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Associate Creative Director

Who we are

Samsara (NYSE: IOT) is the pioneer of the Connected Operations™ Cloud, which is a platform that enables organizations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. At Samsara, we are helping improve the safety, efficiency and sustainability of the physical operations that power our global economy. Representing more than 40% of global GDP, these industries are the infrastructure of our planet, including agriculture, construction, field services, transportation, and manufacturing — and we are excited to help digitally transform their operations at scale.

Working at Samsara means you’ll help define the future of physical operations and be on a team that’s shaping an exciting array of product solutions, including Video-Based Safety, Vehicle Telematics, Apps and Driver Workflows, Equipment Monitoring, and Site Visibility. As part of a recently public company, you’ll have the autonomy and support to make an impact as we build for the long term.

About the role:

The Associate Creative Director will play a pivotal role in shaping and executing the visual and creative direction of marketing campaigns, branding initiatives, and product communication for a leading global B2B SaaS company. This role requires a blend of strategic thinking, hands-on design expertise, and collaboration across multidisciplinary teams to deliver high-quality creative assets that resonate with both business clients and internal stakeholders.

This is a remote position open to candidates residing in the US except the San Francisco Bay Metro Area, NYC Metro Area, and Washington, D.C. Metro Area.

You should apply if:

  • You want to impact the industries that run our world: Your efforts will result in real-world impact—helping to keep the lights on, get food into grocery stores, reduce emissions, and most importantly, ensure workers return home safely.
  • You are the architect of your own career: If you put in the work, this role won’t be your last at Samsara. We set up our employees for success and have built a culture that encourages rapid career development, countless opportunities to experiment and master your craft in a hyper growth environment.
  • You’re energized by our opportunity: The vision we have to digitize large sectors of the global economy requires your full focus and best efforts to bring forth creative, ambitious ideas for our customers.
  • You want to be with the best: At Samsara, we win together, celebrate together and support each other. You will be surrounded by a high-calibre team that will encourage you to do your best.

In this role, you will: 

  • Lead the development and execution of creative concepts for digital, print, and multimedia marketing materials.
  • Own the digital design system, coordinating with the Brand team to ensure that we are showing up in a consistent, evocative manner.
  • Collaborate with product, marketing, and sales teams to create compelling visual narratives that align with brand strategy and business goals.
  • Manage a team of digital designers, providing guidance, mentorship, and constructive feedback to ensure high standards of creative excellence.
  • Oversee the production process from ideation through to final delivery, ensuring projects meet deadlines, budgets, and quality expectations.
  • Contribute to the creation of brand guidelines and ensure consistency across all creative outputs.
  • Stay current on industry trends and emerging design tools, integrating innovative techniques into the creative process.
  • Work closely with UX to ensure that our user insights are being delivered upon.
  • Analyze and optimize creative assets for performance across various digital channels, ensuring that designs drive engagement, conversions, and customer retention.
  • Champion, role model, and embed Samsara’s cultural principles (Focus on Customer Success, Build for the Long Term, Adopt a Growth Mindset, Be Inclusive, Win as a Team) as we scale globally and across new offices.
  • Hire, develop and lead an inclusive, engaged, and high performing team.

Minimum requirements for the role:

  • 8+ years of experience in a creative role with 2+ years of experience as a direct people manager within a B2B SaaS or high-tech environment.
  • Expertise in design software such as Figma and Adobe Creative Suite (Photoshop, Illustrator, After Effects).
  • Strong understanding of brand strategy, UX/UI design principles, and digital marketing best practices.
  • Ability to translate user insights into compelling digital experiences.
  • Experience with content creation, including writing copy for digital platforms or collaborating closely with copywriters to ensure cohesive messaging.
  • Deep knowledge of brand positioning, storytelling, and strategy to align creative outputs with broader marketing goals.
  • Familiarity with tools like Google Analytics, heatmaps, or A/B testing to understand how creative assets perform and optimize them accordingly.
  • Basic understanding of HTML, CSS, and JavaScript, which can be helpful for collaborating with developers and understanding web-based project requirements.
  • Experience working alongside senior creative leads or taking on creative direction responsibilities, even in smaller teams.
  • Proven track record of managing cross-functional projects, collaborating with various teams, and delivering high-quality results under tight deadlines.
  • Exceptional communication and presentation skills, with the ability to articulate creative concepts to non-design stakeholders.
  • A portfolio showcasing a range of creative work, including B2B marketing campaigns, digital experiences, and branding projects.

An ideal candidate also has:

  • Proficiency in motion design tools like After Effects or Premiere Pro for creating dynamic content, video assets, and animations that complement creative campaigns.
  • Experience with 3D design software like Cinema 4D or Blender, adding depth and sophistication to projects.
The range of annual base salary for full-time employees for this position is below. Please note that base pay offered may vary depending on factors including your city of residence, job-related knowledge, skills, and experience.
$117,040$188,100 USD

At Samsara, we welcome everyone regardless of their background. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, gender, gender identity, sexual orientation, protected veteran status, disability, age, and other characteristics protected by law. We depend on the unique approaches of our team members to help us solve complex problems and want to ensure that Samsara is a place where people from all backgrounds can make an impact.

Benefits

Full time employees receive a competitive total compensation package along with employee-led remote and flexible working, health benefits, Samsara for Good charity fund, and much, much more. Take a look at our Benefits site to learn more.

Accommodations 

Samsara is an inclusive work environment, and we are committed to ensuring equal opportunity in employment for qualified persons with disabilities. Please email accessibleinterviewing@samsara.com or click here if you require any reasonable accommodations throughout the recruiting process.

Flexible Working 

At Samsara, we embrace a flexible working model that caters to the diverse needs of our teams. Our offices are open for those who prefer to work in-person and we also support remote work where it aligns with our operational requirements. For certain positions, being close to one of our offices or within a specific geographic area is important to facilitate collaboration, access to resources, or alignment with our service regions. In these cases, the job description will clearly indicate any working location requirements. Our goal is to ensure that all members of our team can contribute effectively, whether they are working on-site, in a hybrid model, or fully remotely. All offers of employment are contingent upon an individual’s ability to secure and maintain the legal right to work at the company and in the specified work location, if applicable.

Fraudulent Employment Offers

Samsara is aware of scams involving fake job interviews and offers. Please know we do not charge fees to applicants at any stage of the hiring process. Official communication about your application will only come from emails ending in ‘@samsara.com’ or ‘@us-greenhouse-mail.io’. For more information regarding fraudulent employment offers, please visit our blog post here.

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Average salary estimate

$152570 / YEARLY (est.)
min
max
$117040K
$188100K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Associate Creative Director, Samsara

At Samsara, we're on the lookout for an Associate Creative Director who is ready to make waves in the Connected Operations™ Cloud space! This remote position allows you to apply your passion for creativity and collaboration from anywhere in the US (except for the San Francisco Bay, NYC, and Washington, D.C. Metro areas). As a leader at a pioneering B2B SaaS company, you'll craft and execute vibrant marketing campaigns and branding initiatives that will resonate with our diverse audience. Your work will not only shape our visual identity but also impact critical industries—including agriculture, transportation, and manufacturing—by helping them harness the power of IoT data. You’ll join a dynamic team that values your ideas and inputs, providing opportunities for career growth and personal development in a hyper-growth environment. In this role, you'll oversee creative concepts, manage talented designers, and ensure that our brand communication aligns with real-world impact. Imagine empowering industries that keep our economy running smoothly while also promoting sustainability and worker safety! You’ll have the chance to lead projects from ideation through to execution while fostering a culture of collaboration and creativity. If you’re ready to be part of a team that celebrates success together and values inclusivity, then we can’t wait to meet you! Join us at Samsara and let your creativity flow as we define the future of physical operations together.

Frequently Asked Questions (FAQs) for Associate Creative Director Role at Samsara
What are the responsibilities of the Associate Creative Director at Samsara?

The Associate Creative Director at Samsara is responsible for developing and executing creative concepts for marketing initiatives and branding strategies. This role encompasses overseeing the production process, managing a team of designers, and collaborating with various departments to create visually compelling stories that align with business goals, ultimately enhancing our presence in the B2B SaaS landscape.

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What qualifications are needed for the Associate Creative Director position at Samsara?

To qualify for the Associate Creative Director role at Samsara, candidates should have at least 8 years of experience in a creative position, with a minimum of 2 years managing a team in a B2B SaaS or tech environment. Proficiency in design software like Figma and Adobe Creative Suite is essential, along with a strong understanding of brand strategy and UX/UI principles.

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How can the Associate Creative Director impact the industries served by Samsara?

As the Associate Creative Director at Samsara, your work will play a crucial role in transforming industries such as agriculture and transportation through innovative marketing campaigns that highlight the benefits of IoT technology. By creating impactful visual narratives, you'll contribute to improving efficiency, safety, and sustainability in these sectors, ultimately helping organizations harness their operational data effectively.

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What kind of work culture does Samsara promote for the Associate Creative Director role?

Samsara promotes a work culture that emphasizes collaboration, creativity, and continuous growth. As an Associate Creative Director, you'll work alongside high-caliber professionals in a supportive environment that values each team member's contributions. The culture encourages rapid career development and provides opportunities for experimentation and mastery of your craft.

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Is the Associate Creative Director position at Samsara open to fully remote candidates?

Yes, the Associate Creative Director position at Samsara is fully remote for candidates based in the US, particularly excluding areas such as the San Francisco Bay, NYC, and Washington, D.C. Metro regions. This flexibility allows you to create and collaborate from anywhere, contributing to our mission to digitize large sectors of the economy.

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Common Interview Questions for Associate Creative Director
Can you describe your experience leading a creative team in a B2B SaaS environment?

When answering this question, highlight specific examples of past projects where you led a team of creatives. Discuss the strategies you employed to foster collaboration and ensure that the team's output aligned with broader marketing goals, demonstrating your ability to manage both the creative process and team dynamics effectively.

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How do you approach the balance between creativity and brand strategy in your work?

Offer insights into your thought process by discussing how you ensure that your creative ideas align with the brand's vision. Share examples of successful campaigns where you maintained brand consistency while also innovating, showing your understanding of the importance of cohesive branding in B2B marketing.

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What design tools do you feel most comfortable using and why?

Identify the design tools you excel in, such as Figma or Adobe Creative Suite. Explain how these tools enable you to execute your creative vision effectively, and provide examples of projects where your proficiency led to successful outcomes.

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Describe a challenge you faced as a creative leader and how you overcame it.

Use this opportunity to share a specific situation where you encountered a creative block or team conflict. Illustrate your problem-solving approach, emphasizing communication and collaboration as key factors in navigating and resolving the challenge successfully.

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How do you stay updated with industry trends and emerging design tools?

Talk about the various resources you use to stay informed, such as industry blogs, webinars, and networking events. This highlights your commitment to continuous learning and adaptation, which are essential in a fast-paced tech environment like Samsara.

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What steps would you take to ensure a consistent brand message across all channels?

Explain your process for developing brand guidelines and how you work with cross-functional teams to maintain messaging consistency. Share examples where you successfully aligned creative outputs with business objectives across various platforms.

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Can you provide an example of how you used user insights to influence your creative decisions?

Detail a past project where user feedback significantly impacted your design choices. Discuss how you integrated that feedback into your work, showcasing your ability to translate user insights into compelling digital experiences.

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How do you measure the success of your creative campaigns?

Discuss the metrics you focus on, such as engagement rates or conversion rates, and outline the tools you utilize to track performance. Highlight any specific instances where data-driven insights led to campaign optimizations.

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What’s your approach to mentoring junior designers?

Describe your mentoring style and how you provide constructive feedback to help junior designers grow. Discuss your commitment to fostering a supportive learning environment where team members feel encouraged to take risks and explore their creativity.

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How would you handle a situation where a project is falling behind schedule?

Explain your strategy for assessing the situation, identifying bottlenecks, and communicating with your team. Emphasize your ability to remain calm under pressure and implement solutions that highlight collaboration and efficiency to get back on track.

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Samsara is a leading software company that offers a platform providing AI safety programs, real-time visibility, workflows, reporting, and an ecosystem of integrations to connect the operations that power the economy.

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BADGES
Badge Diversity ChampionBadge Future MakerBadge InnovatorBadge Work&Life Balance
CULTURE VALUES
Inclusive & Diverse
Rise from Within
Mission Driven
Diversity of Opinions
Work/Life Harmony
Customer-Centric
Social Impact Driven
Rapid Growth
BENEFITS & PERKS
Maternity Leave
Paternity Leave
Medical Insurance
Dental Insurance
Vision Insurance
Mental Health Resources
Life insurance
Disability Insurance
Health Savings Account (HSA)
Flexible Spending Account (FSA)
Paid Holidays
Paid Time-Off
FUNDING
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
April 3, 2025

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