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Retail Marketing Associate

About OnePay

OnePay is a consumer financial services app with an exceedingly simple mission: to help people achieve financial progress.

Tens of millions of Americans today are unbanked or underbanked, meaning they don’t have enough money in savings to cover a minor emergency. They pay too much in fees, don’t have access to credit at affordable rates, and have little ability to grow their wealth. OnePay’s vision is to create a single app for consumers to save, spend, borrow, and grow their money, bringing our mission to life with simple and accessible banking, credit, and payments products that deliver a best-in-class experience to millions of customers. Our products include:

  • Checking and high-yield savings accounts

  • Domestic and international peer-to-peer payments

  • Credit Builder and credit score monitoring

  • Digital wallet / contactless payment solutions

  • Buy-now-pay-later installment loans at Walmart

Why do we have a right to win? We have the backing of Walmart (a Fortune 1) and Ribbit Capital (a preeminent fintech investor), are deeply embedded with the distribution of the world’s largest omnichannel retailer, and have an industry-leading multi-product value proposition — all in addition to having some of the best people and talent in the industry.

There’s never been a better time to build a category-defining business and there has rarely been a team better positioned for the opportunity. Join us!

The Role

OnePay is seeking a Retail Marketing Program Manager to support the execution of retail marketing initiatives across all locations where OnePay products are sold. This role ensures marketing projects are completed on time, within budget, and with optimal impact. The ideal candidate will collaborate with internal teams, third-party labor (3PL) partners, and key retail stakeholders to drive successful in-store and digital retail marketing campaigns, merchandising strategies, and administrative operations.

  • Retail Campaign Execution: Work closely with 3PL partners to implement in-store marketing and merchandising programs.

  • Performance Monitoring: Collect and analyze key performance indicators (KPIs) from 3PL teams, summarizing insights to optimize merchandising efforts.

  • Creative Brief Coordination: Manage the intake process for creative briefs, ensuring alignment with brand standards and project timelines.

  • Legal Review Submissions: Oversee the intake and tracking of legal review requests to ensure compliance with brand and retail guidelines.

  • Purchase Order & Budget Management: Support the processing and review of purchase orders, ensuring accuracy and alignment with budgetary guidelines.

  • Retail Field Visits: Travel to Walmart store locations to assess merchandising execution, gather insights, and collaborate with store teams.

  • Retail Partnership Management: Maintain strong relationships with Walmart’s buying, merchandising, operations, and marketing teams to ensure seamless execution of retail marketing programs.

  • Online Retail Marketing Support: Assist in the execution of digital retail marketing initiatives, including:

    • Managing placements on Walmart.com 

    • Collaborating with internal teams to ensure consistency between in-store and online brand presence.

  • Test & Learn Strategy: Experiment with creative marketing approaches, measuring effectiveness and continuously refining strategies for improved engagement.

You bring

  • 3-5 years of retail marketing or visual merchandising program management. Ideally, with experience in financial products.

  • Experience working with brands sold in retail brick-and-mortar stores. 

  • Drive to deeply understand the customer and their needs

  • Great organizational skills.

  • Proven quantitative skills with the ability to translate data into insights and action.

  • Ability to thrive in a fast-moving environment, setting and maintaining high standards for yourself and team

  • Proficiency in the retail marketing creative process. 

  • Proficiency in Excel - vLookups, pivot tables, etc. 

  • The ability to influence, lead and direct those around you

  • Strong communication and interpersonal skills

  • Ability to travel, at minimum, 2x per quarter

What We Offer

  • Competitive base salary, stock options, and health benefits from Day 1

  • 401(k) plan with company match

  • Remote-friendly (US), flexible time off (FTO), and opportunities for growth

  • A high-growth, mission-driven, inclusive culture where your work has real impact

Pay Transparency

The estimated annual base salary for this position ranges from $120,000 to $140,000. Pay is generally based upon the level, complexity, responsibility, and job duties / requirements of the specific position. We then source candidates with the requisite skills, expertise, education, training, and experience.  If you are selected for an interview, please feel welcome to speak to a Talent Partner about our compensation philosophy and other available benefits.


We use Covey as part of our hiring process for jobs in NYC and certain features may qualify it as an AEDT. As part of the evaluation process we provide Covey with job requirements and candidate submitted applications. We began using Covey Scout for Inbound on May 31, 2024.

Please see the independent bias audit report covering our use of Covey here.

Standard Interview Process

  • Initial Interview with Talent Partner

  • Technical or Hiring Manager Interview

  • Team Interview

  • Executive Interview

  • Offer!

Equal Employment Opportunity

To build technology and products that are used and loved by people and solve real-world problems, we need to build a team with many different perspectives and experiences. We are an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We encourage candidates from all backgrounds to apply. Applicants in need of special assistance or accommodation during the interview process or in accessing our website may contact us at talent@onepay.com.

Average salary estimate

$130000 / YEARLY (est.)
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$120000K
$140000K

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What You Should Know About Retail Marketing Associate, OnePay

OnePay is excited to announce an opening for a Retail Marketing Associate to be a part of a dynamic team that aims to help individuals achieve their financial goals in a more accessible way. Our mission is to empower those who are unbanked or underbanked, bringing them the opportunity to save, spend, borrow, and grow their wealth through innovative financial tools. In this role, you’ll engage with various retail marketing initiatives aimed at providing a seamless experience for our customers. Collaborating closely with our third-party partners and key retail stakeholders, you will oversee the implementation of in-store campaigns and digital marketing strategies that resonate with our audience. We’re looking for someone who thrives in a fast-paced environment and has a keen understanding of the retail landscape. You’ll be responsible for monitoring performance metrics, managing budgets, and ensuring compliance with brand standards, all while driving meaningful insights to our marketing efforts. If you have 3-5 years of experience in retail marketing or visual merchandising, along with a knack for organization and data analysis, we want you on our team! Whether you're analyzing KPIs or brainstorming new creative approaches, your impact will be significant in making financial progress possible for millions. Join us at OnePay, where your expertise will not only advance your career but also positively influence lives. Let’s build something great together!

Frequently Asked Questions (FAQs) for Retail Marketing Associate Role at OnePay
What are the key responsibilities of a Retail Marketing Associate at OnePay?

As a Retail Marketing Associate at OnePay, you play a crucial role in executing retail marketing initiatives. This includes collaborating with third-party labor partners to implement in-store and digital campaigns, analyzing performance metrics, managing creative briefs, and overseeing legal compliance. You’ll also handle budget management and maintain strong relationships with Walmart’s teams to ensure smooth execution.

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What qualifications are required for the Retail Marketing Associate position at OnePay?

To be considered for the Retail Marketing Associate role at OnePay, candidates should possess 3-5 years of experience in retail marketing or visual merchandising, ideally in financial services. Strong organizational and quantitative skills are essential, alongside proficiency in Excel. Candidates must also be able to communicate effectively and build relationships within a diverse team.

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How does the Retail Marketing Associate contribute to OnePay's mission?

The Retail Marketing Associate at OnePay significantly contributes to our mission by executing marketing campaigns that help customers achieve financial progress. By ensuring that marketing initiatives are aligned with customer needs and brand standards, you help to create a seamless experience that empowers users with access to essential financial services.

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What travel requirements are associated with the Retail Marketing Associate role at OnePay?

As a Retail Marketing Associate at OnePay, you’ll be expected to travel at least twice per quarter to Walmart store locations to assess merchandising execution and collaborate with store teams. This travel allows for hands-on evaluation and alignment with retail partners to enhance the overall marketing strategy.

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What type of company culture can a Retail Marketing Associate expect at OnePay?

At OnePay, the culture is mission-driven and inclusive, placing high value on diverse perspectives. As a Retail Marketing Associate, you can expect a supportive environment that encourages growth and innovation, where your contributions directly impact the lives of millions seeking financial empowerment.

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Common Interview Questions for Retail Marketing Associate
Can you describe your experience with retail marketing campaigns?

In your response, focus on specific campaigns you've worked on, detailing your contributions, the results achieved, and any challenges you faced. Highlight how your efforts led to measurable success and align your experiences with OnePay's mission to facilitate financial progress for its users.

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How do you monitor and analyze marketing performance metrics?

Discuss the tools and methods you’ve used to track KPIs in previous roles. Emphasize your ability to translate data into actionable insights that inform future marketing strategies. Relate this to OnePay's focus on data-driven decision-making and continual optimization.

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What strategies do you employ to manage budgets for marketing projects?

Talk about your approach to budget management, including how you prioritize spending while ensuring maximum impact. Mention any tools you've used for tracking expenses and how your organizational skills have contributed to staying within budgetary guidelines.

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Can you give an example of a successful collaboration with third-party partners?

Share a specific instance where you worked closely with external partners to achieve marketing goals. Highlight the communication strategies you used, the role you played, and the end results, relating it to the collaborative nature of the Retail Marketing Associate role at OnePay.

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How do you ensure compliance with brand and retail guidelines?

Explain the processes you've established or followed to ensure all marketing materials are compliant. Discuss your experience overseeing legal review submissions and how this attention to detail helps maintain brand integrity, which is crucial for OnePay's marketing initiatives.

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What is your understanding of OnePay’s mission and how can you contribute?

Provide a thoughtful response that shows you understand OnePay's mission to improve financial access. Highlight your alignment with these values and how your skillset as a Retail Marketing Associate can support the company's goals in reaching unbanked or underbanked customers.

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How would you approach a failing retail marketing campaign?

Discuss your problem-solving skills and your analytical approach. Describe steps you would take to diagnose issues with the campaign based on performance data, and how you would pivot strategies in response, linking back to OnePay's objective of optimizing marketing effectiveness.

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What experience do you have with visual merchandising?

Share specific examples of your experience with visual merchandising in a retail context. Explain how these experiences will allow you to make an immediate impact as a Retail Marketing Associate at OnePay, particularly in enhancing customer engagement.

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Describe a time you developed a creative marketing strategy. What was the outcome?

Provide an example of a unique marketing strategy you devised, detailing the creative process, implementation, and results. Highlight how innovation is essential in the Retail Marketing Associate role at OnePay to attract customers and grow market presence.

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Why do you want to work at OnePay?

Share your enthusiasm for OnePay's mission and values, connecting them to your personal and professional aspirations. Emphasize how your background aligns with OnePay's goals of empowering underbanked communities through effective marketing.

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DATE POSTED
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