Senior Director - Financial Institution Sales, NA Visa Direct - job 16 of 19

The Senior Director - Financial Institution Sales at Visa Direct is responsible for overseeing regional and community bank sales opportunities, developing a strong sales team, and establishing sales strategies to achieve annual targets. This entails engaging with client executives and collaborating with various internal and external stakeholders to maximize sales opportunities, influence product roadmaps, and streamline processes for faster execution.

To excel as the Senior Director - Financial Institution Sales at Visa Direct, candidates should have extensive experience in sales and leadership within the financial services or payments sector, with a proven track record in driving significant revenue growth. Strong strategic vision, excellent communication and collaboration skills, and the ability to influence both clients and internal teams are also critical qualifications.

Visa Direct provides financial institutions with a flexible platform for facilitating domestic and cross-border fund transfers using debit card credentials, bank account information, or digital wallet addresses. The solution supports various applications, including person-to-person transfers, real-time bank account funding, and disbursements, allowing banks to offer seamless payment experiences to their customers.

The Senior Director - Financial Institution Sales at Visa Direct plays a crucial role in shaping the commercial strategy by directly influencing client engagement and converting opportunities into revenue. This role is vital in driving the commercialization of Visa Direct's capabilities and aligning sales strategies with market insights to fuel growth in the highly competitive payments landscape.

Visa Direct is committed to enhancing financial literacy and accessibility by offering innovative payment solutions that bridge the gap for underserved consumers. By enabling seamless and secure money movement for various use cases, Visa Direct empowers millions to participate in the digital economy, ensuring that financial services are available to everyone, regardless of their location or financial status.

In answering this question, focus on specific examples where you've successfully led a sales team in the financial sector. Highlight your strategies for team development and sales target achievement, as well as how you addressed challenges to boost performance.

This is your opportunity to showcase your understanding of the market. Discuss various approaches such as building partnerships with financial institutions, creating targeted marketing campaigns, and utilizing data analytics to identify opportunities, while emphasizing your ability to adapt strategies to meet client needs.

Share your relationship-building techniques, emphasizing communication and stakeholder management skills. Provide examples of how you have initiated high-level conversations, managed expectations, and established mutual goals with executives in previous roles.

When answering, be specific about a past campaign, including your role, the challenges faced, the strategies implemented, and the results achieved. Metrics showcasing growth or increased client acquisition will strengthen your answer.

Emphasize your organizational skills and tools you might use to track opportunities. Discuss any experience with prioritizing based on potential value or deadlines, ensuring you can manage time effectively while meeting targets.

Discuss how market insights, such as customer behavior, competitor analysis, and emerging trends, inform and shape your sales strategies. Use examples of how market data led you to make strategic decisions in your previous roles.

Highlight experiences where you've partnered with other departments, outlining the importance of communication and shared objectives. Illustrate how your collaborative efforts led to positive outcomes for sales initiatives.

Explain your systematic approach to building a pipeline, possibly involving market research, lead generation tactics, and nurturing client relationships. Mention any CRM tools you've used and share success stories of pipeline development.

Define specific metrics you use to evaluate success such as revenue growth, customer acquisition rates, and client retention. Emphasize your results-driven mindset and commitment to continuous improvement.

This question is your chance to express your enthusiasm for the company and its mission. Discuss your alignment with Visa's values, the innovation in payment technologies, and your desire to contribute to a mission of financial inclusion and accessibility.