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SDR Manager

Contentsquare is the all-in-one experience intelligence platform designed to be easily used by anyone who cares about digital journeys. With our flexible and scalable platform, organizations quickly get a deep understanding of their customers’ whole online journey.


We are a global leader in the experience analytics space, having secured $1.4 billion in funding and expanded to 15 offices worldwide. We’re here to stay—and we’re looking for team members that can help us further our growth.


Our aim is to create an inclusive workplace where everyone learns and succeeds. Contentsquare has built a community of individuals who are daring, understanding, and deliberate. We invite you to join us in making the complex simpler—for our customers, their customers, and each other.


Important note: be careful of scammers pretending to be from Contentsquare. We will never ask for money or contact you through random texts. For more information, visit our careers blog.


 We are seeking a dynamic and results-oriented SDR Manager to lead and grow our Sales Development Representative (SDR) team. This role will focus on driving pipeline generation for both the Mid-Market and Enterprise segments, covering Inbound and Outbound strategies. The ideal candidate will have a strong track record in sales development leadership, a passion for coaching and mentoring teams, and expertise in developing strategies that maximize team efficiency and output.


What you'll do
  • Recruit, train, and manage a high-performing SDR team, ensuring alignment with Contentsquare’s core values and goals.
  • Foster a culture of collaboration, accountability, and continuous learning to drive team success.
  • Conduct regular coaching sessions to develop SDR skills in prospecting, objection handling, and qualification.
  • Design and implement SDR strategies tailored to the unique needs of the Mid-Market and Enterprise segments.
  • Balance focus between Inbound lead conversion and Outbound prospecting campaigns to generate a healthy and predictable pipeline.
  • Work closely with marketing to optimize lead scoring, routing, and conversion metrics for inbound efforts.
  • Partner with sales leaders to identify target accounts and craft outreach strategies for outbound campaigns.
  • Define and track key performance indicators (KPIs) for the SDR team, including activity levels, conversion rates, and pipeline contributions.
  • Regularly analyze performance data to identify trends, gaps, and opportunities for improvement.
  • Present team performance and strategic insights to leadership, aligning on growth opportunities and resource needs.
  • Act as a bridge between SDRs, marketing, and sales to ensure a seamless lead-to-opportunity process.
  • Collaborate with marketing on content, messaging, and campaign strategies to support SDR outreach.
  • Partner with sales leaders to ensure a smooth handoff process from SDRs to Account Executives, driving pipeline velocity.
  • Evaluate and enhance SDR workflows, leveraging tools like Salesforce, Outreach, LinkedIn Sales Navigator, and other sales enablement technologies.
  • Continuously refine playbooks and processes to improve team productivity and effectiveness.


What you’ll need to succeed
  • Experience: 5+ years in sales development, with 2+ years in a leadership role, preferably managing teams focused on both Mid-Market and Enterprise segments.
  • Proven Success: Demonstrated ability to scale SDR teams and achieve ambitious pipeline goals across inbound and outbound strategies.
  • Leadership Skills: Strong coaching, motivational, and team-building capabilities with a track record of developing high-performing SDRs.
  • Strategic Thinking: Ability to design and execute tailored strategies for distinct market segments and sales motions.
  • Data-Driven: Strong analytical skills, with the ability to leverage data to drive decisions and optimize performance.
  • Communication: Exceptional written and verbal communication skills, with the ability to inspire and align teams.
  • Tech Savvy: Proficiency with CRM and sales enablement tools such as Salesforce, Outreach, Gong, and similar platforms.
  • Education: Bachelor’s degree in business, marketing, or a related field (preferred but not required).


$90,000 - $110,000 a year
Compensation Range:  $90,000 -110,000 plus bonus or commission.

For compensation, we set standard ranges for all roles based on function, level, and geographic location, benchmarked against similar-stage growth companies. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only and do not include bonus, commission, equity, or benefits.

Why you should join Contentsquare

We invest in our people through career development, mentorship, social events, philanthropic activities, and competitive benefits. We are always assessing the perks we offer to ensure we’re aligned with the employees' needs.


Here are a few we want to highlight:

- Virtual onboarding, Hackathon, and various opportunities to interact with your team and global colleagues both on and offsite each year

- Work flexibility: hybrid and remote work policies

- Generous paid time-off policy (every location is different)

- Immediate eligibility for birthing and non-birthing parental leave

- Wellbeing and Home Office allowances

- A Culture Crew in every country we’re based in to coordinate regular activities for employees to get to know each other and bond outside of work

- Every full-time employee receives stock options, allowing them to share in the company’s success

- We have multiple Employee Resource Groups, that offer a safe space for individuals who share common identities, life experiences, or allyship to connect, support one another, and passionately advocate for the issues close to their hearts

- And more benefits tailored to each country


Contentsquare is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.


Your personal data is used by Contentsquare for recruitment purposes only. Read our Job Candidate Privacy Notice to find out more about data protection at Contentsquare and your rights. You can exercise your rights by using our dedicated Data Subject Rights Portal here


Your personal data will be securely stored in our hosting provider’s data center in Oregon (US west). We have implemented appropriate transfer mechanisms under applicable data protection laws.

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CEO of Contentsquare
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Jonathan Cherki
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Average salary estimate

$100000 / YEARLY (est.)
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$90000K
$110000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About SDR Manager, Contentsquare

Join the passionate team at Contentsquare as our next SDR Manager, located in the vibrant New York City! At Contentsquare, we’re transforming digital journeys into insightful experiences with our all-in-one experience intelligence platform. We’re seeking a dynamic and results-oriented SDR Manager who can lead our Sales Development Representative team towards success in both the Mid-Market and Enterprise segments. You’ll take charge of recruiting, training, and managing a talented group of SDRs, driving pipeline generation through innovative inbound and outbound strategies. This isn’t just another managerial role; it’s an opportunity to cultivate a culture of collaboration, accountability, and growth! If you’re someone who thrives on coaching and mentoring, you’ll conduct regular coaching sessions aimed at empowering your team’s skills. You’ll also be aligned with Contentsquare’s core values, ensuring our goals are approached strategically. Not only will you design and implement tailored SDR strategies, but you’ll also analyze performance data to identify gaps and opportunities for improvement. Collaborating closely with marketing and sales leaders, you will create seamless processes that convert leads into opportunities efficiently. If you have over five years of experience in sales development, with a focus on leadership and managing teams, we want to hear from you! Joining Contentsquare means being part of a community dedicated to making the complex simpler while investing in your growth and success. So, let’s shape the future of experience analytics together!

Frequently Asked Questions (FAQs) for SDR Manager Role at Contentsquare
What are the main responsibilities of the SDR Manager at Contentsquare?

The SDR Manager at Contentsquare is responsible for leading the Sales Development Representative team to drive pipeline generation. This includes recruiting and training team members, implementing inbound and outbound strategies, balancing lead conversion and prospecting efforts, optimizing collaboration with the marketing team, and analyzing performance data for improvements. The manager fosters an environment of continuous learning and ensures alignment with the company's core values.

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What qualifications are needed for the SDR Manager position at Contentsquare?

To qualify for the SDR Manager position at Contentsquare, candidates should have at least five years of experience in sales development and a minimum of two years in a leadership role. A strong track record of managing SDR teams, particularly in the Mid-Market and Enterprise segments, is essential. Additionally, candidates should have excellent coaching, communication, and analytical skills, accompanied by proficiency in sales enablement tools.

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How does Contentsquare support the development of its SDR team?

Contentsquare is committed to the professional development of its SDR team. As an SDR Manager, you will conduct regular coaching sessions focused on improving skills such as prospecting and qualification. The company fosters a culture of collaboration and continuous learning, providing resources and mentorship opportunities to ensure each team member can thrive.

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What kind of strategies will the SDR Manager at Contentsquare need to implement?

The SDR Manager will need to implement tailored strategies for both inbound and outbound approaches. This involves designing processes suited to the unique needs of the Mid-Market and Enterprise segments, optimizing lead scoring and routing in collaboration with marketing, and regularly analyzing KPIs to refine strategies that drive pipeline efficiency.

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What benefits does Contentsquare offer to its employees in the SDR Manager role?

Contentsquare offers a range of benefits to its employees, including flexible work policies, generous paid time off, parental leave, professional development opportunities, stock options, and resources for employee wellbeing. The company values an inclusive workplace, providing activities for team bonding and supporting various Employee Resource Groups.

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Common Interview Questions for SDR Manager
Can you describe your experience with leading SDR teams?

When discussing your experience with leading SDR teams, highlight specific examples of how you recruited, trained, and motivated your team. Discuss the strategies you implemented that enhanced productivity and led to achieving or exceeding pipeline goals.

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What strategies would you employ to improve inbound lead conversion?

To improve inbound lead conversions, you could focus on analyzing lead scoring and optimizing follow-up processes. Discuss the importance of collaboration with both the marketing team and sales to align messaging and ensure SDRs are effectively converting leads into qualified opportunities.

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How do you prioritize coaching within your team?

Prioritizing coaching involves creating a structured process that includes regular one-on-one sessions, feedback loops, and skill assessments. Explain how you would allocate time for coaching while ensuring that the team meets its targets.

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What metrics do you believe are critical for tracking SDR performance?

Key metrics for SDR performance include activity levels, conversion rates, pipeline contributions, and lead-to-opportunity ratios. Discuss how tracking these metrics can inform decisions and lead to targeted improvements within the team.

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How do you align SDR strategies with overall business goals?

Aligning SDR strategies with business goals requires understanding the larger vision of the company. Discuss how you would ensure that the SDR team's objectives directly support the company’s goals, perhaps through regular strategy meetings with leadership and collaborative planning with marketing and sales.

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What tools do you find essential for managing an SDR team?

Essential tools for managing an SDR team include CRM systems like Salesforce, sales enablement platforms like Outreach, and analytics tools for performance monitoring. Describe how these tools help you track progress and refine SDR activities.

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How do you foster a culture of accountability within the SDR team?

Fostering a culture of accountability involves setting clear expectations, regularly reviewing performance, and maintaining open lines of communication. Provide examples of how you have encouraged team members to take ownership of their work and results.

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Can you provide an example of a successful outbound campaign you have managed?

When discussing a successful outbound campaign, focus on specific tactics you used to reach target accounts, the messaging strategies employed, and the results achieved. Explain how you measured the success of that campaign and any lessons learned.

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How do you stay updated on industry trends and best practices in sales development?

Staying updated on industry trends involves subscribing to industry news, participating in webinars, and engaging with communities of sales professionals. Discuss how these practices help you continuously refine your strategies and share insights with your team.

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What would you say is your leadership style, and why?

Your leadership style plays a critical role in motivating your team. Describe whether you lean toward being more hands-on or delegative, how you develop relationships with team members, and how this style has contributed to your team's success.

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We make the digital world more human.

205 jobs
MATCH
VIEW MATCH
BADGES
Badge Flexible CultureBadge Future MakerBadge InnovatorBadge Work&Life Balance
CULTURE VALUES
Inclusive & Diverse
Collaboration over Competition
Growth & Learning
Dare to be Different
Diversity of Opinions
BENEFITS & PERKS
Dental Insurance
Vision Insurance
Performance Bonus
Paid Time-Off
Mental Health Resources
Employee Resource Groups
Social Gatherings
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, hybrid
DATE POSTED
April 6, 2025

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