Product Strategy Manager - Card Acquisitions

Work Location:

Hours:

Pay Details:

TD is committed to providing fair and equitable compensation opportunities to all colleagues. Growth opportunities and skill development are defining features of the colleague experience at TD. Our compensation policies and practices have been designed to allow colleagues to progress through the salary range over time as they progress in their role. The base pay actually offered may vary based upon the candidate's skills and experience, job-related knowledge, geographic location, and other specific business and organizational needs. 

As a candidate, you are encouraged to ask compensation related questions and have an open dialogue with your recruiter who can provide you more specific details for this role.

Line of Business:

Job Description:

The Product Strategy Manager oversees the end to end management of assigned products, services and programs including features, benefits and characteristics that meet customer needs and are priced to meet the Bank's profit and loss objectives. The Product Strategy Manager manages a particular product or function supporting in the achievement of a business strategy. This role acts as a source for innovation led through customer insights and creating a better customer experience with a particular product. The role is accountable for business results and product sales, working with Acquisition teams to ensure widget and volume targets are met. This is role is focused on strategy not technology.

It is preferred the candidate work a hybrid schedule in either our Wilmington, Delaware or Mount Laurel, New Jersey location.

Depth & Scope:

• Highly seasoned professional role requiring substantial knowledge/expertise in a complex field and knowledge of broader related areas
• Accountable for either a single major functional area with a mass or niche product/segment suite and moderate level of complexity with a range of complex attributes
• Integrates knowledge of the enterprise sub-function’s or business line’s overarching strategy in developing solutions across multiple functions or operations
• Provides expertise and advice on unique distribution issues (i.e. primarily 3rd party channels) for niche/customized products/segments
• Has advisory/consultative accountability for functional areas that are not directly managed
• Solves or may lead others to solve complex problems; leads efforts or partners with others to develop new solutions
• Uses sophisticated analytical thought to exercise judgement and identify solutions
• Impacts the achievement of sub-function or business line objectives within the area accountable for
• Develops and maintains a robust understanding of the regulatory requirements, customer, market, and industry to deliver product and process innovation to improve the value proposition
• Develops and implements products/policies and procedures in such a way that it enhances the end to end customer experience (including training, enhancement and irritant reduction) while achieving business objectives
• Oversees and ensures the clear and effective delivery of products and services to the customer
• Acts as a Subject Matter Expert for product-related inquiries
• May lead business plans leveraging Acquisition and Segments teams to increase new account growth and track P&L impact
• Liaises with partners (i.e. Marketing, Phone Channel, Retail) to understand industry and customer trends; Analyzes challenges and identifies areas of opportunity through customer research, focus groups, and external secondary research; Facilitates ideation sessions and builds necessary business cases for NPD, identifying solutions and building stronger plans for growth
• Builds and maintains effective relationships with sales distribution, key internal stakeholders and/or external partners to ensure that customer needs are considered in strategic decisions and in the development of options, solutions and alternatives
• Leads and facilitates problem solving sessions with partners and vendors
• Designs end to end process for development, implementation, use, reporting and feedback on developed products and segments
• Directs and coordinates market research to determine underlying customer needs – input to development process
• Participates in the day to day management of the product(s), identifying and implementing product features and enhancements, providing business case support of recommendations and assisting in the strategic development of new initiatives
• Adheres to enterprise frameworks or methodologies that relate to activities for own business area
• Delivers financial results for the product/product suite via operation of all available levers: pricing, margin, volume etc., creates and delivers business cases to achieve strategic business results (acquisition, retention, customer experience, engagement and market share)
• Supports Senior Management as a subject matter expert for the product(s) portfolio through all forms of written and verbal presentations, (product reviews, planning and forecasting, strategic review sessions)
• Conducts ongoing industry and competitive analysis to obtain market insights and ensure Acquisition Teams are kept informed of matters to be competitive and win in the marketplace
• Keeps current on emerging trends/developments and grows knowledge of the business, related tools and techniques
• Refines product management strategies through detailed analysis of the P&L, ongoing competitive research and review of marketing/risk management tactics
• Ensures effective product policies and processes are established to support business processes align with risk appetite
• Oversees product management deliverables within budget and as per the approved product plan, working with business partners to develop the content of those deliverables
• Champions the development of the annual business plan and the monthly/quarterly forecast process
• Contributes to and supports partner led projects as identified
• Participates and collaborates on initiatives with internal and external service providers (IT, operations, legal, compliance, marketing etc.) to ensure the product meets TDBG objectives and standards
• Identifies and manages risks (market, credit, operational) associated with the product/segment
• Develops/maintains productive working relationships with distribution channel owners
• Is knowledgeable of and complies with Bank and Industry Codes of Conduct
• Maintains a culture of risk management and control, supported by effective processes in alignment with risk appetite

Education & Experience:

• Undergraduate degree or product management certificate and/or
• 7+ years relevant experience
• Previous Product experience typically required
• Advanced knowledge of and ability to conduct product research, product analysis and development, forecasting, pricing, competitive intelligence
• Knowledge of current and emerging competitor and market trends
• Ability to lead, plan, implement and evaluate program/project activities to ensure completion of product initiatives
• Ability to forecast and contribute to strategic direction of the product management function and provide advice to senior leadership
• Ability to communicate effectively in both oral and written form
• Ability to work collaboratively and build relationships across teams and functions
• Ability to work successfully as a member of a team and independently
• Ability to exercise sound judgement in making decisions
• Ability to analyze, organize and prioritize work while meeting multiple deadlines
• Skill in preparing and managing budgets and P&L
• Knowledge of and/or skill in using analytical software tools, data analysis methods and reporting techniques
• Skill in using computer applications including MS Office
• Ability to handle confidential information with discretion

Preferred Qualifications

• Product and/or marketing experience
• Credit card industry or consumer financial services experience.
• Experience developing and implementing strategic solutions

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Who We Are:
TD is one of the world's leading global financial institutions and is the fifth largest bank in North America by branches/stores. Every day, we deliver legendary customer experiences to over 27 million households and businesses in Canada, the United States and around the world. More than 95,000 TD colleagues bring their skills, talent, and creativity to the Bank, those we serve, and the economies we support. We are guided by our vision to Be the Better Bank and our purpose to enrich the lives of our customers, communities and colleagues. 

TD is deeply committed to being a leader in customer experience, that is why we believe that all colleagues, no matter where they work, are customer facing. As we build our business and deliver on our strategy, we are innovating to enhance the customer experience and build capabilities to shape the future of banking. Whether you’ve got years of banking experience or are just starting your career in financial services, we can help you realize your potential. Through regular leadership and development conversations to mentorship and training programs, we’re here to support you towards your goals. As an organization, we keep growing – and so will you.

Our Total Rewards Package

Our Total Rewards package reflects the investments we make in our colleagues to help them and their families achieve their financial, physical and mental well-being goals. Total Rewards at TD includes base salary and variable compensation/incentive awards (e.g., eligibility for cash and/or equity incentive awards, generally through participation in an incentive plan) and several other key plans such as health and well-being benefits, savings and retirement programs, paid time off (including Vacation PTO, Flex PTO, and Holiday PTO), banking benefits and discounts, career development, and reward and recognition. Learn more

Additional Information:
We’re delighted that you’re considering building a career with TD. Through regular development conversations, training programs, and a competitive benefits plan, we’re committed to providing the support our colleagues need to thrive both at work and at home.

Colleague Development
If you’re interested in a specific career path or are looking to build certain skills, we want to help you succeed. You’ll have regular career, development, and performance conversations with your manager, as well as access to an online learning platform and a variety of mentoring programs to help you unlock future opportunities. Whether you have a passion for helping customers and want to expand your experience, or you want to coach and inspire your colleagues, there are many different career paths within our organization at TD – and we’re committed to helping you identify opportunities that support your goals.

Training & Onboarding
We will provide training and onboarding sessions to ensure that you’ve got everything you need to succeed in your new role.

Interview Process
We’ll reach out to candidates of interest to schedule an interview. We do our best to communicate outcomes to all applicants by email or phone call.

Accommodation

If you are an applicant with a disability and need accommodations to complete the application process, email the TD Bank US Workplace Accommodations Program at USWAPTDO@td.com. Include your full name, best way to reach you, and the accommodation needed to assist you with the application process.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.