Senior Specialist of Market Insight

About Us:  

Headquartered in the United States, TP-Link Systems Inc. is a global provider of reliable networking devices and smart home products, consistently ranked as the world’s top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people’s lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint. 

We believe technology changes the world for the better! At TP-Link Systems Inc, we are committed to crafting dependable, high-performance products to connect users worldwide with the wonders of technology.   

Embracing professionalism, innovation, excellence, and simplicity, we aim to assist our clients in achieving remarkable global performance and enable consumers to enjoy a seamless, effortless lifestyle.  

Overview: 

We are seeking a detail-oriented and analytical Senior Specialist of Market Insight to join our team. In this role, you will be responsible for analyzing market trends, customer behavior, and competitive landscapes to support the strategic planning of our innovative hardware and software products integrated with software and AI. You will provide data-driven insights to guide product development, marketing strategies, and business decisions. If you have a passion for turning data into actionable insights, we want to hear from you.

Key Responsibilities: 

• Conduct comprehensive market research to identify industry trends, customer needs, and competitive positioning.
• Analyze data from multiple sources to derive actionable insights that support product and marketing strategies.
• Create reports, dashboards, and presentations to communicate findings to stakeholders.
• Collaborate with product marketing, sales, and product management to integrate insights into business strategies.
• Monitor key performance indicators (KPIs) to track product performance and market impact.
• Identify new market opportunities and potential risks based on data analysis.
• Stay updated on industry developments, technological advancements, and customer preferences.

Qualifications:

• Bachelor’s degree in Marketing, Data Analytics, Business, or a related field.
• 5+ years of experience in market research, data analysis, or similar roles within the tech industry or covering the tech industry for a market research firm or as part of a market research department.
• Proficiency in data visualization and analytics tools (e.g., Tableau, Power BI, Excel).
• Strong analytical and critical thinking skills with a data-driven mindset.
• Excellent communication skills with the ability to present complex data in a clear, concise manner.
• Experience working with AI-driven hardware and software products or tech-based market analysis.

Preferred Qualifications:

• Experience conducting competitive analysis and market forecasting.
• Familiarity with customer segmentation and behavioral analysis.
• Proven ability to influence decision-making through data-driven insights.

Salary Range:

• Fully paid medical, dental, and vision insurance (partial coverage for dependents)  
• Contributions to 401k funds 
• 15 days accrued vacation 
• 11 paid holidays 
• Bi-annual pay increases 
• Health and wellness benefits, including free gym membership 
• Quarterly team-building events 
• Free lunch Friday 

At TP-Link Systems Inc., we are continually searching for ambitious individuals who are passionate about their work. We believe that diversity fuels innovation, collaboration, and drives our entrepreneurial spirit. As a global company, we highly value diverse perspectives and are committed to cultivating an environment where all voices are heard, respected, and valued. We are dedicated to providing equal employment opportunities to all employees and applicants, and we prohibit discrimination and harassment of any kind based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Beyond compliance, we strive to create a supportive and growth-oriented workplace for everyone. If you share our passion and connection to this mission, we welcome you to apply and join us in building a vibrant and inclusive team at TP-Link Systems Inc.