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Senior Manager (Sales Partner GTM)

Role Overview

The Senior Manager (Sales Partner GTM) will play a pivotal role in shaping and executing the go-to-market (GTM) strategy for our partner ecosystem. You will collaborate closely with internal teams and strategic partners to optimize sales processes, enhance partner engagement, and drive overall revenue growth. This position requires a proactive leader with a deep understanding of partner dynamics and market trends.

Key Responsibilities

  • Develop and implement comprehensive GTM strategies that leverage partner capabilities to maximize sales opportunities.
  • Build and maintain strong relationships with key stakeholders in partner organizations to facilitate collaboration and alignment.
  • Analyze market trends and partner performance to identify growth opportunities and areas for improvement.
  • Work cross-functionally with marketing, sales, and product teams to ensure cohesive messaging and support for partner initiatives.
  • Design and deliver training programs for internal sales teams on partner offerings and value propositions.
  • Regularly evaluate partnerships to ensure they are meeting strategic objectives and providing value to both parties.
  • Drive the execution of joint marketing initiatives with partners to increase brand visibility and lead generation.
  • Act as a trusted advisor to partners, providing insights and actionable recommendations to enhance their performance.

Qualifications & Experience

  • 5+ years of experience in sales, partner management, or business development roles within the technology industry.
  • Demonstrated success in go-to-market strategy development and execution.
  • Strong analytical skills with the ability to interpret data and transform insights into actionable plans.
  • Exceptional communication and interpersonal skills, with a focus on building long-lasting relationships.
  • Proven experience in collaborating with cross-functional teams to drive alignment and outcomes.
  • Proficient understanding of sales methodologies and partner engagement strategies.
  • Bachelor's degree in Business, Marketing, or a related field; Master's degree is a plus.

Core Attributes

  • Results-oriented with a strong commitment to achieving sales and partnership goals.
  • Ability to think strategically while executing tactically.
  • Innovative mindset, constantly seeking new ways to optimize partner engagement.
  • High level of professionalism and integrity in all interactions.
  • Passion for technology and driving business growth through partnerships.

At Substance, we’re all about action, not just talk. If your profile aligns with what we need, you’ll hear from us within 1-2 weeks. If not, no fluff—just know we value your interest and will keep you in mind for future roles where your skills can make an impact. We focus on real connections and meaningful matches, so when the right opportunity comes, we’ll be ready to make it happen.

Getsubstance.co Pte. Ltd. | EA License No: 24C2398

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Average salary estimate

$105000 / YEARLY (est.)
min
max
$90000K
$120000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Senior Manager (Sales Partner GTM), Substance

Join us at Getsubstance.co Pte. Ltd. as a Senior Manager (Sales Partner GTM) where your expertise will shape the future of our go-to-market strategies for our partner ecosystem! In this exciting role, you'll collaborate with internal teams and strategic partners to optimize sales processes and boost partner engagement, ultimately driving revenue growth. Your mission is to develop and implement comprehensive GTM strategies that harness the capabilities of our partners to maximize sales opportunities. Building and maintaining strong relationships will be key, as you'll work cross-functionally with marketing, sales, and product teams to ensure a unified approach to partner initiatives. You’ll analyze market trends and partner performance to identify growth opportunities, and design training programs to empower our internal sales teams with valuable partner insights. We seek a proactive leader with a passion for technology and a knack for innovative thinking. You should have over 5 years of experience in sales or partner management within the tech industry, and if you’re results-oriented with exceptional communication skills, we can’t wait to meet you! If this sounds like you, let's connect and explore the impact you can make at Getsubstance.co Pte. Ltd.!

Frequently Asked Questions (FAQs) for Senior Manager (Sales Partner GTM) Role at Substance
What are the key responsibilities of a Senior Manager (Sales Partner GTM) at Getsubstance.co?

As a Senior Manager (Sales Partner GTM) at Getsubstance.co, your primary responsibilities will include developing GTM strategies to maximize sales opportunities through partner capabilities, building relations with stakeholders in partner organizations, analyzing market trends for growth prospects, and coordinating with cross-functional teams to support partner initiatives. Additionally, you'll design training programs for internal sales teams and evaluate partnerships to ensure they align with strategic objectives.

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What qualifications are needed for the Senior Manager (Sales Partner GTM) position at Getsubstance.co?

To qualify for the Senior Manager (Sales Partner GTM) position at Getsubstance.co, you will need at least 5 years of experience in sales, partner management, or business development within the technology sector. A strong background in go-to-market strategy development is essential. Proficiency in analytical skills, exceptional communication abilities, and previous experience collaborating with cross-functional teams will be critical. A Bachelor's degree in Business or Marketing is required, with a Master's degree being a plus.

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How does the Senior Manager (Sales Partner GTM) collaborate with other teams at Getsubstance.co?

In the role of Senior Manager (Sales Partner GTM) at Getsubstance.co, collaboration is key. You will work closely with marketing, sales, and product teams to create cohesive messaging and ensure that partner initiatives are supported across all platforms. This cross-functional collaboration helps ensure alignment in strategies that drive growth and enhance the overall partner experience.

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What attributes are essential for a successful Senior Manager (Sales Partner GTM) at Getsubstance.co?

A successful Senior Manager (Sales Partner GTM) at Getsubstance.co should be results-oriented, demonstrating a commitment to achieving sales and partnership goals. They must possess strategic thinking abilities while effectively executing tactical plans. An innovative mindset is crucial for continually seeking ways to optimize partner engagement, combined with a high level of professionalism and integrity in all interactions.

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What opportunities for growth are available for a Senior Manager (Sales Partner GTM) at Getsubstance.co?

As a Senior Manager (Sales Partner GTM) at Getsubstance.co, you will find numerous opportunities for professional growth. Your role will allow you to hone your leadership skills, expand your strategic acumen in go-to-market strategies, and develop your capabilities in managing partnerships. With the company’s focus on forging real connections and meaningful matches, you can expect to evolve in a dynamic and supportive environment.

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Common Interview Questions for Senior Manager (Sales Partner GTM)
How do you develop a go-to-market strategy for partnerships?

When developing a go-to-market strategy for partnerships, first assess market trends and partner capabilities to identify unique selling propositions. Collaborate with partners to align objectives and create joint marketing initiatives. Regularly analyze the effectiveness of the strategy and remain agile in adapting to changes in market dynamics.

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What metrics do you use to evaluate partner performance?

I typically monitor a variety of metrics to evaluate partner performance, including sales growth, lead generation, engagement levels, and customer satisfaction scores. It’s essential to establish clear KPIs at the onset of a partnership to facilitate ongoing evaluations and adjustments.

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Can you describe a successful partnership initiative you managed?

Certainly! In a previous role, I orchestrated a joint marketing campaign with a key partner that focused on a new product launch. By combining our resources, we achieved a 30% increase in lead generation, illustrating the power of aligned goals and collaborative effort in partnership initiatives.

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How do you handle conflicts with partners?

Handling conflicts with partners requires open communication and a focus on finding a mutually beneficial resolution. My approach includes listening to the partner's concerns, discussing underlying issues, and collaboratively developing a solution that addresses both parties' needs. Transparency is key to maintaining trust.

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What is your experience with cross-functional team collaboration?

I have extensive experience working collaboratively across teams such as marketing, sales, product development, and customer service. I believe in establishing open lines of communication and regular checkpoints to ensure everyone is aligned and informed about partnership initiatives and objectives.

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How do you drive partner engagement?

To drive partner engagement, I emphasize building strong relationships by maintaining regular communication, offering training and support, and recognizing their contributions. I also gather feedback to continually improve our approach and ensure that partners feel valued and motivated to contribute to our mutual success.

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What is your approach to training internal teams on partner offerings?

My approach to training internal teams on partner offerings involves creating tailored training sessions that address the specific needs of each team. I use a mix of presentations, interactive workshops, and real-life scenarios to ensure team members grasp the value proposition and learn how to effectively communicate it to customers.

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How do you ensure that partnerships meet strategic objectives?

To ensure that partnerships meet strategic objectives, I regularly evaluate partnership performance against predefined KPIs and conduct regular check-ins with partners to discuss progress. This involves staying agile and making necessary adjustments to strategies based on performance data and market changes.

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What role does data play in your decision-making process?

Data plays a crucial role in my decision-making process. I rely on analytical insights to identify trends, evaluate partner performance, and inform the development of strategies. By interpreting data effectively, I can make informed decisions that enhance partner engagement and drive overall revenue growth.

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Why do you want to work as a Senior Manager (Sales Partner GTM) at Getsubstance.co?

I am drawn to the culture of innovation and collaboration at Getsubstance.co. I admire the company's commitment to building meaningful partnerships and driving business growth through technology. I believe my skills and experience align well with the goals of this role, and I'm excited about the potential to contribute to your success.

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Fondées respectivement en 2012 et en 2013, Substance et Radiance opéraient sous deux noms jusqu’à tout récemment. En fait, jusqu’au moment où, guidés par l’idée et par l’envie d’offrir une approche plus organique à nos clients de toutes tailles, o...

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DATE POSTED
January 13, 2025

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