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Sr. Sales & BD Lead - CF Benchmarks

Building the Future of Crypto 

Our Krakenites are a world-class team with crypto conviction, united by our desire to discover and unlock the potential of crypto and blockchain technology.

What makes us different?

Kraken is a mission-focused company rooted in crypto values. As a Krakenite, you’ll join us on our mission to accelerate the global adoption of crypto, so that everyone can achieve financial freedom and inclusion. For over a decade, Kraken’s focus on our mission and crypto ethos has attracted many of the most talented crypto experts in the world.

Before you apply, please read the Kraken Culture page to learn more about our internal culture, values, and mission. We also expect candidates to familiarize themselves with the Kraken app. Learn how to create a Kraken account here.

As a fully remote company, we have Krakenites in 70+ countries who speak over 50 languages. Krakenites are industry pioneers who develop premium crypto products for experienced traders, institutions, and newcomers to the space. Kraken is committed to industry-leading security, crypto education, and world-class client support through our products like Kraken Pro, Desktop, Wallet, and Kraken Futures.

Become a Krakenite and build the future of crypto!

Proof of work

The Team

CF Benchmarks Ltd, a wholly owned subsidiary of Kraken, is the leading provider of cryptocurrency benchmarks and indices. Its indices are licensed to global financial institutions for the creation of financial products such as; ETFs, investment funds,  exchange traded and OTC derivatives contracts. The firm boasts over $90bn in Assets Under Reference from industry leading partners such as; BlackRock, CME Group, Franklin Templton, ChinaAMC and Bitwise. We believe that robust indices of high integrity are essential to the development of the cryptocurrency asset class and its continued adoption by ever more individual and institutional investors. 

We are on the hunt for a new Sr. Sales & BD Lead to join our team in Europe! Were seeking highly ambitious and driven sales professionals to lead CF Benchmarks sales initiatives for our suite of index products. The #1 goal of this role is to expand our client base, drive new revenue, and ultimately help our clients succeed. With complete ownership of the end-to-end sales process, you'll not only have the opportunity to offer our product suite but also to build solid, lasting partnerships with your clients.

You will play a key role in executing and refining the firm's go-to-market strategy, working closely with the index content and marketing teams to achieve commercial objectives. You will also be expected to gather market intelligence and provide strategic feedback to help shape the firm's product development strategy and pipeline. This is a remarkable opportunity for a motivated sales professional looking to shape the future of crypto from a leading position at a powerhouse brand.

The Opportunity

  • Lead the CF Benchmarks sales effort across Europe, driving client acquisition and volume growth for the CF Benchmarks product suite.

  • Generate, filter, and pursue client leads through both inbound and outbound activities, while also supporting team members in doing the same.

  • Manage a portfolio of institutional clients, building trust-based relationships, recognizing their needs, and demonstrating how CF Benchmarks can deliver value.

  • Identify new opportunities for the company's indices and data to play an increasing role in both the cryptocurrency and traditional financial industries.

  • Represent CF Benchmarks at industry events, traveling across Europe for client meetings, conferences, and strategic engagements.

  • Collaborate with content and marketing teams to convert brand awareness and interest into tangible business opportunities.

Skills you should HODL

  • +5 years of expertise in traditional finance sales, demonstrating a proven track record of driving sales and expanding business within the institutional sales segment. Experience working in a crypto native environment is a big plus.

  • Solid comprehension of the use cases for indices and market participants that would utilize them and knowledge of complex financial products.

  • Possess comprehensive knowledge of cryptocurrency regulations with a proven ability to navigate and ensure adherence to evolving regulatory frameworks. Knowledge of the EU BMR regulatory framework is a plus.

  • A robust personal network within the financial services sector, particularly with a focus on institutional and corporate clients.

  • Interest about the cryptocurrency world and most importantly a learning attitude about new crypto-industry trends.

  • Believe wholeheartedly in the crypto, cypherpunk, libertarian values of Kraken described in our Tentaclements document.

  • Located in Europe or the UK, with fluency in English. Proficiency in additional European languages is a plus.

#LI-DM1 #UKEU #LI-Remote

This job is accepting ongoing applications and there is no application deadline.

Please note, applicants are permitted to redact or remove information on their resume that identifies age, date of birth, or dates of attendance at or graduation from an educational institution.

We consider qualified applicants with criminal histories for employment on our team, assessing candidates in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance.

Kraken is powered by people from around the world and we celebrate all Krakenites for their diverse talents, backgrounds, contributions and unique perspectives. We hire strictly based on merit, meaning we seek out the candidates with the right abilities, knowledge, and skills considered the most suitable for the job. We encourage you to apply for roles where you don't fully meet the listed requirements, especially if you're passionate or knowledgable about crypto!

As an equal opportunity employer, we don’t tolerate discrimination or harassment of any kind. Whether that’s based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status or any other protected characteristic as outlined by federal, state or local laws. 

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What You Should Know About Sr. Sales & BD Lead - CF Benchmarks, Kraken

As the Sr. Sales & BD Lead at CF Benchmarks, a proud subsidiary of Kraken, you’ll find yourself at the forefront of the cryptocurrency revolution, driving meaningful change in the financial landscape. Based in London, this role allows you to work with an exceptional team committed to making crypto accessible to everyone. Your mission? To expand our client base while nurturing strong relationships with institutional clients who care about quality and integrity in their financial products. You'll own the sales process from end to end, generating leads through innovative strategies and attending high-profile industry events across Europe. We are not just selling indices; we’re offering tools that empower our clients to harness the full potential of cryptocurrency as an asset class. You’ll work closely with marketing and content teams to create impactful campaigns that convert interest into action, all while gathering valuable market intelligence to refine our product offerings. With over 5 years of sales experience under your belt and a strong understanding of both traditional finance and crypto, you’re the perfect fit for this role. If you’re ambitious and driven, ready to make a difference in the rapidly-evolving crypto space, CF Benchmarks at Kraken is the place for you to shine and help shape the future of finance.

Frequently Asked Questions (FAQs) for Sr. Sales & BD Lead - CF Benchmarks Role at Kraken
What are the primary responsibilities of the Sr. Sales & BD Lead at CF Benchmarks?

The Sr. Sales & BD Lead at CF Benchmarks is responsible for driving client acquisition and revenue growth for the firm's suite of cryptocurrency benchmarks. This role includes managing relationships with institutional clients, pursuing both inbound and outbound leads, and collaborating with marketing and content teams to convert engagement into business opportunities. Additionally, the lead will participate in industry events to represent CF Benchmarks, ensuring a strong presence in the market.

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What qualifications are needed for the Sr. Sales & BD Lead position at CF Benchmarks?

To excel as a Sr. Sales & BD Lead at CF Benchmarks, candidates should have over 5 years of sales experience in traditional finance or a crypto-related field. A strong understanding of financial products, market dynamics, and regulations is crucial, paired with a personal network within the financial services sector. Knowledge of cryptocurrency markets and a passion for crypto values, as highlighted in Kraken's mission, will set candidates apart.

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What is the company culture like at CF Benchmarks and Kraken?

CF Benchmarks and Kraken pride themselves on a mission-focused and inclusive company culture. As a fully remote team with members in over 70 countries, we embrace diversity and strive to empower every Krakenite. You'll find a workplace that highly values innovation, learning, and collaboration, enabling every team member to make a meaningful contribution to the future of crypto.

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What opportunities for career development exist for the Sr. Sales & BD Lead at CF Benchmarks?

As a Sr. Sales & BD Lead at CF Benchmarks, you'll have access to numerous opportunities for career development. The role offers extensive networking through industry events and collaboration with elite colleagues in the crypto space. Moreover, you can influence product development strategies based on market feedback, allowing you to grow both personally and professionally within a fast-paced, evolving industry.

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How does the Sr. Sales & BD Lead contribute to CF Benchmarks' growth and client success?

The Sr. Sales & BD Lead plays a crucial role in CF Benchmarks' growth by expanding the client base, driving revenue, and ensuring that clients derive maximum value from our indices and data solutions. By building trust-based relationships, understanding client needs, and offering specialized advice, you help institutional clients navigate the complexities of financial products, which ultimately leads to their success in the crypto market.

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Common Interview Questions for Sr. Sales & BD Lead - CF Benchmarks
What strategies would you use to drive client acquisition as a Sr. Sales & BD Lead?

To drive client acquisition, I would employ a mix of inbound outreach and strategic networking at industry events. Utilizing social media and professional networks can also be effective for generating warm leads. Additionally, collaborating with marketing teams to create targeted campaigns would be key in converting interest into business opportunities.

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How would you manage and nurture relationships with institutional clients?

Managing and nurturing relationships with institutional clients starts with understanding their unique needs and challenges. Regular check-ins, personalized updates, and providing tailored solutions can significantly strengthen these relationships. Being proactive in communication and showcasing how CF Benchmarks can add value to their operations is essential.

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What experience do you have in the cryptocurrency space?

I have spent over [X years] working within the cryptocurrency realm, focusing on [specific roles or responsibilities]. This experience has equipped me with a comprehensive understanding of market dynamics, regulatory considerations, and best practices in product offerings, all of which position me to contribute significantly to CF Benchmarks.

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Can you explain the importance of indices in the cryptocurrency market?

Indices serve as essential tools that provide clarity and transparency in the cryptocurrency market. They enable investors to benchmark their performance and facilitate the creation of financial products such as ETFs and derivatives, thereby driving legitimacy and adoption of cryptocurrency assets across various investor segments.

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How do you stay updated on cryptocurrency trends and regulations?

I continuously engage with industry news and thought leaders by following reputable crypto blogs, attending conferences, and participating in relevant webinars. Additionally, I am part of several professional groups focused on cryptocurrency regulation, ensuring I am well-informed about the evolving landscape.

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What do you find most exciting about the cryptocurrency industry?

The most exciting aspect of the cryptocurrency industry is its transformational potential to shift the financial paradigm. The ability to democratize finance and create opportunities for investors across various demographics fuels my passion for contributing actively to its growth.

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Can you describe your approach to collaboration with marketing and content teams?

My approach involves open and constructive communication to align objectives and strategies effectively. I believe in establishing clear KPIs and feedback loops to ensure that our marketing initiatives resonate with potential clients and accurately reflect the value our products offer.

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What made you interested in working at CF Benchmarks and Kraken?

I am drawn to CF Benchmarks and Kraken due to their commitment to innovation and integrity in the cryptocurrency space. Their focus on achieving financial freedom and inclusion for users aligns with my personal values, and I am excited about the opportunity to contribute to such a meaningful mission.

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How would you handle challenges in the sales process?

Handling challenges in the sales process requires a proactive and adaptable mindset. I would analyze the situation, gather feedback from clients, and refine our approach or offering as needed. Leveraging teamwork and sharing insights can also lead to creative solutions for overcoming obstacles.

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What skills do you believe are essential for success in this role?

Essential skills include exceptional communication, relationship-building, and strategic thinking. Additionally, a strong understanding of financial products, an ability to navigate regulatory frameworks, and a passion for the crypto space are critical to excel as a Sr. Sales & BD Lead.

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DATE POSTED
April 5, 2025

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