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Sr. Director, Affluent & Consumer Segments - job 16 of 20

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Team Summary

The Consumer Card Product & Segments group manages the deployment and optimization of Visa’s core products base consisting of Credit, Debit and Prepaid payments solutions globally. The team is also responsible for the development and deployment of innovation across this product suite. To do this, we work in close partnership with Visa clients and key internal and external stakeholders across the globe. We are also a key part of the transition of conventional card-based solutions onto digital form factors, ensuring Visa payments solutions remain the market-leading way for consumers to spend their money and manage their payments across Visa’s global regions.

Visa Inc. is seeking a dynamic and visionary Senior Director to lead the development, and delivery of Visa's Affluent Consumer Segment strategy. This role is pivotal in driving the evolution of our offerings, from creating new, Ultra High Net Worth (UHNW)-focused propositions to refreshing our existing Mass Affluent product set. The ideal candidate will be a thought-leader, who has experience in and a hunger to 'roll up their sleeves' and get involved in new product development and go-to-market planning, and who has exceptional cross-functional stakeholder management skills and a proven talent for leading and inspiring teams.

Reporting to the VP, Card Products & Segments, the SD, Affluent & Consumer Segments will be responsible for initiatives across six broad areas of responsibility.

Key Responsibilities:

Strategic Leadership:

Develop and execute a comprehensive strategy for Visa's Affluent Consumer Segments – from Mass Affluent through to Ultra High Net Worth (UHNW).
Identify market opportunities and trends to drive innovation and growth within the Affluent Segment.
Work closely with executive leadership to align segment strategies in line with overall business objectives.

Product Development & Enhancement:

Lead the development of new, innovative UHNW propositions that meet the unique needs of this narrow but important consumer base.
Oversee the refresh and enhancement of existing Mass Affluent products to ensure they remain competitive and relevant.
Collaborate across the Product organization and with marketing, finance, risk, compliance and technology teams to deliver best-in-class solutions.

Stakeholder Management:

Foster strong relationships with internal and external stakeholders, including financial institutions, partners, and service providers.
Serve as a key spokesperson for the Affluent Segment, representing Visa at industry events and forums.
Ensure alignment and collaboration across various functions and regions to drive successful product launches and initiatives.

Team Leadership:

Lead and mentor a high-performing team of direct and dotted line reports, fostering a culture of innovation, collaboration, and excellence.
Provide guidance and support to team members, enabling their professional growth and development.
Drive accountability and performance through clear objectives and regular feedback.

International Focus:

Leverage significant international experience to drive global strategies and adapt them to regional markets.
Ensure a deep understanding of highly diverse market dynamics and industry landscapes as well as consumer behaviors and preferences across different geographies.

Future Segment Strategy planning and development

While the initial focus of this role will be on Affluent Segments, the role-holder will also need to plan for development of strategies to appeal to and drive Visa preference amongst.

This is a hybrid position. Expectation of days in office will be confirmed by your Hiring Manager.

Average salary estimate

$175000 / YEARLY (est.)

min

max

$150000K

$200000K

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What You Should Know About Sr. Director, Affluent & Consumer Segments, Visa

Are you ready to take the reins as the Sr. Director of Affluent & Consumer Segments at Visa in vibrant San Francisco? Here at Visa, our Consumer Card Product & Segments group is on the frontline of creating and optimizing Visa’s core product suite, including Credit, Debit, and Prepaid solutions globally. We’re committed to innovation, partnering closely with clients and internal stakeholders to ensure our offerings remain at the forefront of the payment industry. In this pivotal role, you will spearhead the strategy for our Affluent Consumer Segment, from crafting exclusive offerings for Ultra High Net Worth clients to enhancing our lifestyle-focused Mass Affluent products. We're searching for a visionary leader who thrives on transforming ideas into reality, possesses exceptional cross-functional stakeholder management skills, and truly enjoys mentoring and inspiring a team. You will collaborate with various departments, ensuring that our products not only meet but exceed market expectations and consumer needs. Embrace the challenge of fostering relationships across multiple sectors while confidently representing Visa at industry events. Your ability to leverage extensive international experience and adapt global strategies to diverse markets will be invaluable. If you are ready to roll up your sleeves and make a significant impact on Visa’s future in affluent consumer services, we can’t wait for you to join our dynamic team.

Frequently Asked Questions (FAQs) for Sr. Director, Affluent & Consumer Segments Role at Visa

What responsibilities does the Sr. Director, Affluent & Consumer Segments at Visa have?

The Sr. Director, Affluent & Consumer Segments at Visa is instrumental in driving strategic leadership, product development, and stakeholder management. This role includes formulating a comprehensive strategy for the Affluent Consumer Segments, identifying market trends, managing the development of innovative UHNW propositions, and leading a high-performing team. Additionally, they are the primary liaison with financial institutions and represent Visa at various industry events.