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Associate Designer

W3Schools.com

Job ID: 4654 

 

 

Newell Brands is a leading $8.3B consumer products company with a portfolio of iconic brands such as Graco®, Coleman®, Oster®, Rubbermaid® and Sharpie®, and 25,000 talented employees around the world. Our high-performance culture, unparalleled curiosity about the world around us, and talented people fuel our success. Our culture is enabled through our core values which guide all we do and how we win as One Newell. They are Integrity, Teamwork, Passion for Winning, Ownership & Leadership.

 

Summary:

 

The Associate Designer is a creative thinker who understands business needs and translates those needs into creative solutions for packaging, eCommerce, retail, POP, brand identity, merchandising & collateral across the diverse portfolio of Newell Brands. Our designers are empowered to try new ideas, generate sketches, visualize concepts and communicate clear design intent via their compelling design solutions. This role collaborates as part of a strong team to develop world class graphic design that resonates with consumers/customers and builds lasting brand equity across our portfolio.

 

Responsibilities:

 

  • Create design solutions that support brand strategy, initiatives, objectives and goals through best-in-class design solutions.

  • Participate in brainstorming sessions with creative design team, in order to generate creative ideas.

  • Effectively present creative concepts to internal teams, with thoughtful rationale.

  • Maintain knowledge of creative marketing trends and best practices.

  • Understand provided creative briefs to ensure information is actionable prior to executing design work.

  • Execute and apply brand style guide elements, including logo, product branding, typography, packaging, photography and activation materials, ensuring consistency with brand positioning.

  • Prepare final assets according to specific print production guidelines at high levels of accuracy, efficiency and replication.

  • Collaborate with design peers to achieve new levels of design excellence.

  • Make proactive recommendations to streamline & improve creative processes.

  • Performs other tasks as needed

 

Qualifications:

 

  • University degree or college diploma in graphic design, art or related field. Bachelor degree preferred.

  • At least 1 or more years of experience in a creative/graphic or digital design position.

  • Highly detail-oriented.

  • Passionate about design and knowledgeable about the industry, trends, and marketplace.

  • Strong written, verbal and visual communication skills.

  • Strong presentation skills.

  • Pragmatic with excellent problem solving and decision-making skills.

  • Strong interpersonal skills with ability to:

      • Demonstrate passion for a brand

      • Drive consensus, foster creative collaboration.

      • Work directly with both internal and external partners in a fast-paced, high-volume environment.

  • Strong time management skills. Demonstrates a high degree of flexibility within tight deadlines.

  • Communication Design: Capable of assisting the development of multiple graphic solutions. Understands the process of divergent ideation and convergent filtering to support these solutions.

  • Typography and Letterforms: Understands and applies foundational principles of typographic form and structure in support of cohesive design proposals. Capable of connecting successful typography with desired brand outcomes.

  • Digital Tools: knowledge of core graphic design tools use at a school level of proficiency (Adobe Suite, Apple Suite, Keyshot etc.)

  • Design Architecture: Capable of proposing and implementing various design solutions leveraging multiple design architectures such as grids, type, color, illustration and print formatting structures.

  • Narrative Sketching: Ability to easily participate on cross functional rapid visualization teams that support ideation around narrative. Graphic Design, Marketing and Packaging teams.

  • Color Theory: Understands formulas for successful color development across applications.
    Ability to develop palettes: analog and digital

  • Visual Interaction: Applies design best practices to engage consumers. Ability to prioritize content for effective delivery. Ability to design and justify proposals based on demonstrated visual interaction skills.

  • Fundamentals of Illustration: Basic understanding and exposure to a wide range of illustrative styles. Ability to identify the medium of any illustration category and specific imagery within.

  • Package Design: Designs for impact in competitive environment. Emerging knowledge of materials and properties to achieve desired results. Collaborates effectively with packaging production experts for optimal outcomes.

 

Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer’s, Oster, NUK, Spontex and Campingaz. We are focused on delighting consumers by lighting up everyday moments. Newell Brands and its subsidiaries are Equal Opportunity Employers and comply with applicable employment laws. EOE/M/F/Vet/Disabled are encouraged to apply.

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What You Should Know About Associate Designer, Newell Brands

Welcome to Newell Brands, where we’re searching for a bright and innovative Associate Designer to join our creative team in Kalamazoo, Michigan! As an Associate Designer, you'll play a crucial role in shaping the visual identity of our amazing portfolio, which includes beloved brands like Graco®, Coleman®, and Sharpie®. Here, creativity meets strategy as you’ll transform business needs into eye-catching packaging, eCommerce designs, and retail solutions that captivate our customers. In this collaborative environment, you’ll brainstorm with fellow designers and thrive on generating fresh concepts and sketches that tell powerful brand stories. Your ability to present those ideas effectively to internal teams will help ensure our design approaches are not only compelling but also aligned with our brand values. Your day-to-day work will involve understanding and executing creative briefs, applying our brand style guide across various media, and ensuring that all final assets meet stringent production guidelines. We value those who demonstrate a passion for design and keep up with the latest trends, looking for ways to enhance our visual communication. If you're detail-oriented, driven by a strong sense of teamwork, and thrive amid tight deadlines, we want you to help take Newell Brands to new heights of design excellence!

Frequently Asked Questions (FAQs) for Associate Designer Role at Newell Brands
What are the primary responsibilities of an Associate Designer at Newell Brands?

The Associate Designer at Newell Brands is responsible for creating innovative design solutions that align with the company’s brand strategies and objectives. This role includes collaborating with creative teams, participating in brainstorming sessions, presenting concepts, and ensuring all designs are executed consistently with the brand style guide.

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What qualifications do I need to apply for the Associate Designer position at Newell Brands?

To apply for the Associate Designer role at Newell Brands, candidates typically need a university degree or college diploma in graphic design or a related field, along with at least one year of relevant experience. Strong communication skills, attention to detail, and proficiency with design tools like Adobe Suite are also essential.

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How does collaboration work for the Associate Designer role at Newell Brands?

Collaboration is a cornerstone of the Associate Designer role at Newell Brands. You will work closely with design peers and other internal teams to drive creative projects forward, share ideas, and enhance overall design quality. Your ability to foster creative discussions will be essential in achieving innovative outcomes.

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What design tools are required for the Associate Designer position at Newell Brands?

Candidates for the Associate Designer role at Newell Brands should have a working knowledge of core graphic design tools, particularly the Adobe Suite, Apple Suite, and Keyshot. Familiarity with these tools is crucial for executing high-quality design work that meets production guidelines.

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What qualities make a successful Associate Designer at Newell Brands?

A successful Associate Designer at Newell Brands is detail-oriented, possesses strong creative problem-solving skills, and has a genuine passion for design. The ability to communicate effectively, work under tight deadlines, and demonstrate flexibility in a fast-paced environment are also key to thriving in this role.

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Common Interview Questions for Associate Designer
Can you describe your design process as an Associate Designer?

When answering this question, outline your steps from receiving a brief to delivering final assets. Discuss how you brainstorm ideas, create initial sketches, and incorporate feedback from the team. Highlight your attention to detail and the importance of aligning your designs with brand strategy.

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How do you stay updated with design trends and best practices?

Explain your methods for keeping up with the industry, such as following influential designers on social media, attending workshops, or reading design blogs. Mention specific trends that inspire you and how they have influenced your recent projects.

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Describe a challenging project you worked on and how you resolved the issues.

Use the STAR method to describe the Situation, Task, Action, and Result. Highlight a specific challenge, your strategic approach to solving it, and the positive outcome. This shows your problem-solving abilities and adaptability.

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What role does feedback play in your design process?

Discuss your openness to feedback and how you integrate it into your work. Provide examples of how constructive criticism has improved your designs, emphasizing your ability to collaborate and make adjustments based on team input.

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How would you prioritize multiple projects with tight deadlines?

Talk about your time management strategies, like creating a priority list or using project management tools. Provide specific examples of how you've effectively managed your workload in previous roles to meet deadlines without sacrificing quality.

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What methods do you use to ensure brand consistency across multiple designs?

Share your approach to using brand style guides and other resources to uphold consistency. Discuss how you reference design elements such as typography and color schemes to ensure that each piece aligns with overall brand positioning.

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Why do you want to work as an Associate Designer at Newell Brands?

Your answer should convey your passion for design and your alignment with Newell Brands’ values. Talk about specific aspects of the company’s portfolio or culture that resonate with you and explain how you believe your skills can contribute to their success.

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Can you give an example of how you have worked in a team environment?

Provide a specific example illustrating your teamwork skills. Emphasize your contributions to the team's dynamic, such as facilitating brainstorming sessions or collaborating on design revisions, while also recognizing the strengths of your colleagues.

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How would you approach a project where you have little information about the client's needs?

Explain your process for gathering information, including asking targeted questions and conducting research. Show your adaptability and willingness to collaborate with clients to gain clarity and ensure successful project outcomes.

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What is your approach to creating packaging designs that stand out?

Discuss the importance of understanding market trends and consumer behavior in developing impactful packaging designs. Share your methods for brainstorming unique concepts, ensuring visual appeal, and leveraging materials to enhance the product experience.

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We are focused on delighting consumers by lighting up everyday moments.

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Full-time, on-site
DATE POSTED
March 29, 2025

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