Digital Content Marketing Specialist

Job Description

We have an exciting opportunity for a Digital Content Marketing Specialist at UL Research Institutes, based in our Evanston, Illinois, office.

The Digital Content Marketing Specialist will be responsible for supporting and maintaining our digital content across multiple platforms to raise awareness, engage the community, and promote the organization's mission and research activities to external stakeholders and the public.

UL Research Institutes:

At UL Research Institutes (ULRI), we expand the boundaries of safety science to create a more secure and sustainable world. For more than a century, we have studied the unintended consequences of innovation, designed solutions to mitigate risk and shared our findings with academia, scientists, manufacturers, and policymakers across industries. We identify critical safety and sustainability issues, asking the tough questions because we believe a safer world begins with knowledge.

Build a safer, more secure, and sustainable future with us. Join us and work with our Materials Discovery Research Institute, teams who conduct the research required to produce that knowledge and put into practice.

What you’ll learn and achieve:

As the Digital Content Marketing Specialist, you will play a key role in the rapid growth of UL as you:

• Publish and update content on the UL Research Institutes website (UL.org) and other ULRI platforms.

• Manage, refine, and optimize existing site content for accuracy, relevance, and SEO.

• Collaborate with internal teams to ensure content remains up to date, brand-compliant, and aligned across all communication channels.

• Partner with marketing teams to develop, curate, and share compelling stories, amplifying content across various media platforms.

• Enhance website usability and search engine visibility to improve audience engagement.

• Assist in planning and promoting digital aspects of events, webinars, conferences, and public lectures, ensuring they reach a wide and relevant audience.

• Ensure consistent branding across all communication materials, maintaining a professional and cohesive image for the organization.

• Perform other duties as assigned.

What you’ll experience working at UL Research Institutes:

We have pursued our mission of working for a safer, more secure, and sustainable world for nearly 130 years, embedding conscientious stewardship into everything we do.

• People: Our people make us special. You’ll work with a diverse team of experts respected for their independence and transparency and build a network, because our approach is collaborative. We collaborate across disciplines, organizations, and geographies to build the global scientific response that today’s global challenges require.

• Interesting work: Every day is different for us here. We see what’s on the horizon and use our expertise to build the foundations of a safer future. You’ll have the opportunity to push the boundaries of human understanding as part of a team working to advance the public good.

• Grow and achieve: We learn, work, and grow together through targeted development, reward, and recognition programs.

• Values. Four core values guide our work: collaboration, respect, integrity, and beneficence. By living our values, we inspire the trust essential to fulfilling our mission and foster the partnerships that enable us to pursue a beneficent future in which we all can thrive.

• Total Rewards: All employees at UL Research Institutes are eligible for bonus compensation. We offer comprehensive medical, dental, vision, and life insurance plans and a generous 401k matching structure of up to 5% of eligible pay. Moreover, we invest an additional 4% into your retirement saving fund after your first year of continuous employment. Depending on your role, you may be able to discuss flexible working arrangements with your manager. We also provide employees with paid time off, including vacation, holiday, sick, and volunteer days.

What makes you a great fit:

While no one candidate will embody every quality, the successful candidate will bring many of the following professional competencies and personal attributes:

• Exceptional communication skills, both written and verbal.

• Proficiency in digital communication tools, content management systems (Wordpress experience required), and email marketing software.

• Working knowledge of basic SEO principles and digital content best practices.

• Basic understanding of HTML and CSS for minor content adjustments.

• Graphic design and multimedia skills are a plus.

• Strong organizational, content editing and content marketing, and project management abilities.

• A passion for the mission and values of the nonprofit research organization.

• Ability to work independently and as part of a collaborative team.

Professional education and experience requirements for the role include:

• Bachelor's degree in digital communications and media, digital marketing or a related field.

• Minimum 4 years of experience in digital content publishing and website management, preferably in a nonprofit or research environment.

About UL Research Institutes and UL Standards & Engagement

UL Research Institutes and UL Standards & Engagement are nonprofit organizations dedicated to advancing safety science research through the discovery and application of scientific knowledge. We conduct rigorous independent research and analyze safety data, convene experts worldwide to address risks, share knowledge through safety education and public outreach initiatives, and develop standards to guide safe commercialization of evolving technologies. We foster communities of safety, from grassroots initiatives for neighborhoods to summits of world leaders. Our organization employs collaborative and scientific approaches with partners and stakeholders to drive innovation and progress toward improving safety, security, and sustainability, ultimately enhancing societal well-being.

Our affiliate, UL Solutions, stands alongside us in working for a safer and more sustainable world.  UL Solutions conducts testing, verification and certification, and provides training and advisory services, along with data-driven reporting and decision-making tools, for customers around the world.

To learn more, visit our websites UL.org and ULSE.org.

Salary Range:

Pay Type: