Director, GTM Onboarding

The Director of GTM Onboarding at Motive is responsible for evaluating and enhancing onboarding programs, establishing KPIs, designing tailored role-based training tracks, and managing a team to ensure comprehensive support for new hires. You'll also oversee cross-functional collaborations and leverage technology to optimize the onboarding experience.

Motive requires a minimum of 7 years in sales enablement, preferably within large organizations. Strong leadership skills, experience in building scalable onboarding programs, knowledge of metrics for program improvement, and excellent communication skills are essential for this role.

The onboarding process for new hires at Motive is designed to equip them with essential knowledge and skills through structured role-based training tracks. It includes a range of learning methodologies, such as hands-on activities, live sessions, and self-paced learning, ensuring a thorough understanding of their roles.

The Director of GTM Onboarding will lead and develop a team of 12 onboarding specialists who focus on enhancing the onboarding experience for new sales team members. This role involves coaching, mentoring, and growing the team in alignment with Motive's expansion.

The expected impact of the Director, GTM Onboarding role at Motive is to significantly improve ramp-up times for new hires, enhance engagement through innovative training approaches, and ultimately drive sustained business performance by ensuring that the sales teams are well-prepared to meet their targets.

When discussing your experience, highlight specific onboarding programs you've developed or managed, including metrics of success like reduced ramp times or improved retention rates. Share how you tailored training to meet the needs of various roles and how you leveraged feedback to continuously improve the program.

To effectively measure success, consider discussing key performance indicators (KPIs) you would implement, such as new hire performance rates, time to productivity, and satisfaction scores from surveys. Explain how you use these metrics to refine the onboarding experience continually.

Discuss your methods for initiating collaboration among departments such as Sales, Marketing, and Product. Share examples of how you have created joint training sessions, involved stakeholders in the curriculum design, and communicated the importance of cohesive onboarding to drive overall business goals.

Explain your approach to assessing the unique needs of different roles and how you develop role-based training tracks. Mention techniques like conducting interviews with team leaders or using surveys to gather insights on specific skills and knowledge required for each position.

Emphasize your commitment to continuous learning through attending industry conferences, networking with other professionals, subscribing to relevant journals, and following influential thought leaders online. Share how you plan to apply these insights to enhance the onboarding process at Motive.

Provide a specific example where you implemented innovative tools or methods, like gamification or interactive modules, that resulted in increased participation and engagement levels among new hires. Highlight feedback received and the positive impact on performance.

Share a challenge you've encountered, such as high turnover rates or disengagement in training. Describe the steps you took to analyze the issue, gather feedback, and implement solutions, along with the resulting improvements in the onboarding process.

Discuss your approach to soliciting and incorporating feedback from new hires, emphasizing how important it is to be open to their suggestions. Illustrate how you’ve used this feedback to iterate on the onboarding experience, demonstrating a commitment to ongoing improvement.

Highlight the transformative role of technology in onboarding, such as through the use of Learning Management Systems (LMS) for structured training or virtual collaboration tools for remote teams. Discuss how you envision integrating new technologies to enhance the overall onboarding experience at Motive.

Talk about your strategies for ensuring that onboarding programs are accessible and relevant to all participants. Share methods for incorporating diverse perspectives into training content and creating a welcoming environment for all new hires, which aligns with Motive’s core values.