Business Development Manager (The Valley)

As a Business Development Manager at Fresha, your primary responsibilities include achieving sales targets, reaching out to decision-makers via calls and emails, and managing the sales process from prospecting to closing deals. You will present and sell our products to prospects, conduct cost-benefit analysis with partners, and work closely with various departments to ensure a seamless partner experience.

To apply for the Business Development Manager role at Fresha, you should have a minimum of 2 years of B2B sales experience, ideally within SaaS, online marketplaces, or payment platforms. A strong background in relationship building and a knack for organization and multitasking are key qualities we seek. While experience in the beauty and wellness industry is a bonus, we encourage enthusiastic candidates to apply, regardless of whether they meet every requirement.

The interview process for the Business Development Manager role at Fresha consists of a three-step process: First, you'll have a video call with a talent team member. Then, you'll meet with the Head of Sales for a deeper discussion about your skills and experiences. Finally, you will participate in a presentation interview with both the General Manager and Head of Sales to showcase your understanding of our business. We aim to complete the process within 2 weeks and provide feedback within a timely manner.

At Fresha, we pride ourselves on creating an inclusive and collaborative work culture. As a Business Development Manager, you’ll enjoy a dynamic team environment that encourages face-to-face interactions complemented by the flexibility of remote work one day a week. We value diverse perspectives and strive to empower our employees to contribute towards our collective vision and goals.

Fresha is committed to fostering growth, allowing Business Development Managers to develop their skills alongside passionate colleagues in a thriving market. You will have the opportunity to gain extensive industry knowledge, engage in continuous learning, and take on new challenges that can pave the way for career advancement within the company.

In order to effectively approach prospecting, it’s crucial to conduct thorough research on potential clients before reaching out. Tailor your outreach messages to address their unique pain points, using personalized communication methods through emails, calls, or social media. Building a genuine connection and understanding their needs can significantly increase your chances of converting prospects into clients.

When discussing challenges, focus on a specific instance where you encountered a significant hurdle, explain the steps you took to address it, and highlight the positive outcome. Use the STAR method (Situation, Task, Action, Result) to clearly outline the context, what was at stake, and how your solution made a difference.

To maintain strong relationships with existing clients, I prioritize consistent communication, regularly checking in to ensure they are satisfied and have their needs met. Providing additional value through helpful resources or exclusive offers can also strengthen these relationships. Finally, showing appreciation through follow-ups and personalized gestures can leave a lasting impression.

Staying informed about industry trends involves subscribing to relevant newsletters, attending webinars and conferences, and engaging with industry leaders through social media platforms. Additionally, connecting with peers and sharing insights can also provide valuable perspectives on current and emerging trends within the beauty and wellness space.

I believe key sales metrics such as conversion rates, sales pipeline velocity, and customer acquisition cost are critical. These metrics provide insights into overall sales effectiveness, identifying areas for improvement, and determining how well resources are being utilized to maximize revenue. Understanding these metrics enables informed decision-making to enhance performance.

My sales process begins with identifying potential leads through research and outreach. Next, I initiate contact and qualify prospects by understanding their needs. Following that, I present tailored solutions through persuasive presentations. Once the proposal is presented, I follow up diligently and address any objections. Finally, I guide the prospect through the closing stage, ensuring they feel comfortable making the decision.

Handling objections begins with active listening; it's essential to understand the specific concerns of potential clients. I address their objections by empathizing with their viewpoint and providing well-researched responses that demonstrate how our solution meets their needs. Turning objections into opportunities for deeper discussions can ultimately lead to successful outcomes.

Teamwork is a crucial component of my sales strategy, as collaboration with other departments can enhance the overall client experience. Sharing valuable insights and information with marketing, product development, and customer support teams can lead to more cohesive strategies and ensure that partners receive the best solutions tailored to their needs.

I am drawn to the Business Development Manager role at Fresha because of its strong reputation within the beauty and wellness industry, coupled with the opportunity to contribute to a dynamic team focused on innovation. Fresha's commitment to empowering businesses aligns with my passion for building strong partnerships and driving results, and I'm excited to be part of such a forward-thinking organization.

A successful Business Development Manager is one who is not only goal-oriented but also possesses strong interpersonal skills and the ability to listen and understand client needs. Being proactive, adaptable to change, and constantly curious about market trends also play critical roles in achieving sales targets and fostering lasting client relationships.