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Influencer Campaign Executive

Company Description

Who is HelloKindred?

HelloKindred are specialists in staffing marketing, creative and technology roles, offering a range of talent solutions that can be delivered on-site, remotely or hybrid.

Our vision is to make work accessible and people’s lives better. We do this by disrupting traditional employment barriers – connecting ambitious talent to flexible opportunities with trusted brands.

Job Description

Location: Open to Johannesburg and Cape Town
Anticipated Contract End Date/Length:
 12-months with the potential to extend
Work set up: Hybrid

Our client in the advertising and marketing industry is looking for an experienced Influencer Campaign Executive who will develop and execute diverse influencer campaigns, from paid promotions to seeding initiatives, while staying ahead of European trends. They will identify and nurture top-tier influencers, manage campaigns, craft briefs and maintain client relationships in a fast-paced environment. With a passion for influencer marketing, strong negotiation skills, and a creative outlook, the successful candidate will thrive under pressure, integrating digital media and supporting additional projects. 
 

What you will do:

  • Develop, manage and execute influencer marketing campaigns for clients within a focus on beauty, lifestyle and fashion creators.
  • Manage the day-to-day running of influencer campaigns, from identification, outreaching, negotiating and content management to overseeing seeding lists and reporting.
  • Own the creation of influencer briefs and Traackr campaigns.
  • Ensure Traackr is constantly up to date and be responsible for obtaining crucial reporting metrics per campaign.
  • Identify and nurture client-appropriate talent opportunities and nurture relationships to help deliver influencer campaigns on behalf of the brand. 
  • Maintain and build successful client relationships, suggest creators and content ideas in quick turnaround and high-pressure environment.
  • Present creative and sell content solutions to internal senior management, IM’s and ID’s.
  • Manage the influencer paid database and ensure it is kept up-to-date.
  • Stay up-to-date with cultural and social trends and customers' views and attitudes.
  • Support additional projects as required, such as additional Influencer campaigns and competitive trend nudges.
  • Supply Trends Nudges to the client on a weekly basis.
  • Nurture Account Coordinators and help them grow.

Qualifications

  • Bachelor’s degree, university degree or equivalent experience.
  • A passion for influencer marketing and social media.
  • Demonstrated experience in building consistently productive client relationships.
  • The ability to remain optimistic and calm under pressure.
  • Strong experience with influencer communication and negotiation.
  • A creative outlook with the ability to achieve the full potential from projects, keeping abreast of and utilising new industry developments and technology.
  • Proven experience of integrating digital and social media in campaign activity.
  • Self-motivated, action-oriented and ambitious with a positive "can-do" attitude.
  • A keen interest in all things social and an avid follower of relevant news and trends.

Additional Information

Candidates must be legally authorized to live and work in the country the position is based in, without requiring sponsorship.

We appreciate your interest in this opportunity. Please note only applicants selected for an interview will be contacted.

HelloKindred is proud to be an equal opportunity employer, committed to creating a diverse environment. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity/expression, sexual orientation, national origin, disability, age, or veteran status.

Average salary estimate

$50000 / YEARLY (est.)
min
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$40000K
$60000K

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What You Should Know About Influencer Campaign Executive, HelloKindred

Are you ready to take your influencer marketing talents to the next level? HelloKindred is on the hunt for an enthusiastic Influencer Campaign Executive to join our dynamic team located in Johannesburg. In this exciting role, you will immerse yourself in the vibrant world of advertising and marketing, developing and executing creative influencer campaigns that cater to beauty, lifestyle, and fashion brands. Your primary focus will include everything from identifying and nurturing top-tier influencers to managing the day-to-day operations of various campaigns. You’ll get the chance to be hands-on in crafting briefs and maintaining essential relationships with clients, all while staying ahead of the latest European trends. If you're passionate about influencer marketing and have the negotiation skills necessary to thrive in a fast-paced, creative environment, this is the perfect opportunity for you. Imagine working in a hybrid setup, where you can balance remote work with exciting onsite experiences. At HelloKindred, we believe in connecting ambitious talent with flexible opportunities, and you’ll be a vital part of that mission. With your keen interest in social media and your ability to stay current on trends, you'll create meaningful connections that elevate our clients' brands. Join us, bring your positive

Frequently Asked Questions (FAQs) for Influencer Campaign Executive Role at HelloKindred
What are the responsibilities of the Influencer Campaign Executive at HelloKindred?

As an Influencer Campaign Executive at HelloKindred, your responsibilities will include developing and executing influencer marketing campaigns across beauty, lifestyle, and fashion sectors. You'll manage the daily execution of campaigns, craft briefs, and maintain strong relationships with both influencers and clients, ensuring seamless communication and collaboration. Additionally, you will oversee reporting metrics and stay updated on social trends to enhance campaign performance.

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What qualifications are necessary to become an Influencer Campaign Executive with HelloKindred?

To apply for the Influencer Campaign Executive position at HelloKindred, candidates should possess a Bachelor’s degree or equivalent experience. A strong passion for influencer marketing and demonstrated experience in building productive client relationships are crucial. Moreover, the role requires excellent negotiation skills, the ability to remain calm under pressure, and a creative approach to campaigns, ensuring effectiveness across various digital platforms.

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How does HelloKindred support the growth of an Influencer Campaign Executive?

HelloKindred is committed to supporting the development of its team members, particularly those in the Influencer Campaign Executive role. You'll have the opportunity to nurture Account Coordinators, helping them to learn and grow as you share your expertise in influencer marketing. Continuous learning about cultural and social trends will be encouraged, providing you with insights that can elevate your campaigns and strengthen your professional skills.

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What can I expect from the work environment as an Influencer Campaign Executive at HelloKindred?

At HelloKindred, Influencer Campaign Executives can expect a hybrid work environment that balances remote flexibility with engaging in-person collaboration. Our team is forward-thinking and innovative, fully embracing the latest trends in marketing and social media. This dynamic and creative atmosphere will allow you to thrive while working on diverse campaigns and projects alongside passionate colleagues.

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Are there opportunities for career advancement as an Influencer Campaign Executive at HelloKindred?

Yes, HelloKindred believes in fostering talent and providing opportunities for professional development. As an Influencer Campaign Executive, you’ll have the chance to take on greater responsibilities and explore different areas within influencer marketing. With your creativity and results-driven mindset, you could advance to senior roles or even take on leadership positions as the company continues to grow.

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Common Interview Questions for Influencer Campaign Executive
Can you describe your experience with influencer marketing campaigns?

When answering this question, provide specific examples of campaigns you have managed. Discuss your role in the campaigns, the strategies you used for influencer outreach, and how you measured success. Highlight any creative solutions you implemented to overcome challenges.

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How do you identify the right influencers for a specific campaign?

In responding to this question, discuss the criteria you use to select influencers, such as audience demographics, engagement rates, and alignment with the brand's values. Mention any tools or platforms you utilize to research and analyze potential influencers.

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How do you handle challenges when working with influencers?

When addressing this question, share an example of a challenge you faced, such as missed deadlines or communication issues. Emphasize your conflict resolution skills and how you worked collaboratively with influencers to find practical solutions.

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What metrics do you consider when measuring the success of an influencer campaign?

Discuss key performance indicators (KPIs) such as engagement rates, reach, and conversion rates. Explain how you gather and analyze this data to assess the campaign’s effectiveness, and how you use these insights to inform future campaigns.

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How do you stay updated on the latest trends in influencer marketing?

Share your strategies for keeping informed, such as following relevant industry publications, attending webinars, or participating in professional networks. Explain how you implement new trends and insights into your campaigns to stay competitive.

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Can you provide an example of a successful influencer campaign you managed?

When asked this question, describe the objectives, the influencers involved, and the creative strategies used. Highlight the results achieved and any feedback received from clients or influencers.

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What approach do you take to building relationships with influencers?

Discuss your personalized approach to relationship-building, such as regular communication, feedback on performance, and offering support. Emphasize how these relationships contribute to the success of campaigns.

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How do you prioritize multiple influencer campaigns at once?

Explain your project management strategies, such as using tools for tracking deadlines and tasks. Share how you break down projects into actionable steps to ensure timely execution without compromising quality.

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What role does creativity play in influencer marketing?

Discuss how creativity influences campaign strategies, influencer selection, and content creation. Share your methods for generating innovative ideas that resonate with target audiences and stand out among competitors.

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Why do you want to work as an Influencer Campaign Executive at HelloKindred?

When responding, express your passion for influencer marketing and how it aligns with HelloKindred’s mission to make work accessible. Highlight your values regarding diversity and collaboration, and how you foresee contributing to the company's success.

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Our mission is simple: to design modern talent solutions that are uncomplicated, flexible and practical.

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Full-time, hybrid
DATE POSTED
December 14, 2024

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