Sales Manager

As a Sales Manager at ST Engineering iDirect, your primary responsibilities will include handling B2B sales of our cutting-edge satellite technology and services, managing a defined list of existing customers, and identifying new lead generation opportunities. You'll spend about 60% of your time on account management, 20% generating new sales leads, and 20% supporting the sales team to optimize our outreach and marketing efforts.

To succeed as a Sales Manager at ST Engineering iDirect, you should have at least 5 years of experience in business development or direct sales, particularly in tech-related fields. Strong analytical, organizational, and communication skills are essential, along with a proven ability to engage with senior executives and create persuasive presentations that articulate business opportunities effectively.

In the Sales Manager role at ST Engineering iDirect, our strategy focuses on B2B sales, wherein you leverage both account management and targeted lead generation efforts. You'll craft customized messages for key accounts based on in-depth understanding of customer needs, while collaborating with marketing for impactful campaigns that resonate with our audience in the satellite communications sector.

Experience in working with senior executives and a blend of business acumen alongside technical knowledge is beneficial for the Sales Manager position at ST Engineering iDirect. Familiarity with sales models, the ability to develop strategic relationships, and a knack for identifying commercial opportunities will significantly contribute to your success in this role.

As a Sales Manager at ST Engineering iDirect, you'll enjoy a flexible remote-based work environment with minimal travel. This position emphasizes collaboration with internal teams, fostering a culture of innovation and support where your insights can directly impact our expansion goals. You'll work within a forward-thinking company that values your contributions and encourages professional growth.

When answering this question, focus on your methodical approach to research and data analysis. Talk about how you use tools to identify potential customers, analyze their needs, and prioritize accounts based on their potential value, ensuring your sales efforts are efficient and strategic.

In your answer, share specific details about the campaign, including your goals, the strategies you implemented, the challenges you faced, and the outcomes you achieved. Highlight your role in the campaign and any collaborative efforts made with marketing or other departments.

Discuss your method for listening carefully to client objections, empathizing with their concerns, and responding with data-backed solutions. Emphasize how you view objections as an opportunity to provide further insight into how your products can meet their needs.

Explain the tactics you employ for lead generation, such as utilizing social media, hosting webinars, or collaborating with marketing teams to create compelling content. Illustrate how you adapt your strategies based on industry trends or specific client needs.

Share a specific example of a challenging sale. Detail the steps you took to nurture the relationship, understand the customer's needs, and ultimately close the deal. Highlight any creative approaches you used and the impact of successfully closing the sale.

Mention the sources you rely on to keep abreast of industry developments, such as industry publications, webinars, networking events, or participating in relevant training sessions. Explain how this knowledge translates into better sales strategies.

Discuss your approach to relationship-building, which may include regular check-ins, personalized communications, and understanding their business challenges. Explain how you foster trust and reliance, essential for long-term partnerships.

Describe the characteristics of a successful sales team, such as collaboration, open communication, a supportive culture, and shared goals. Share your personal philosophy about teamwork and how it contributes to achieving overall sales targets.

Talk about the metrics and KPIs you consider critical for gauging your sales success, such as customer acquisition rates, deal closure rates, or customer satisfaction scores. Mention how tracking these metrics influences your strategies.

Detail your strategy for identifying opportunities for cross-selling and upselling, which may involve understanding the client’s entire portfolio and needs. Explain how you leverage existing relationships and product knowledge to increase revenue without coming off as pushy.