Content Writer

Company Profile

Founded in 1977, GMO is a global investment manager committed to delivering superior long-term investment performance and advice to our clients. We offer strategies and solutions where we believe we are positioned to add the greatest value for our investors. These include multi-asset class, equity, fixed income, and alternative offerings.

We manage approximately $65bn for a client base that includes many of the world’s most sophisticated institutions, financial intermediaries, and private clients. Industry-wide, we are well known for our focus on valuation-based investing, willingness to take bold positions when conditions warrant, and candid and academically rigorous thought leadership. Jeremy Grantham, GMO’s Co-Founder and Long-Term Investment Strategist, is renowned as an expert in identifying speculative investment bubbles and also as a leading climate investor and advocate.

GMO is privately owned and employs over 430 people worldwide. We are headquartered in Boston, with additional offices in Europe, Asia and Australia. Our company-wide culture emphasizes commitment to clients, intellectual curiosity, and open debate. We celebrate and respect our differences, while embracing and valuing what each of us brings to work, as we know that diverse teams in an inclusive, caring environment achieve higher engagement and better client results.

Please follow the prompts included in this job posting to apply. The application window for this role is anticipated to remain open until the job is filled, or as otherwise determined by GMO.

Position Overview

The Content Writer creates marketing content that communicates about GMO’s investment capabilities effectively. This person is a creative storyteller who can articulate investment concepts and marketing messaging using accessible, captivating language tailored to GMO’s audiences across marketing mediums, with a focus on digital.

This person is a multi-dimensional content professional who has a firm grasp of marketing and investment writing techniques and can successfully complete writing projects, developing from drafting stage through publication. The Content Writer will partner with the larger Marketing and Investment Product Strategy team, Global Client Relations, Investment Teams, and Legal/Compliance on content campaigns that continually strengthen GMO’s preeminent reputation for delivering superior investment performance and advice to our clients.

Responsibilities Include

Partner with Investment Teams, Marketing, and other stakeholders to distill complex financial concepts into clear, compelling, channel-specific messaging

Articulate GMO’s differentiators in marketing collateral such as SEO-optimized website copy, long- and short-form brand materials, investment strategy descriptions in collateral, RFP language, and more

Write initial drafts of investment thought leadership, with input from potential sources such as interviews, outlines, or other presentations

Craft marketing emails to target audiences, especially the wealth channel, leveraging email marketing best practices to engage recipients and drive lead generation efforts with high open and click-through rates

Collaborate with Digital Marketing team to create engaging social media content that grows followers and increases engagement

Draft client communication materials to describe organizational and/or investment strategy developments, including letters and talking points for use by Global Client Relations, interacting with leaders around the firm to coordinate reviews and refine storylines

Work together with Marketing colleagues to translate written material into other mediums, such as video scripts and audio formats

Review and edit content to ensure accuracy, clarity, and consistency

Ensure all writing maintains GMO’s style and tone of voice

• 5-7 years of relevant work experience
• Bachelor’s degree in English, Marketing, Journalism, or Communications required
• MBA, CFA, CAIA or other advanced degree or relevant certification preferred
• Asset management experience required, including demonstrated strong understanding of investment strategies
• Journalism experience additive
• Excellent writing, editorial, proofreading, and communication skills
• Superior attention to detail
• Proven ability to write for diverse formats
• Strong understanding of marketing strategies, including digital marketing techniques
• Familiarity with investment regulatory requirements
• Experience communicating with the wealth channel

• Proactive, entrepreneurial attitude
• High degree of intellectual curiosity
• High energy, positive, professional, mature
• Strong collaboration and organizational skills and ability to handle multiple projects at a time while meeting deadlines
• Comfortable working both independently and as part of a team
• Self-directed and motivated
• Creative thinker with solution-oriented approach 

GMO is committed to the recruitment, employment, and promotion of all candidates equally, regardless of an individual's gender, race, color, national origin, ancestry, age, religion, pregnancy, marital status, sexual orientation, gender identity or expression, military or veteran status, genetic information, physical or mental disability (except where such disability is a bona fide occupational disqualification) or any other classification protected under federal, state or local law.

GMO will not offer visa sponsorship for this opportunity.