Digital Sales Manager

The Digital Sales Manager at Realtor.com® is responsible for managing an outbound telesales team, developing a consultative sales approach, and driving revenue through various sales strategies. This role includes mentoring sales representatives to reach their goals, optimizing sales cycles, and ensuring effective communication with both internal teams and customers.

Candidates for the Digital Sales Manager position at Realtor.com® should have a minimum of 3 years of telesales management experience, a background in selling internet-based advertising or technology products, and a proven ability to motivate sales teams effectively. Strong communication skills and experience with CRM software are also important.

The Digital Sales Manager plays a critical role in Realtor.com®'s overall sales strategy by providing leadership and direction to the telesales team. This includes generating revenue through interactions with mid-size realtor and broker accounts, optimizing sales processes, and collaborating with other departments to align marketing and sales initiatives.

At Realtor.com®, the Digital Sales Manager will have ample growth opportunities, including participating in strategic planning for sales initiatives, mentoring team members to achieve their personal and professional goals, and contributing to a culture of innovation that encourages skill development and leadership within the sales team.

The work culture at Realtor.com® for the Digital Sales Manager role is vibrant, inclusive, and collaborative. The company emphasizes in-person collaboration with a focus on creativity and innovation, allowing team members to share ideas and drive collective success while also enjoying the flexibility of a modern workplace.

I focus on individual strengths and provide personalized coaching that aligns with each member's goals. Setting clear, achievable objectives and celebrating wins together fosters motivation and accountability within the team.

I emphasize data analysis to identify bottlenecks in the sales cycle and implement solutions through training and development. Continuous feedback from customers and team members also helps refine our approach.

In my previous roles, I have utilized consultative selling by engaging deeply with clients to understand their needs fully. This approach helps in tailoring our offerings to provide real solutions that meet their specific challenges.

I view objections as opportunities for dialogue. I actively listen to the client's concerns, validate their feelings, and then provide well-researched answers that address their specific objections, always aiming to keep the conversation constructive.

I leverage CRM software to track performance metrics, sales activities, and team progress. Tools like regular performance reviews, feedback sessions, and team-building exercises also help in maintaining team engagement and effectiveness.

In a previous position, I noticed our closing rate was lower than industry standards. I re-evaluated our sales scripting and trained the team on effective techniques for objection handling, which led to a 20% increase in our closing rate within a quarter.

I regularly participate in industry webinars, read sales and marketing literature, and network with other professionals in the field to share knowledge and best practices. This ensures that my strategies remain relevant and effective.

I prioritize hands-on training with a blend of shadowing experienced team members and role-playing scenarios. This approach allows new hires to learn in a supportive environment while also gaining practical experience.

Success is measured through a combination of individual and team KPIs, such as sales metrics, employee engagement, and customer satisfaction. I utilize feedback and performance data to adjust strategies for continuous improvement.

I admire Realtor.com®'s commitment to empowering homebuyers and sellers through innovative solutions. The opportunity to lead a talented sales team in such a dynamic environment aligns perfectly with my career goals and personal values.