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Senior Manager, Brand Governance - job 5 of 11

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The Senior Manager, Brand Governance, will be part of the Brand Governance & Operations team within the Global Brand Management organization. This role is responsible for supporting the development and implementation of brand governance strategies, policies, processes, and the lifecycle management of brand policies, standards, and guidelines. It includes assisting in the development and implementation of risk management strategies, managing and monitoring risks, and effectively communicating with stakeholders. The Senior Manager will work closely with internal and external stakeholders to ensure compliance with brand standards and operationalize the brand and reputation risk framework.

Key Responsibilities:

Support the development, implementation, and ongoing management of brand governance strategies, policies, standards, guidelines, and processes.
Define, implement, and manage processes and supporting platforms that operationalize the enterprise-wide brand and reputation risk framework, including facilitating risk assessments and quarterly executive reporting.
Support governance initiatives related to Global Brand, including internal audits, RCSAs, etc.
Support the lifecycle management of Brand Policies, Standards and Guidelines for PCAG, VIS, VPBS, Co-Marketing, etc., including launch, change control, and change management.
Support development of AE, Client and Partner collateral including VBN updates, case studies, guides, etc.
Conduct audits, develop compliance reports, and support enforcement efforts to drive adherence to brand standards.
Monitor and report on key governance metrics, providing insights to improve and ensure consistent brand implementation across all touchpoints.

This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.

Average salary estimate

$100000 / YEARLY (est.)

min

max

$80000K

$120000K

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What You Should Know About Senior Manager, Brand Governance, Visa

As a Senior Manager of Brand Governance at our company, based in the vibrant city of Foster City, you'll step into a role that’s both impactful and engaging. This position is key within our Brand Governance & Operations team, where you'll support the development and implementation of brand governance strategies that guide our organization's branding efforts. You'll be involved in shaping policies, standards, and guidelines, making sure they’re not just theoretical, but effectively operationalized across all levels of the company. A sizable part of your day-to-day will include collaborating with stakeholders both internally and externally to ensure rigorous compliance with brand standards and to communicate risks promptly and clearly. Additionally, you'll support key governance initiatives, conduct audits, and develop reports that shed light on our brand's compliance and effectiveness. Utilizing your analytical skills, you will monitor essential governance metrics and provide valuable insights for continuous improvement throughout our brand’s journey. This hybrid role requires you to balance time in the office with remote work, keeping you connected with your team while allowing you the flexibility to thrive in your work environment. We’re not just looking for someone to fill a position but a proactive and passionate leader in brand governance, who will carry our brand values forward with integrity and creativity.

Frequently Asked Questions (FAQs) for Senior Manager, Brand Governance Role at Visa

What are the responsibilities of a Senior Manager, Brand Governance at our company?

The Senior Manager, Brand Governance at our company is responsible for crafting and executing brand governance strategies, policies, and processes that enhance brand integrity and compliance. This role involves close collaboration with stakeholders to ensure adherence to brand standards, driving the operationalization of risk management frameworks, conducting audits, and generating compliance reports. You'll oversee the lifecycle management of brand policies and facilitate risk assessments, all while providing insights to enhance our brand implementations.