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Customer Success

Company Overview:

Kale’s mission is to empower people to translate their social value into economic value. With our focus on everyday creators and a content-first discovery experience, Kale is redefining social commerce. Our goal is to flip influencer marketing on its head to put power back in the hands of true customers, making brand/creator relationships genuine and trustworthy.

Key Responsibilities:

  • Customer Relationship Management: Build and maintain strong relationships with assigned brand accounts, serving as the main point of contact and trusted advisor. Understand their unique business goals, marketing strategies, and content needs to inform the ecosystem’s product roadmap.

  • Brand Onboarding: Onboard new brand accounts by delivering a top-tier first experience with Kale, ensuring full alignment around success metrics, goals, expectations. Build and execute marketing strategies for user acquisition around new brands on Kale.

  • Product Education: Act as a subject matter expert on the platform's features, functionalities, and updates. Train brands on how to best leverage new tools and opportunities to enhance their content strategies.

  • Creative Optimization: Guide brands in optimizing their content for maximum impact. Provide insights on improving content quality, format, and distribution channels based on platform analytics and industry best practices.

  • Problem Solving: Proactively identify challenges or roadblocks that brands might encounter and provide timely solutions. Work cross-functionally with internal teams to address technical, operational, or content-related issues.

  • Performance Analysis: Regularly analyze content performance metrics, engagement data, and audience feedback. Translate insights into actionable recommendations to enhance brand success and achieve KPIs.

  • User Acquisition: Deploy marketing strategies across channels (social, digital, earned) to grow active users on Kale.

  • Communication & Collaboration: Maintain open and clear communication with brands, keeping them informed about platform changes, updates, and industry trends. Work closely with internal teams including sales, marketing, product development, and customer support to ensure seamless brand onboarding, campaign execution, and issue resolution.

Expectations in this role:

  • Experience: Minimum of 3-4 years of professional experience in general marketing, brand marketing, account management, project management, customer success, or a similar role.

  • Marketing Expertise: Solid understanding of digital marketing, content creation, and distribution strategies. An understanding of internal marketing team success metrics.

  • Industry Knowledge: Familiarity with social media / consumer brands and a proven ability to quickly grasp and communicate industry-specific value propositions.

  • Communication Skills: Exceptional verbal and written communication skills, with the ability to engage and influence decision-makers.

  • Results-Driven: A track record of successful client relationships.

  • Team Player: Collaborate effectively with cross-functional teams, including marketing, customer success, and product development, to ensure a seamless customer experience.

  • Adaptability: Thrive in a fast-paced environment and demonstrate adaptability to evolving market conditions and customer needs.

  • New York City: This is an in-person role.

Nice to haves:

  • Experience in working with content creation platforms or digital marketing technologies.

  • Familiarity with social media platforms, SEO, community and online advertising.

  • Previous experience in technology or working with brands directly.

What we offer:

  • Healthcare and retirement benefits

  • Paid time off

If you're passionate about applying your skills to a diversity of problems and want to make an impact at a fast-growing startup, we encourage you to apply for this exciting opportunity at Kale!

Average salary estimate

$80000 / YEARLY (est.)
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$70000K
$90000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Customer Success, Kale

At Kale, we're on a mission to empower creators by translating their social value into economic value. We’re shaking up the influencer marketing landscape, putting authentic relationships back in the hands of our customers. As a Customer Success Manager in New York City, you’ll be the heartbeat of our brand partnerships, building strong relationships as you become their trusted advisor. You’ll dive deep into understanding their unique goals and strategies, ensuring they have a great onboarding experience and leveraging our platform to its fullest potential. Your role will be to educate our brand partners on product features, guide them in optimizing their content for maximum impact, and proactively solve any challenges that arise. You’ll also analyze performance metrics to generate insights that help elevate brands' strategies within our ecosystem. This is not just a job; it’s an opportunity to make a genuine impact in a fast-growing company where your efforts matter. If you have 3-4 years of experience in marketing or account management and are excited about collaborating with a dynamic team, we're eager to hear from you! Join us at Kale where your creativity can thrive while helping brands succeed in the ever-evolving social commerce arena.

Frequently Asked Questions (FAQs) for Customer Success Role at Kale
What are the main responsibilities of a Customer Success Manager at Kale?

A Customer Success Manager at Kale is responsible for building and maintaining strong relationships with brand accounts, serving as their main point of contact. This involves onboarding new brands, providing product education, guiding creative optimization for content, problem-solving challenges, and analyzing performance metrics to improve customer success.

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What qualifications do I need to apply for the Customer Success position at Kale?

To apply for the Customer Success Manager position at Kale, candidates should have 3-4 years of experience in marketing, account management, or customer success roles. A solid understanding of digital marketing strategies and exceptional communication skills are also essential.

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How does Kale support brand onboarding for new customers in the Customer Success role?

Kale supports brand onboarding by ensuring a top-tier first experience, aligning on success metrics and goals, and executing effective marketing strategies around new brands. The Customer Success Manager plays a key role in this process, delivering insights and education to help brands utilize the platform effectively.

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What skills are important for a Customer Success Manager at Kale?

Important skills for a Customer Success Manager at Kale include strong verbal and written communication abilities, a solid understanding of digital marketing and content strategies, and adaptability to fast-paced environments. A collaborative spirit is crucial for working with cross-functional teams to ensure customer satisfaction.

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What is the work environment like for Customer Success Managers at Kale?

Customer Success Managers at Kale work in a vibrant, fast-paced office in New York City. The culture emphasizes collaboration, creativity, and a shared passion for empowering brands and content creators alike.

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Common Interview Questions for Customer Success
What strategies would you implement as a Customer Success Manager to build relationships with brands?

A strong strategy would include regular check-ins with brands to understand their evolving needs, personalized communication to address concerns, and utilizing data insights to proactively suggest improvements in their marketing strategies.

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Can you give an example of how you resolved a conflict with a client in a past Customer Success role?

In a previous role, I faced a situation where a client was unhappy with the engagement metrics on their campaigns. I scheduled a meeting to discuss the issues, listened to their feedback, and worked collaboratively to develop a revamped content strategy, resulting in improved performance and client satisfaction.

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What is your approach to educating clients about new features on a platform?

My approach involves creating clear, concise training materials and offering one-on-one sessions to walk brands through new features, ensuring they understand how to leverage these tools to meet their unique objectives.

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How do you track and measure the success of your client relationships?

I track client success through regular performance reviews, analyzing engagement metrics, and gathering feedback through surveys. These insights help identify areas for improvement and reinforce successful strategies.

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How would you handle a situation where a brand is not achieving their goals on the Kale platform?

I would first analyze their current strategies and performance data to identify gaps. Then, I would arrange a meeting with the brand to discuss potential adjustments to their approach, including content optimization and targeted marketing strategies to better align with their objectives.

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What methods do you use for effective communication with your clients?

Effective communication often involves regular updates through emails and meetings, tailored content resources, and responsive support channels. I focus on transparency and being approachable to maintain strong relationships.

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How do you stay updated on trends in social media and digital marketing?

I subscribe to industry newsletters, participate in webinars, and engage with professional networks and communities. Staying informed allows me to provide clients with relevant insights and strategies.

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What do you think makes a successful Customer Success Manager?

A successful Customer Success Manager is someone who is proactive, communicative, and customer-focused. They should understand the client's business deeply and be able to translate that into actionable insights that drive success.

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Discuss your experience in conducting performance analysis and reporting.

I have experience in analyzing engagement metrics and KPIs, creating comprehensive reports that highlight successes and areas for growth. I present these findings in easy-to-understand formats to aid client discussions.

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Why do you want to work as a Customer Success Manager at Kale?

I'm passionate about the intersection of technology and marketing. Kale's vision to empower creators aligns with my values, and I am excited about the opportunity to contribute to this innovative environment and help brands thrive.

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EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
March 27, 2025

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