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Vice President - Creative

Vice President - Creative

Corporate Headquarters

12575 Uline Drive, Pleasant Prairie, WI 53158

If you’re a leader who will work alongside your team, make quick decisions and think on your feet - then you belong at Uline! Join us as Vice President of Creative to oversee a powerhouse of over 170 team members who execute content on tight deadlines with consistent brand clarity. Bring your passion for print design to lead production of our award-winning catalog of products!

Better together!This position is on-site, and we are looking for people who share our passion.

Position Responsibilities

  • Direct Uline’s Creative department, leveraging in-depth industrial product knowledge, along with industry trends and standards, for all company marketing channels.

  • Collaborate with other key business leaders to set merchandising and design direction for over 40,000 B2B products.

  • Approve all catalog pages, direct mail, web design, art, photo and copy materials to uphold brand standards, as well as corporate employee communications.

  • Make crucial creative choices in a timely manner to meet multiple deadlines.

  • Manage department capital and operating budgets, including resolving issues related to production budgets.

Minimum Requirements

  • Bachelor’s degree in business or related field.

  • 15+ years of B2B industry experience with extensive project management and leadership skills.

  • 15+ years of expertise in catalog production, print design, advertising, marketing, direct-mail as well as print and digital promotional techniques.

  • Familiar with digital asset and catalog management systems, as well as Adobe Suite.

Benefits

  • Complete health insurance coverage and 401(k) with 6% employer match that starts day one !

  • Multiple bonus programs.

  • Paid holidays and generous paid time off.

  • Tuition Assistance Program that covers professional continuing education.

Employee Perks

  • On-site café and first-class fitness center with complimentary personal trainers.

  • Over four miles of beautifully maintained walking trails.

About Uline

Uline, a family-owned company, is North America’s leading distributor of shipping, industrial, and packaging materials with over 9,000 employees across 13 locations.

Uline is a  drug-free workplace .

EEO/AA Employer/Vet/Disabled

#LI-AR1

#CORP

(#IN-PPCR)

Average salary estimate

$135000 / YEARLY (est.)
min
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$120000K
$150000K

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What You Should Know About Vice President - Creative, Uline, Inc.

Are you ready to step into a leadership role that truly lets your creativity shine? Uline is seeking a Vice President - Creative to drive our dynamic marketing efforts from our Corporate Headquarters located in Pleasant Prairie, WI. As a pivotal member of our executive team, you will lead a talented group of over 170 creative professionals who thrive under pressure and deliver exceptional content with precision. Your passion for print design will guide the production of our award-winning product catalog, as you navigate the exciting world of B2B marketing. This is not just a job; it’s an opportunity to make an impact! In this role, you’ll collaborate closely with other business leaders to set the design direction for more than 40,000 products, ensuring that we maintain a consistent brand clarity across all channels. You’ll also approve various marketing materials, from catalog pages to direct mail and digital assets, keeping our corporate communications on point. If you have a strong background in project management and a knack for making quick, informed decisions, while managing budgets with ease, then we want to hear from you. Join Uline, where we celebrate creativity and teamwork, and take your career to the next level!

Frequently Asked Questions (FAQs) for Vice President - Creative Role at Uline, Inc.
What are the responsibilities of the Vice President - Creative at Uline?

The Vice President - Creative at Uline oversees the entire Creative department, managing a diverse team to ensure the effective execution of content across all marketing channels. This includes directing the creative vision for a catalog of over 40,000 B2B products, making timely creative decisions, and collaborating with key stakeholders to maintain brand integrity.

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What qualifications are required to become the Vice President - Creative at Uline?

To qualify for the Vice President - Creative role at Uline, candidates must possess a bachelor's degree in business or a related field, along with over 15 years of B2B industry experience. Extensive expertise in catalog production, strong project management skills, and proficiency with design tools like Adobe Suite are also essential.

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What kind of work environment can a Vice President - Creative expect at Uline?

At Uline, the Vice President - Creative will thrive in an on-site, collaborative environment that emphasizes teamwork and creativity. The company offers beautifully maintained trails for walking, a fully equipped fitness center, and an on-site café, promoting a healthy work-life balance.

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What benefits come with the Vice President - Creative position at Uline?

Uline offers comprehensive benefits for the Vice President - Creative position, including health insurance coverage starting day one, a 401(k) with a 6% employer match, multiple bonus programs, paid holidays, generous paid time off, and a Tuition Assistance Program for continuous professional development.

Join Rise to see the full answer
How does Uline support the professional growth of a Vice President - Creative?

Uline is committed to the professional growth of its employees, including the Vice President - Creative. The company provides access to a Tuition Assistance Program that covers professional continuing education, ensuring that its leaders are always at the forefront of industry trends and advancements.

Join Rise to see the full answer
Common Interview Questions for Vice President - Creative
Can you describe your experience with catalog production as Vice President - Creative?

When answering this question, detail your previous experiences in leading catalog production projects, focusing on your ability to manage timelines, accomplish deadlines, and uphold brand standards. Mention specific tools and processes you've implemented to enhance production efficiency.

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How do you ensure consistency in brand messaging across various platforms?

Explain your approach to maintaining brand messaging consistency, such as creating comprehensive style guides, collaborating with design teams, and regularly reviewing content to align with brand objectives. Provide examples of past successes where you've ensured brand clarity.

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What strategies do you use for managing a large creative team?

Discuss your leadership style when managing large teams. Highlight your ability to foster collaboration, provide constructive feedback, and encourage professional development while ensuring accountability. Share specific experiences where your management skills led to team success.

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How do you stay updated with industry trends in B2B marketing?

Detail the methods you use to stay informed about industry trends, such as attending industry conferences, reading trade publications, engaging in professional networks, and utilizing social media channels. Emphasize your commitment to continuous learning and adaptation.

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Tell us about a time you made a crucial creative decision under tight deadlines.

Provide a detailed account of a specific situation where you had to make quick, impactful decisions. Discuss your thought process, the factors you considered, and the outcomes of your decision. This shows your ability to handle pressure effectively.

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What role does collaboration play in your creative decision-making process?

Explain how collaboration enhances the creative process. Discuss your experiences working with cross-functional teams and how collective brainstorming can lead to more innovative solutions. Highlight examples where collaboration improved project outcomes.

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How do you balance creativity with practical business objectives?

Emphasize the importance of aligning creative initiatives with business goals. Discuss your experience in integrating market research with creative challenge solutions and ensuring that creative outputs resonate with the target audience while supporting company objectives.

Join Rise to see the full answer
What methods do you employ to evaluate the effectiveness of creative campaigns?

Explain how you evaluate creative campaigns through performance metrics, customer feedback, and sales data analysis. Mention specific tools and techniques you utilize to assess success and inform future campaigns based on analytical insights.

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Can you provide an example of a design project that you're particularly proud of?

Share a specific project that illustrates your creativity and leadership. Discuss the challenges faced, your contributions to the project's success, and the positive results that came from it. This can highlight your expertise and commitment to excellence.

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What are your long-term goals as a Vice President - Creative?

Discuss your aspirations for the role, focusing on your vision for the Creative department’s growth and development. Highlight how you aim to lead innovation, inspire teams, and advance the overall brand presence in the market.

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EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
April 14, 2025

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