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Associate Manager, Marketing-North America

Joining the team at SC Johnson Professional® makes you part of a family company with a deep history in the professional market as a leading manufacturer of skincare, cleaning and hygiene products, and smart technologies. We provide solutions to Healthcare, Clean Industrial, Industrial, Office & Institutional, Hospitality & Travel, and Retail & Entertainment markets.

SC Johnson Professional® is a business unit within SC Johnson, a family-owned and led company and leading manufacturer of quality, trusted products since 1886.

Summary:

The Associate Manager, NA Marketing is responsible for all aspects of marketing including the portfolio management, new product development, planning, implementation, and execution of the go to market strategy for their assigned segment.  The Associate Manager will serve as the subject matter expert in all marketing-related activities through various channels with the objective of driving and attaining high sales figures and executing sustainable growth plans and strategies. 

The Associate Manager, NA Marketing will report to the NA Marketing Manager and the responsibility for the role is to develop and manage growth strategies, and all marketing activities for their assigned segment.

The Associate Manager, NA Marketing will develop and prioritize a deep understanding of the problems facing end users in their segment of responsibility.  The person in this role will work cross functionally to develop appropriate solutions for those problems that will establish SCJP as a best-in-class partner and ultimately position the company for sustainable long-term growth.  The candidate must enjoy and prioritize spending time in the market to understand customer issues and finding innovative solutions that will appeal to the market overall.

The person must also be prepared to live the company values daily and act with transparency and integrity always.

Essential Duties and Responsibilities:

•    Must be able to drive the development and implementation of the annual and long-term strategies for their assigned segment.  These strategies should be designed to facilitate the consistent delivery of profitable growth, that meets or exceeds the overall segment growth rates.

•    Lead the development of a robust segmentation analysis for their assigned segment that clearly identifies opportunity spaces (with rationale/relevance) for SCJP to target.  Also, it should include the sizing of the market spaces, our current share of the market, coupled with a clear articulation of our realistic opportunity to grow in this space (right to win) and the plan to do so.

•    Ensure we have a clear, simple articulation of our value prop in their segment.

•    Must put understanding and serving the end user in their segment at the core of everything they do. Must clearly understand their needs, and help the organization identify, prioritize, and provide solutions to those needs.

•    Must be able to mine and analyze data to generate key insights that will enable the sales organization to be confident engaging end users and providing solutions to the problems they have.

•    Must be able to break down the competition and their offerings relative to SCJP’s offerings to further assess spaces where we are well positioned to win in the market and spaces where we need to improve our current portfolio of offerings/solutions.

•    Play a major role in developing an overall pricing architecture/philosophy for our products in their segment to include our current position vs competition as well as recommendations for changes we need to make in our pricing approach moving forward.

•    Work with Product Marketing to manage the product portfolio overall and the entire product life cycle – new product introductions, SKU rationalization or transition, portfolio enhancements, forecasting, etc. 

o    More specifically, work with Product Manager to drive our product innovation process (NPD and EPD) to include clear assessments of where we have gaps in our current portfolio relative to end user needs, build succinct, well defined scoping documents to clearly define the need(s) and assist in shepherding the project(s) through the process to launch. Included in this work is the ability to work cross functionally with sales and supply chain to ensure we have a realistic forecast, supported by appropriate inventory levels and robust launch plans.

•    Work with Communications to:

o    Ensure we have the proper support materials, approvals, and messaging to effectively communicate product relevance/value prop to the market overall.

o    Create/develop literature, in line with approved claims and messaging overall.

o    Identify, prioritize, and align on the communication mediums of choice.

o    Ensure all appropriate stakeholders are aware of any portfolio changes.

•    Manage the design and delivery of sales training plans and materials pertaining to their segment to ensure the company and its distribution partners are positioned to maximize their potential.

•    Participate actively and drive lead generation initiatives to ensure customer acquisition and retention initiatives are fully supported.

Requirements:

  • University degree or equivalent in related field
  • 5+ years of related business experience

Preferred Skills / Experience / Competencies:

  • Must be equally comfortable and adept at leading through influence.
  • B2B experience preferred.
  • Excellent interpersonal and communication skills, both verbal and written, including the ability to listen and access customer needs, prioritize needs/requirements, and communicate them cross-functionally.
  • High level of motivation with the ability to operate as an individual and team contributor.
  • Proficiency in Microsoft Office, and experience with graphic design-based software including Adobe Design
  • Demonstrated success working as an integral cross functional team member.
  • Comprehensive understanding of product marketing and planning process
  • Strong cross-functional management skills with demonstrated ability to effectively utilize internal resources to meet project deadlines and objectives.
  • Excellent interpersonal and communication skills, both verbal and written, including the ability to listen and access customer needs, prioritize needs/requirements, and communicate them cross-functionally.
  • High level of motivation with the ability to operate as an individual and team contributor.
  • Proficiency in Microsoft Office, and experience with graphic design-based software including Adobe Design

Job Requirements:

  • F/T 40 hours per week
  • Remote work is available one day a week for eligible employees after 90 days
  • This position is not eligible for relocation

Inclusion & Diversity

We believe Inclusion and Diversity is more than a program. We embed inclusive practices in our day-to-day work, the way we relate to our colleagues, collaborate, and make decisions.

We value the collective richness of the differences people bring to the organization, including style, personality, thoughts, race, ethnicity, culture, religion, gender, gender identity, sexual orientation, age, and disability – that enables all to bring their full contributions to the organization.

SC Johnson & Son Inc., SC Johnson Professional, and SC Johnson Lifestyle Brands is committed to accessibility in its workplace and recruitment processes for persons with disabilities. If you require accommodation in order to participate in this recruitment process, please contact Human Resources.

Average salary estimate

$70000 / YEARLY (est.)
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$60000K
$80000K

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What You Should Know About Associate Manager, Marketing-North America, SCJ

At SC Johnson Professional®, we're not just about products; we're a family company with a rich heritage in the professional market. We're looking for an Associate Manager, Marketing for our North America segment to play a pivotal role in our marketing initiatives. In this role, you’ll oversee portfolio management, new product development, and the execution of strategic go-to-market plans. As the subject matter expert, you'll collaborate across teams to drive sales figures and execute sustainable growth strategies. Your passion for understanding market needs will help us identify key opportunities and develop solutions that resonate with our customers. Daily tasks will involve analyzing market data, segmenting our audience, and assessing competition to ensure we position SCJP as a leader in the industry. If you're someone who thrives in a fast-paced environment and wants to make a significant impact through marketing strategies, we’d love for you to join our team in Brantford, Ontario. With your strong communication skills and innovative mindset, you’ll help deliver value to the various sectors we serve, from healthcare to hospitality. Join us in living our company values, acting with transparency and integrity while striving to serve our customers effectively. At SC Johnson Professional®, you’ll have the chance to grow and innovate while working in an inclusive atmosphere that values diversity in its workforce. Let’s make a difference together!

Frequently Asked Questions (FAQs) for Associate Manager, Marketing-North America Role at SCJ
What are the key responsibilities of the Associate Manager, Marketing at SC Johnson Professional®?

The Associate Manager, Marketing at SC Johnson Professional® is tasked with leading marketing strategies for their assigned segment. This includes portfolio management, new product development, and executing market strategies to drive sales growth and sustainability. The role also involves cross-functional collaboration to ensure a deep understanding of market needs and customer pain points.

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What qualifications are required for the Associate Manager, Marketing role at SC Johnson Professional®?

Candidates for the Associate Manager, Marketing position at SC Johnson Professional® should possess a university degree or equivalent in a related field and have a minimum of 5 years of relevant business experience. B2B marketing experience is preferred, along with strong interpersonal and communication skills.

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How can an Associate Manager, Marketing contribute to growth at SC Johnson Professional®?

The Associate Manager, Marketing can drive growth at SC Johnson Professional® by developing and implementing effective marketing strategies, analyzing market data for insights, and identifying opportunities for product development and innovation. Their customer-centric approach enables SCJP to meet and exceed the needs of the end users in their segment.

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What skills are important for success as an Associate Manager, Marketing at SC Johnson Professional®?

Success in the Associate Manager, Marketing position at SC Johnson Professional® requires strong analytical skills, proficiency in Microsoft Office and graphic design software such as Adobe Design, and the ability to work collaboratively across teams. Excellent communication skills and the capacity to influence others are also vital for this role.

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Are there opportunities for remote work in the Associate Manager, Marketing position at SC Johnson Professional®?

Yes, the Associate Manager, Marketing position at SC Johnson Professional® offers opportunities for remote work one day a week for eligible employees after 90 days of employment. This flexibility signifies the company's commitment to work-life balance.

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Common Interview Questions for Associate Manager, Marketing-North America
Can you describe a successful marketing strategy you implemented in your previous roles?

When faced with this question, provide a specific example detailing the strategy, its execution, and the results achieved. Focus on metrics like increased sales, market share, or customer engagement that highlight your effectiveness as an Associate Manager, Marketing.

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How do you prioritize customer needs in your marketing strategies?

To answer this, discuss your methods for gathering customer insights, such as surveys or market analysis. Highlight your approach to integrating these insights into marketing strategies that not only meet but anticipate customer needs at SC Johnson Professional®.

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What experience do you have with product lifecycle management?

Share your experience managing products from conception to discontinuation, detailing your understanding of new product development principles as well as successful tactics for product launches that drive market success.

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How do you analyze market data to drive strategic decisions?

Discuss the tools and methods you use for data analysis, emphasizing how you've previously applied insights to develop effective marketing strategies, particularly as an Associate Manager, Marketing.

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Describe a time when you had to lead a cross-functional team. What was the outcome?

Provide a specific example showcasing your leadership capabilities and collaborative skills. Focus on how you successfully navigated different perspectives to achieve a common goal, ideally linked to marketing initiatives.

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What techniques do you use to stay ahead of competition in marketing?

Share your regular practices for competitive analysis, including market research techniques, and how you apply findings to sharpen SCJP's marketing offerings effectively.

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How do you ensure your marketing collateral aligns with company branding?

Discuss your experience collaborating with communication teams to develop marketing materials that resonate with brand identity and customer expectations. An example of overcoming a challenge in this area could enhance your response.

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What role does teamwork play in your marketing strategies?

Emphasize the importance of collaboration in achieving marketing goals. Illustrate how working with diverse teams can yield creative solutions, referencing experiences relevant to your role at SC Johnson Professional®.

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Can you explain a challenge you faced in your last marketing role and how you overcame it?

Utilize the STAR (Situation, Task, Action, Result) method to effectively describe a challenge you've encountered. Detail your problem-solving approach and highlight the positive outcome, linking it to the skills necessary for the Associate Manager, Marketing role.

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What motivates you to succeed in a marketing role like Associate Manager at SC Johnson Professional®?

Share your passion for marketing as well as your dedication to customer satisfaction. Express how these drivers align with SC Johnson Professional's values and mission, illustrating your potential fit within the company culture.

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Full-time, hybrid
DATE POSTED
March 30, 2025

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