Sr. Manager, Strategic Partnerships

As a Sr. Manager, Strategic Partnerships at InMobi, your responsibilities will include sourcing and evaluating potential strategic partners, analyzing industry data and trends, and fostering deep relationships with key partners. You’ll also contribute to the formulation of forward-thinking strategies that align with InMobi’s Exchange and Publisher platform to ensure growth in the ad tech ecosystem.

To apply for the Sr. Manager, Strategic Partnerships position at InMobi, candidates should possess 8-12 years of experience, preferably in AdTech. A strong understanding of Measurement & Attribution solutions, along with prior experience in product or technology partnerships within a platform or SaaS environment, is highly desirable. An MBA or relevant Master's degree is a plus.

The onboarding process for a Sr. Manager, Strategic Partnerships at InMobi includes orientation sessions on company culture, values, and processes, along with training on our products and systems. You will be paired with a mentor from the Strategic Partnerships team to guide you through your initial projects and help you integrate into our collaborative environment.

InMobi is committed to continuous learning and employee growth. As a Sr. Manager, you’ll have access to various development programs, including the InMobi Live Your Potential initiative, LinkedIn Learning subscriptions, mentorship opportunities, and valuable feedback mechanisms to help you thrive in your career path.

The team culture at InMobi for the Sr. Manager, Strategic Partnerships role is vibrant and collaborative. You'll be surrounded by passionate individuals who value autonomy, accountability, and a shared commitment to excellence. We appreciate diverse perspectives and encourage innovation, making it a great place for team members to thrive and grow.

To identify new partnerships, I would employ a data-driven approach, analyzing industry trends, competitor activities, and potential market disruptors. Additionally, networking with key stakeholders and attending industry events can uncover valuable partnership opportunities that align with InMobi’s strategic goals.

Certainly! I have extensive experience working with Measurement & Attribution partners, where I focused on optimizing campaign effectiveness by leveraging data analytics and performance metrics. This was crucial in providing actionable insights to enhance clients' advertising strategies, ensuring their objectives were met.

In handling conflict with a strategic partner, I would first prioritize communication, seeking to understand their concerns fully. Collaboratively, we would work to identify resolution paths that benefit both parties, focusing on maintaining the relationship while aligning our goals moving forward.

For partnership success, I would focus on key performance indicators such as growth in engagement metrics, revenue generated from the partnership, campaign performance results, and the long-term impact on InMobi’s market share. Tracking these KPIs would guide future strategic decisions and improvements.

Challenges in the ad tech landscape include rapidly changing technologies and increasing competition. To navigate these, I would remain agile in our strategies, fostering innovation while focusing on strategic partnerships that offer cutting-edge solutions and keeping InMobi at the forefront of industry advancements.

In a fast-paced work environment, I prioritize tasks by assessing their urgency and impact on business objectives. Using project management tools and methodologies like Agile ensures that I remain organized while maintaining flexibility to adapt to changing priorities as needed.

I ensure I'm informed about industry trends by regularly reading relevant publications, participating in webinars, and engaging with thought leaders via social media. Additionally, I attend industry conferences to gain insights and network with peers, which also contributes to my continuous learning.

Collaboration is paramount as a Sr. Manager, Strategic Partnerships. Working cross-functionally with product, marketing, and sales teams enables us to align our strategic goals and drive the success of partnerships. Effective communication and teamwork enhance overall results and foster innovation.

In a previous role, I developed a partnership with a Measurement & Attribution provider that boosted our clients’ campaign performances significantly. By integrating our platforms, we leveraged data analytics to provide precise insights, ultimately enhancing revenue for both parties involved—a true win-win scenario.

A successful partnership is built on mutual trust, clear communication, and aligned strategic objectives. When both parties are committed to shared goals and open to collaboration, we create a strong foundation that allows us to navigate challenges and capitalize on opportunities together.