Let’s get started
By clicking ‘Next’, I agree to the Terms of Service
and Privacy Policy
Jobs / Job page
Senior Product Marketing Manager image - Rise Careers
Job details

Senior Product Marketing Manager

About Us

At Union, we are solving one of the hardest challenges in AI infrastructure today: enabling high-velocity iteration while maintaining seamless production-readiness for AI workloads at scale. Flyte, the open-source project we steward, is the emerging standard for modern data and AI orchestration, with numerous leading technology organizations - like LinkedIn, Spotify, and Gojek - running millions of mission-critical workloads on the platform. We have a deep bench of infrastructure veterans from companies in the Big Three and beyond and a technical founding team who originally created Flyte while at Lyft.

The Opportunity:

We are seeking an experienced Product Marketing Manager (PMM) to lead efforts that will shape the overall company messaging, positioning and branding through competitive analysis. Reporting to the Head of GTM, this role will focus on executing product marketing strategies, enabling customer success, ensuring the seamless launch and positioning of our innovative offerings. Ensuring product or feature positioning maps to company-wide positioning will be key in this role in addition to staking out a differentiated position with industry analysts. This role will own research, customer feedback, value props and how we show up to the market. 

In this role you will:

  • Lead the execution of all Product Marketing Management activities, including product launches, positioning, messaging, and competitive differentiation

  • Develop and maintain deep understanding of Union.ai’s products, target markets, and customer needs to inform product marketing strategies

  • Work closely with Product, Sales, and Customer Success teams to create and maintain effective go-to-market strategies and support the sales pipeline with relevant materials.

  • Create compelling product collateral such as sales decks, case studies, data sheets, and white papers to support marketing and sales efforts

  • Collaborate with the marketing team to ensure alignment on campaigns and lead-generation activities

  • Conduct market research to inform product positioning and ensure messaging resonates with our target audience

  • Oversee potential contractors who are working on parallel projects and work-streams, ensuring work is delivered on time and at the highest quality 

  • Analyze product performance and feedback to inform future product improvements and GTM adjustments

  • Work with cross-functional teams to ensure successful product launches and post-launch follow-through, including gathering and integrating customer feedback.

  • Manage timelines and deliverables for product marketing initiatives, ensuring they align with broader company goals

About You:

  • 5+ years of experience in product marketing, preferably within the B2B SaaS or enterprise software sectors

  • Proven experience in driving successful product launches, messaging, and positioning.

  • Strong collaboration skills with the ability to work across product, sales, marketing, and customer success functions

  • Ability to communicate complex technical information in clear, concise, and compelling ways

  • Familiarity with AI, ML, or MLOps technologies is highly preferred

Preferred Qualifications:

  • Experience in the ML/MLOps or AI space.

  • Strong project management skills, with the ability to juggle multiple projects and deliver high-quality results on time

  • Excellent writing and presentation skills, with attention to detail in creating marketing materials

  • Data-driven mindset, with the ability to analyze performance metrics and adjust strategies as needed

  • Ability to thrive in a fast-paced environment and adapt to changing priorities

Benefits & Belonging

At Union.ai we know that employees who feel their best can build amazing things and we are proud to offer best in class benefits that will continually evolve and grow as the needs of our employees do. Benefits may vary based on country

  • Excellent medical - We pay 100% of your premiums and 90% for your dependents

  • Generous dental and vision plans- We pay 90% of the premiums for you and your dependents

  • Meaningful equity in the form of options – all employees are owners here

  • Unlimited time off + 12 company holidays 

  • 401K match - Union.ai matches 100% of contributions up to the first 3%, and 50% up to 5%

  • 12 weeks paid parental leave for primary and secondary caregivers

  • Flexible work schedule at a remote friendly company

We believe that our differences are what bring us together to achieve truly special outcomes. We strive to be inclusive and focus on building teams that embody that quality too. Union.ai is an equal-opportunity employer and we encourage you to apply, even if your experience doesn’t align exactly with our job description.

Union.ai Glassdoor Company Review
5.0 Glassdoor star iconGlassdoor star iconGlassdoor star iconGlassdoor star iconGlassdoor star icon
Union.ai DE&I Review
No rating Glassdoor star iconGlassdoor star iconGlassdoor star iconGlassdoor star iconGlassdoor star icon
CEO of Union.ai
Union.ai CEO photo
Unknown name
Approve of CEO

Average salary estimate

$135000 / YEARLY (est.)
min
max
$120000K
$150000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Senior Product Marketing Manager, Union.ai

As a Senior Product Marketing Manager at Union.ai in Seattle, you’ll be taking the helm of our product marketing initiatives, playing a key role in shaping our messaging, positioning, and branding. Union.ai is at the forefront of solving challenging problems in AI infrastructure, enabling organizations to leverage Flyte—our open-source project—for effective data and AI orchestration. You’ll work alongside a brilliant team of infrastructure veterans, and your expertise will ensure that our innovative offerings resonate in the market. In this exciting opportunity, you will lead product launches, conduct thorough market research, and collaborate with cross-functional teams to create engaging collateral, from sales decks to case studies. Your insights from customer feedback and performance analytics will directly influence our strategies, ensuring our position stands out against competitors and aligns with industry standards. You’ll be vital in keeping our sales pipeline flowing with relevant materials, helping our sales and customer success teams shine in their efforts. If you have over 5 years of experience in product marketing within the B2B SaaS space, possess strong collaboration skills, and are ready to dive into a fast-paced environment where your strategic input matters, we’d love for you to join our mission to take AI orchestration to the next level.

Frequently Asked Questions (FAQs) for Senior Product Marketing Manager Role at Union.ai
What are the key responsibilities of a Senior Product Marketing Manager at Union.ai?

As a Senior Product Marketing Manager at Union.ai, you'll be responsible for executing all facets of product marketing including product launches, messaging, and competitive differentiation. You'll collaborate with Product, Sales, and Customer Success teams to develop go-to-market strategies while also creating compelling product collateral. Your focus will be on conducting market research and gathering customer feedback to ensure that our offerings not only meet but exceed market expectations.

Join Rise to see the full answer
What qualifications are needed for the Senior Product Marketing Manager position at Union.ai?

To qualify for the Senior Product Marketing Manager position at Union.ai, candidates should have over 5 years of experience in product marketing, preferably within the B2B SaaS or enterprise software sectors. Proven experience in driving successful product launches and effective communication skills are essential. Familiarity with AI, ML, or MLOps technologies is highly preferred to navigate our innovative landscape effectively.

Join Rise to see the full answer
How does the Senior Product Marketing Manager at Union.ai collaborate with other teams?

The Senior Product Marketing Manager at Union.ai will work closely with the Product, Sales, and Customer Success teams to create and maintain effective go-to-market strategies. This collaboration ensures that marketing materials are aligned with sales efforts and that customer insights are incorporated into product positioning, making it a cohesive effort across the organization.

Join Rise to see the full answer
What kind of marketing materials will I create as a Senior Product Marketing Manager at Union.ai?

In the role of Senior Product Marketing Manager at Union.ai, you will create various marketing materials including sales decks, data sheets, case studies, and white papers. These materials will support both marketing and sales initiatives, ensuring that they effectively communicate the value propositions of our products and services.

Join Rise to see the full answer
What benefits can I expect as a Senior Product Marketing Manager at Union.ai?

As a Senior Product Marketing Manager at Union.ai, you can look forward to a range of benefits including 100% coverage on medical premiums, generous dental and vision plans for you and your dependents, and meaningful equity options. Additionally, Union.ai offers unlimited time off, a flexible work schedule, a 401K matching plan, and 12 weeks of paid parental leave, ensuring a supportive work-life balance.

Join Rise to see the full answer
Common Interview Questions for Senior Product Marketing Manager
Can you describe your experience with product launches in a B2B environment?

In answering this question, emphasize specific product launches you've led, the strategies used, and the outcomes achieved. Explain how collaboration with cross-functional teams played a role and highlight any metrics that showcase your success.

Join Rise to see the full answer
How do you conduct market research to inform your marketing strategies?

Share your methods for conducting market research, such as surveys, user interviews, and competitive analysis. Discuss how this data informs your marketing strategies and provides insights into customer needs and preferences.

Join Rise to see the full answer
What strategies do you use to create compelling messaging for technical products?

When responding, focus on your approach to simplifying technical concepts through clear and engaging language. Provide examples of messaging you've developed and how they effectively resonated with target audiences.

Join Rise to see the full answer
How do you prioritize multiple marketing initiatives while ensuring quality?

Discuss your project management skills and tools you use to track initiatives. Highlight how you balance deadlines with quality outcomes, emphasizing communication and collaboration with team members to excel in fast-paced environments.

Join Rise to see the full answer
In your opinion, what differentiates successful product marketing from unsuccessful product marketing?

Reflect on the elements of successful product marketing, such as deep understanding of the target audience, adaptability to market changes, and clear communication. Illustrate your points with examples from your own experience where you witnessed these differences.

Join Rise to see the full answer
Describe a time when you had to pivot your marketing strategy based on feedback.

Share a specific instance where feedback required you to adjust your marketing strategy. Explain the feedback received, the subsequent changes made, and the impact this had on product success or customer engagement.

Join Rise to see the full answer
How do you analyze product performance to inform your marketing strategies?

Discuss the performance metrics you track - such as customer acquisition cost or user engagement - and how they inform your marketing strategies. Share examples of adjustments you've made based on analysis.

Join Rise to see the full answer
What experience do you have with cross-functional collaboration?

Detail your experience working with different teams such as sales, product development, and customer success. Share successful projects that required collaboration and how you effectively navigated different perspectives to achieve goals.

Join Rise to see the full answer
How do you keep up-to-date with the latest trends in product marketing?

Talk about the resources you use, such as industry blogs, webinars, and networking events, to stay current. Highlight the importance of continuous learning in adapting marketing strategies.

Join Rise to see the full answer
Why do you want to work for Union.ai as a Senior Product Marketing Manager?

Express your passion for the AI space and how Union.ai’s mission resonates with you. Discuss what excites you about the role, the company's innovative work, and how you envision contributing to its success.

Join Rise to see the full answer
Similar Jobs
Photo of the Rise User
Posted 12 days ago
Chain Reaction Remote No location specified
Posted 11 days ago
Photo of the Rise User
Radar Remote No location specified
Posted 11 days ago
Photo of the Rise User
Posted 13 days ago
Photo of the Rise User
Posted 8 days ago
Posted 8 days ago

Our mission is to empower creators and builders to deliver powerful, agile AI-backed applications reliably at scale.

8 jobs
MATCH
Calculating your matching score...
DEPARTMENTS
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
December 27, 2024

Subscribe to Rise newsletter

Risa star 🔮 Hi, I'm Risa! Your AI
Career Copilot
Want to see a list of jobs tailored to
you, just ask me below!