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Job details

PATCRAFT Marketing Intern

Job Title

PATCRAFT Marketing Intern

Position Overview

Position Overview: At Patcraft, we believe design has the power to transform spaces and elevate the human experience. As a leader in high-performance commercial flooring solutions, we create innovative products that support the way people learn, work, heal, and connect. With a deep commitment to curiosity, creativity, and collaboration, our team pushes the boundaries of what’s possible in flooring and the built environment.

We are looking for a creative and inquisitive college student to join our marketing team as a Marketing Intern. This role provides hands-on experience in brand strategy, sales support, and customer engagement, offering an opportunity to contribute to real-world marketing initiatives that impact our business. You’ll work alongside passionate professionals, gaining insights into marketing strategy, event planning, customer insights, and more—all while helping to shape the future of Patcraft’s brand presence.

What You’ll Do:

• Assist in updating and maintaining marketing resource documents and presentation templates in Showpad, ensuring brand consistency.

• Help streamline the event planning request process to enhance efficiency and organization.

• Collaborate with the Customer Insights team to organize and catalog project photography, contributing to visual storytelling.

• Support the planning and execution of Post-NeoCon in-market events with the Marketing Specialist and Coordinators.

• Assist in the logistics and planning of Pop-Up Showroom Experiences that engage customers in unique, interactive ways.

• Edit and create presentations, marketing collateral, and sales support materials.

• Work with Market Segment Directors to drive results on targeted market segment campaigns.

• Partner with the Customer Insights team to pull email distribution lists and support a Summer/Fall email campaign focused on engaging end-use customers.

• Support various segment-specific projects that contribute to Patcraft’s business strategy.

Who You Are:

• A college student (junior or senior preferred) studying Marketing, Business, Communications, Design, or a related field.

• Creative and curious—always looking for new ways to tell a story and engage an audience. (written and verbal)

• Organized with a keen eye for detail and the ability to juggle multiple projects.

• A strong communicator who enjoys collaborating with different teams.

• Interested in branding, customer engagement, and strategic marketing.

• Familiar with Microsoft Office (PowerPoint, Excel, Word); knowledge of Adobe Creative Suite is a plus!

What You’ll Gain:

• Real-world marketing experience in a dynamic, design-driven industry.

• Hands-on involvement in events, brand strategy, and customer insights.

• Exposure to different facets of marketing, from content creation to campaign execution.

• The opportunity to work with a passionate team that values creativity, innovation, and teamwork.

Desired Competencies

Manage Work

Communicate Effectively

Initiate Action

Collaborate

Patcraft is based out of Cartersville, Georgia, at the new Create Centre, an innovative facility that encourages collaboration and connectivity of commercial product development and marketing teams, as well as customers from around the globe. We are looking for energetic, passionate individuals to become a part of our brand, as well as support the values and mission of our parent company Shaw Industries, Inc., a subsidiary of Berkshire Hathaway, Inc., which is located in Dalton, GA.

If you’re ready to dive into a creative, fast-paced marketing environment and gain valuable experience in the flooring industry, we’d love to hear from you!

Apply today and help us shape the spaces where people learn, work, heal, and connect.

Work Shift

8 Hr non-rotating shift, Hrs fall to in punch day, Observed Calendar, shift starts AM

Shaw Industries is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, gender identity, religion, sexual orientation, national origin, disability, genetic information, pregnancy, protected veteran status, or any other protected characteristic as outlined by federal, state, or local laws.

What You Should Know About PATCRAFT Marketing Intern, Shaw

Exciting things are happening at Patcraft, and we want you to be a part of it! As a **Marketing Intern**, you'll join our creative team in Cartersville, Georgia, leading the charge in transforming spaces through innovative flooring solutions. This isn’t just any intern role; here at Patcraft, we provide an engaging, hands-on experience where you can dive deep into the world of marketing. You’ll work closely with passionate professionals, assisting with brand strategy and customer engagement while gaining invaluable insights into the marketing process. Your day-to-day tasks will include updating marketing resource documents, streamlining event planning, and supporting exciting in-market events, all aimed at enhancing our brand presence. You'll play a crucial role in organizing project photography and editing marketing materials, which means you'll have plenty of opportunities to flex your creativity! If you're a college student passionate about marketing, design, and storytelling, this internship will hone your skills like never before. Throughout your journey at Patcraft, you'll collaborate with various teams, gaining exposure to diverse marketing facets while surrounding yourself with an inclusive atmosphere that celebrates innovation and teamwork. So if you're looking to energize your career with real-world experience in a brand that values curiosity and collaboration, we want to hear from you at Patcraft!

Frequently Asked Questions (FAQs) for PATCRAFT Marketing Intern Role at Shaw
What are the main responsibilities of the Patcraft Marketing Intern?

As a **Patcraft Marketing Intern**, your primary responsibilities will include updating marketing resources, assisting with event planning, collaborating with the Customer Insights team, and creating various marketing materials. You'll engage with multiple departments to gain a holistic view of how marketing works in a leading flooring solutions company.

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What qualifications do you need for the Patcraft Marketing Intern position?

To qualify for the **Patcraft Marketing Intern** position, applicants should preferably be college juniors or seniors studying Marketing, Business, Communications, Design, or related fields. Creative and organized individuals who have excellent communication skills and a familiarity with Microsoft Office are encouraged to apply.

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What skills will the Patcraft Marketing Intern develop during the internship?

During your time as a **Patcraft Marketing Intern**, you will develop a variety of skills, including hands-on marketing experience, event planning, collaboration with different teams, and proficiency in presentation software. You'll also gain insights into brand strategy and customer engagement, equipping you for a successful marketing career.

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How does the Patcraft Marketing Intern contribute to the brand's strategy?

As a **Patcraft Marketing Intern**, your contributions will directly support the brand's strategy by assisting in campaigns, enhancing customer engagement, and maintaining brand consistency. Your innovative ideas and collaborative efforts will help shape how Patcraft connects with its audience.

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What is the work environment like at Patcraft for a Marketing Intern?

The work environment at Patcraft for a **Marketing Intern** is dynamic and collaborative. You’ll be part of a creative team that values innovation and teamwork, fostering a culture where your ideas will be heard and appreciated. Expect to engage in a vibrant workspace that encourages experimentation and connections.

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Common Interview Questions for PATCRAFT Marketing Intern
What interests you about the marketing field, and how does it relate to your role as a Patcraft Marketing Intern?

When answering this question, highlight your passion for storytelling and creativity in marketing. Discuss how your interests align with Patcraft's mission to transform spaces and elevate experiences, emphasizing your eagerness to contribute to innovative projects.

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Can you describe a time when you successfully managed multiple projects?

In your response, provide a specific example of juggling multiple deadlines, detailing the strategies you used to stay organized. This will demonstrate your time management skills and ability to thrive under pressure, which are vital for a **Patcraft Marketing Intern**.

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How familiar are you with Adobe Creative Suite and other design tools?

Share your experiences using Adobe Creative Suite or similar tools. Even if you're still learning, emphasize your willingness to improve these skills and how they can contribute to your role at Patcraft.

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What role do you believe customer insights play in marketing strategy?

Explain the significance of customer insights in crafting effective marketing strategies. You could highlight your understanding of customer needs and preferences and how analyzing these insights can guide branding and communication efforts at Patcraft.

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Tell us about a marketing campaign you admire. What makes it effective?

Choose a campaign that resonates with you and break down its elements. Discuss why it was impactful, such as its unique storytelling or audience engagement methods, and relate these aspects back to what you hope to implement as a **Patcraft Marketing Intern**.

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How do you approach collaboration with team members from different departments?

Describe your communication style and approach to teamwork. Reinforce the importance of collaboration and your adaptability in working across different teams, which is key for a **Patcraft Marketing Intern**.

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What do you think is the most significant trend in marketing today?

Choose a current trend in marketing, such as digital transformation or content marketing, and explain its relevance. Tie this back to how such trends could influence Patcraft’s strategies and your potential contributions.

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How would you handle constructive criticism from a senior colleague?

Acknowledge the importance of feedback in personal and professional growth. Highlight your openness to receiving feedback and your ability to implement it effectively to improve future work efforts.

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What makes you a good fit for the Patcraft Marketing Intern role?

Emphasize your passion for marketing, creativity, and alignment with Patcraft’s values. Stress how your skills and experiences have prepared you to make meaningful contributions to the team and the company.

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Describe a creative project you’ve worked on. What was your role?

Share details of a creative project that showcases your skills. Elaborate on your specific contributions and the outcome, demonstrating your ability to bring creative ideas to life and how that will benefit you in the **Patcraft Marketing Intern** role.

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SENIORITY LEVEL REQUIREMENT
TEAM SIZE
No info
HQ LOCATION
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EMPLOYMENT TYPE
Internship, on-site
DATE POSTED
March 29, 2025

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