and making recommendations for improvements. Include specific examples of past campaigns you’ve evaluated.

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