As a Senior Account Manager at Cognism, your primary responsibilities will include managing and preserving relationships with high-profile customers, executing renewal processes, identifying upsell opportunities, and developing new sales opportunities within existing accounts. You will also collaborate closely with the Customer Success team to strategize on retention and expansion efforts.

To qualify for the Senior Account Manager role at Cognism, candidates should have a minimum of 4 years of experience in B2B SaaS account management, along with proven sales and negotiation expertise. A customer-centric approach is essential, as well as experience managing a substantial book of business that ranges from $1 million to $3 million in revenue.

Cognism fosters a growth mindset among its Senior Account Managers by encouraging continuous improvement and innovation in sales strategies. The supportive community promotes collaboration and teamwork, ensuring that you have the resources and mentorship needed to develop professionally while achieving ambitious goals.

The Senior Account Manager position at Cognism follows a hybrid work model. You will work from our Boston office for one day a week, while enjoying the flexibility of remote work on other days. This balance allows for both collaborative team engagement and the comfort of working remotely.

The salary range for a Senior Account Manager at Cognism is between $90,000 and $100,000 USD. This competitive salary reflects our commitment to attracting top talent who can contribute to our company's success.

Managing and prioritizing customer renewals involves a disciplined approach to maintaining relationships and proactively communicating with clients. Demonstrating a customer-centric mindset and utilizing CRM tools to track interactions can help ensure renewals are addressed promptly, allowing you to maximize retention revenue.

When discussing upselling, it’s crucial to illustrate your consultative approach. Sharing specific examples of how understanding a client's evolving needs led to tailored solutions will showcase your ability to drive revenue growth through strategic assessments and communication.

Engaging new buying centers requires a strategic outreach plan. Finding synergies between your solutions and potential challenges faced by different stakeholders within the organization can be effective. Use case studies and tailored pitches to speak directly to the interests of these decision-makers.

Collaboration with Customer Success Managers is essential for monitoring customer health. Regular check-ins, data sharing, and alignment on goals will facilitate effective strategies that not only enhance client satisfaction but also identify opportunities for upselling and cross-selling.

Successful product demos are rooted in understanding the customer’s needs and tailoring the demonstration accordingly. Highlighting relevant features, addressing pain points, and providing clear examples of success stories will resonate with your audience and can significantly impact their perception of Cognism's value.

Maintaining discipline in recording customer interactions in your CRM is essential for effective pipeline management. Following a consistent format for logging activities, setting reminders for follow-ups, and categorizing contacts according to their engagement level can ensure you remain organized and informed.

To effectively manage a pipeline of this size, it is vital to prioritize accounts based on potential revenue impact and engagement levels. Implementing systematic follow-up schedules, constructing rapport with decision-makers, and being adaptable to shifting customer needs are all part of an effective strategy.

Demonstrating resilience in negotiations is about maintaining confidence in the value you bring to the table. By planning your strategy in advance, staying calm under pressure, and being prepared with alternative solutions, you can navigate tough discussions effectively while ensuring you advocate for Cognism's best interests.

To achieve continuous improvement in sales performance, it's essential to analyze your successes and failures critically. Seeking feedback from mentors, engaging in regular self-assessment, and staying updated with industry trends will help refine your approach and elevate sales tactics over time.

Fostering a collaborative environment involves open communication, supporting teammates, and valuing diverse inputs. Actively engaging in team meetings, sharing insights, and creating cross-functional relationships will enhance teamwork, leading to shared success at Cognism.