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Advancement Marketing Specialist

The Office of Advancement facilitates generosity that builds the Kingdom and honors those who sow into Bethel. Our current focus is funding the new Collyer Campus to enable Bethel to further its mission of revival.

The Marketing Specialist for Advancement reports directly to Bethel's Marketing Manager while working in close collaboration with (sitting on) the management team of the Advancement Department. The role will execute marketing efforts specifically for Bethel’s Advancement department. This role is responsible for planning and executing integrated marketing and communication campaigns to engage new and current donors, cultivate relationships, and promote Bethel’s vision to the greater community. This role is responsible for planning and executing integrated marketing and communication campaigns to portray Bethel’s advancement initiatives to relevant local and international audiences. This role will help oversee brand messaging, marketing strategies, donor engagement efforts, campaign development, events, and public relations activities to build awareness, encourage financial partnership, and promote the mission of Bethel Church.

This role works closely with various department heads in Bethel, and serves as a key driver in donor engagement and advancement growth. Additionally, they will work under Bethel’s Marketing Manager to establish Advancement (Arise & Build) and Bethel’s brand within the broader Bethel movement and beyond to help drive donations and brand awareness.

Who is a good fit for this position?

The ideal candidate for the Marketing Specialist role is a dynamic and forward-thinking individual who thrives on both creativity and execution. This person has a sharp aesthetic sense, ensuring that every piece of visual storytelling—whether in print, digital, or social media—feels modern, clean, and engaging. They bring fresh energy and a constant flow of ideas to a long-term campaign, keeping the messaging relevant, inspiring, and impactful. They are a strategic thinker with a futuristic mindset, always anticipating what will be needed to advance the vision and positioning marketing efforts accordingly.

We’re looking for a self-starter who takes ownership of their work, caring about both the big picture and the smallest details—whether it’s keeping website photos fresh or crafting the right messaging for a social post. This person is discerning, able to sift through an array of creative ideas and decide what initiatives should move forward at the right time. They are confident in their ability to capture and engage an audience while also being comfortable discussing topics like money and faith. A team player at heart, they collaborate well with others while bringing their unique strengths to the table. Most importantly, they aren’t just dreamers; they know how to take a vision and turn it into actionable steps that drive meaningful progress. Understanding how to navigate our specific environment would be a major plus.

Hours: 40 per week

Salary: $50,000.00 to $65,000.00

  • A minimum of 2 years relevant experience, preferably within the Bethel environment and/or nonprofit development space.
  • BA/BS degree in marketing, communications, business administration, or other related disciplines, or equivalent in experience.
  • Strong written and verbal communication skills
  • Excellent communicator and creative thinker, with an ability to use both data and intuition to inform decisions.
  • Planning and project management skills - set goals, make a plan to achieve them and manage the process to reach said goals.
  • Good analytical skills – must be able to assemble and interpret data, create executive summaries, and deliver business insights
  • A good understanding of the nature and usage of different media channels for effective communications
  • A high degree of internet-savvy, with a curiosity and enthusiasm for digital and media trends
  • Good problem-solving and project management skills – able to identify, analyze, and propose solutions to various business or execution issues
  • Capable of working on multiple projects simultaneously
  • Ability to work under pressure and to tight deadlines, ensuring speed to market whilst maintaining quality of work
  • Proficiency in using social media and project management software (e.g. Coschedule & Flow) to schedule and monitor social media conversations.
  • Fluent in English
  • Strong Command of Google Docs, Google Sheets, Google Drive, Google Calendar, Google Forms
  • Familiarity with Content Management Systems and Email Service Platforms (e.g. Mailchimp, Hubspot, ActiveCampaign)
  • Self-Starter with Drive to Exceed Expectations/Requirements Experience or Strong Familiarity with Storybrand Model Preferred
      • Health Care Plan (Medical, Dental & Vision)
      • Life Insurance (Basic, Voluntary & AD&D)
      • TeleHealth : HealthiestYou (24 hour doctor/prescription access)
      • Wellness Resources
      • Paid Time Off (Vacation, Sick, Jury Duty, Bereavement Leave & Public Holidays)
      • Cafeteria 125 Benefit Premium Pre-Taxing Option
      • Retirement Plan (403b, IRA) with Retirement Fund Matching
      • Free Bethel.TV Equip Plan (Exclusive access to conferences, services, classes, shows, and more!)
      • Free Bethel Leaders Network ENGAGE membership - Full Access to the Online Platform
      • Free Staff Lunches
      • 20% Discount on most Items in the Bethel Bookstore and Bethel Music online store
      • Invitation to attend Select Conferences
      • Opportunity to work with some of the most passionate lovers of Jesus in the world!

Average salary estimate

$57500 / YEARLY (est.)
min
max
$50000K
$65000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Advancement Marketing Specialist, Bethel Church of Redding

Join Bethel Church as an Advancement Marketing Specialist where you will play a pivotal role in the Office of Advancement. Based in Redding, California, this exciting position reports directly to the Marketing Manager and collaborates closely with the management team to drive impactful marketing efforts. Your main responsibility will be to plan and execute integrated marketing and communication campaigns that engage both new and current donors, helping to cultivate relationships and promote Bethel’s mission of revival. You'll oversee brand messaging and donor engagement strategies while developing campaigns and organizing events designed to raise awareness and encourage financial partnership. The ideal candidate will bring a blend of creativity and strategic thinking, ensuring that all visual storytelling feels modern and engaging, whether it's through digital, print, or social media. You’ll need to be a self-starter, passionate about not just dreaming up ideas but also executing them to deliver meaningful results. With a minimum of 2 years of relevant experience and a degree in a related field, you'll have excellent communication skills and the ability to analyze data to inform decisions. At Bethel, you'll be part of a team that cares deeply about the community and is dedicated to making a positive impact. Plus, you’ll enjoy a comprehensive benefits package along with an environment that thrives on collaboration and creativity. If this sounds like you, we would love for you to help shape the future of Bethel's advancement initiatives!

Frequently Asked Questions (FAQs) for Advancement Marketing Specialist Role at Bethel Church of Redding
What are the primary responsibilities of an Advancement Marketing Specialist at Bethel Church?

As an Advancement Marketing Specialist at Bethel Church, your main responsibilities will include planning and executing integrated marketing campaigns aimed at engaging donors and promoting Bethel’s vision. You will collaborate with various departments to develop branding strategies, oversee donor engagement efforts, and coordinate events and public relations activities. Your role will require a strategic mindset to maintain fresh messaging that resonates with both local and international audiences.

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What qualifications are required for the Advancement Marketing Specialist position at Bethel Church?

To qualify for the Advancement Marketing Specialist position at Bethel Church, you should have a BA/BS degree in marketing, communications, business administration, or a related field, along with at least 2 years of relevant experience. Strong written and verbal communication skills, as well as good planning and project management skills, are essential. Familiarity with various media channels and digital tools will also be important in this role.

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How does Bethel Church support the professional development of their Advancement Marketing Specialist?

Bethel Church is committed to the professional development of its Advancement Marketing Specialist by providing a comprehensive benefits package that includes opportunities for continued education and engagement with exclusive resources like the Bethel Leaders Network ENGAGE. Additionally, staff members have access to conferences, services, and classes that foster growth and inspiration within the ministry.

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What skills are important for an Advancement Marketing Specialist at Bethel Church?

An Advancement Marketing Specialist at Bethel Church should possess a strong mix of creative thinking and analytical skills. Key skills include effective communication, project management, problem solving, and proficiency with various digital tools and social media platforms. Being a self-starter with a passion for executing marketing strategies is crucial, as is having the ability to work collaboratively with team members from various departments.

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What type of work environment can I expect as an Advancement Marketing Specialist at Bethel Church?

As an Advancement Marketing Specialist at Bethel Church, you can expect a collaborative and passionate work environment dedicated to the mission of revival. The culture is centered around teamwork, creativity, and a genuine commitment to building relationships within the community. You'll be working alongside some of the most passionate individuals, all striving to make a meaningful impact and furthering Bethel’s vision.

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Common Interview Questions for Advancement Marketing Specialist
What inspired you to apply for the Advancement Marketing Specialist position at Bethel Church?

When answering this question, express your genuine passion for Bethel’s mission and how your personal values align with its goals. Highlight any prior experience that connects with the advancement of nonprofit causes and your enthusiasm for using marketing to drive community engagement.

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How do you prioritize your tasks when managing multiple projects as an Advancement Marketing Specialist?

Discuss your project management techniques, such as utilizing tools to set timelines and deadlines, and how you prioritize tasks based on urgency and alignment with strategic goals. Show your ability to remain flexible and adapt as new challenges arise while maintaining focus on key outcomes.

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Can you provide an example of a successful marketing campaign you've executed in the past?

Share a relevant example that highlights your creativity, planning skills, and the tangible outcomes of the campaign. Be specific about the strategies you used, how you measured success, and any challenges you overcame during the execution.

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What strategies do you use to engage and retain donors effectively?

Discuss strategies that combine relationship building, personalized communication, and data-driven decision-making. Explain how you would utilize various media channels to maintain ongoing engagement and how you would measure the success of these efforts.

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How do you ensure brand messaging is consistent across different platforms?

Talk about your experience in creating brand guidelines and the importance of cohesive messaging in all marketing materials. Highlight any tools or processes you use for maintaining consistency and how collaboration with other departments plays a role.

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Describe your experience with data analysis in marketing.

Detail your experience in gathering data from marketing activities, analyzing it for insights, and how you have used this information to inform future marketing strategies. Provide an example if applicable, emphasizing your analytical skills.

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How do you stay up-to-date with the latest digital marketing trends?

Explain your approach to continuous learning—whether through professional development courses, industry webinars, or following leading marketing blogs. Share how you implement new tactics and technologies into your work.

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How comfortable are you discussing topics like money and faith?

Express your understanding of the delicate nature of discussing financial contributions within a faith-based context. Discuss your approach to ensuring these conversations are respectful, transparent, and centered on building relationships.

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What role does collaboration play in your work as a Marketing Specialist?

Highlight your experience working in team environments, emphasizing the importance of exchanging ideas and collaborating on campaigns. Discuss how you value input from different perspectives to create effective marketing strategies.

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What is your vision for advancing Bethel's mission through marketing?

Articulate a vision that connects your professional goals with Bethel’s mission. Discuss how you plan to leverage your skills to strengthen brand awareness, build community partnerships, and inspire donor support.

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Founded in 1998 and headquartered in Redding, California, Bethel Church is a place where a community of individuals that gather to worship. The church hosts schools for children and ministries. The church also hosts events and live music pertainin...

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DATE POSTED
April 2, 2025

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