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Advisor, Fintech Market Development

TransUnion's Job Applicant Privacy Notice

What We'll Bring:

At TransUnion, we are dedicated to finding ways information can be used to help people make better and smarter decisions. As a trusted provider of global information solutions, our mission is to help people around the world access the opportunities that lead to a higher quality of life, by helping organizations optimize their risk-based decisions and enabling consumers to understand and manage their personal information. Because when people have access to more complete and multidimensional information, they can make more informed decisions and achieve great things.

Every day TransUnion offers our employees the tools and resources they need to find ways information can be used in diverse ways. Whether it is helping businesses better manage risk, providing better insights so a consumer can qualify for his first mortgage or working with law enforcement to make neighborhoods safer, we are improving the quality of life for individuals, families, communities and local economies around the world.

What You'll Bring:

  • University degree or equivalent in Business and/or Marketing. An MBA is an asset.
  • Minimum of 7-10 years of proven strategic planning & market expertise across the Fintech industry. Direct experience in financial service and technology segments such as payments and digital lending, with an established professional network within the Fintech community.
  • Resilient, hardworking, and results-driven, the ideal candidate is a leader who operates with a strategic mindset, driven by a sense of curiosity, and can identify & action solutions that address long term sustainable growth.
  • Exceptional financial and analytical skills, with demonstrated experience developing data-driven insights, thought leadership, market playbooks and enabling sales opportunities.
  • Excellent storytelling and communication skills, both written and verbal, with the ability to communicate complex ideas effectively to both internal stakeholders and senior executives.
  • Positive, engaging and adaptable, the ideal candidate has worked in a matrixed environment with a track record of successfully collaborating across teams and functions, while leveraging the expertise and best practices of global experts.
     

Impact You'll Make:

The Advisor, Fintech Market Development is a key member of the market development team, reporting to the Head, Cards & Fintech Market Development. This position is responsible for strategic planning, thought leadership, engaging the fintech ecosystem through events and partnerships, and serving as the leading expert on Fintech for TransUnion Canada. The Advisor, Fintech Market Development will identify new and emerging solutions required by fintech and financial service leaders to inform the broader TransUnion Canada and Global product roadmap. 

Key Responsibilities:

Strategic Planning & Market Intelligence: 

  • Support the creation of long-term fintech development plan and go-to-market (GTM) activities.
  • Lead strategic efforts involving new market development and segment playbooks.
  • Drive business case development and strategic recommendations on emerging segments or products to support whitespace opportunities.
  • Support business planning initiatives and pressure testing.
  • Provide recommendations on pricing models in support of scaling Fintech organizations.
  • Identify relevant market trends & opportunities, including market sizing, and new & emerging segments.
  • Collect & synthesize voice of market & customer into strategic recommendations and prioritization of product roadmap.
  • Identify competitive threats, and opportunities for collaboration or partnership
  • Serve as leading expert & advisor on Fintech for TransUnion Canada.

Thought Leadership & Ecosystem Engagement:

  • Formulate and promote data backed industry POV’s on emerging trends 
  • Lead development of whitepapers, articles, and insights for the Fintech market. 
  • Advance market leading performance benchmarking for card and Fintech clients.
  • Lead strategic roadmap and recommendations for TransUnion and industry events.
  • Support design and development of TransUnion Advisory Boards (including Cards and Fintech).
  • Champion and participate in Fintech and industry events (may include some travel).
  • Develop and manage engagement plan with industry associations.

Stakeholder Management:

  • Support Fintech sales team in acceleration of Fintech growth strategies, including development of content for Steerco meeting as needed.
  • Collaborate with TransUnion peers in international markets on global opportunities and sharing of best practices.
  • Collaborate with cross-functional partners in Canada and centers of excellence (Marketing, Solutions, Analytics, Research & Consulting).

This is a hybrid position and involves regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week.

Accommodation is available, including for applicants with disabilities, in accordance with applicable laws.

TransUnion's Internal Job Title:

Advisor, Product Management
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Average salary estimate

$115000 / YEARLY (est.)
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$100000K
$130000K

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What You Should Know About Advisor, Fintech Market Development, TransUnion

Joining TransUnion as an Advisor in Fintech Market Development is an exciting opportunity for someone passionate about the intersection of finance and technology. Based in vibrant Toronto, this role invites you to harness the power of information to elevate decision-making processes across the fintech landscape. You'll be at the forefront of shaping strategic planning and driving market intelligence initiatives, helping not just financial institutions but also consumers access and manage their data more effectively. With a solid foundation in business or marketing and a rich background of 7-10 years in fintech, your insights will guide our product development and enhance our engagement within the fintech ecosystem. You’ll lead the conversation on emerging solutions, deliver compelling thought leadership, and collaborate with diverse teams to design data-driven strategies. As the leading expert on fintech for TransUnion Canada, your storytelling skills will communicate complex ideas with ease, ensuring that all stakeholders understand and can act upon the insights you provide. Your analytical acumen will be crucial in identifying opportunities and addressing competitive threats, all while fostering partnerships that propel innovation. Join us and help redefine what’s possible in fintech—because we believe that better information leads to better choices and, ultimately, a better life.

Frequently Asked Questions (FAQs) for Advisor, Fintech Market Development Role at TransUnion
What responsibilities does an Advisor, Fintech Market Development hold at TransUnion?

As an Advisor in Fintech Market Development at TransUnion, your responsibilities include strategic planning, creating market intelligence initiatives, and engaging with the fintech ecosystem through partnerships and events. You will lead the development of data-driven insights, formulate industry perspectives on emerging trends, and support the sales team in executing growth strategies.

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What qualifications are necessary for the Advisor, Fintech Market Development position at TransUnion?

To be considered for the Advisor, Fintech Market Development role at TransUnion, candidates should ideally hold a university degree in Business or Marketing, with an MBA being advantageous. A proven track record of 7-10 years in the fintech industry, particularly in areas like payments and digital lending, is essential, alongside exceptional communication and analytical skills.

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How does TransUnion support its employees in the Advisor, Fintech Market Development role?

TransUnion is committed to providing its employees with the tools and resources they need to succeed. For the Advisor, Fintech Market Development, this includes access to a robust network in the fintech community, opportunities for professional development, and the chance to engage in industry events, enhancing both personal and organizational growth.

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What is the importance of collaboration for the Advisor, Fintech Market Development role at TransUnion?

Collaboration is vital for the Advisor, Fintech Market Development at TransUnion because it fosters a culture of innovation and knowledge-sharing. Working closely with cross-functional teams and international peers will enable you to leverage best practices, drive strategic initiatives and create a holistic approach to market development.

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What makes the TransUnion Advisor, Fintech Market Development role unique?

The Advisor, Fintech Market Development role at TransUnion is unique due to its focus on blending strategic planning with thought leadership in the dynamic fintech sector. This position not only involves analyzing market trends but also actively shaping the future of fintech solutions through stakeholder engagement and innovative partnerships.

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Common Interview Questions for Advisor, Fintech Market Development
Can you describe a successful strategic initiative you led in the fintech sector?

When answering this question, focus on outlining the problem, your strategic approach, and the results obtained. Highlight your analytical skills and the importance of collaboration, detailing how you engaged with different stakeholders and utilized data in your decision-making process.

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How do you stay informed about trends and changes in the fintech industry?

Discuss the types of sources you utilize, such as industry reports, networking events, webinars, and relevant publications. Emphasize your proactive approach to gathering insights and how you implement them into actionable strategies for market development.

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What role do partnerships play in your market development strategy?

Explain the importance of forming partnerships within the fintech ecosystem to leverage strengths and maximize opportunities. Illustrate with an example where a collaboration led to successful outcomes, underlining your ability to connect with stakeholders.

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How do you prioritize competing strategic initiatives?

Describe your systematic approach to prioritization, such as evaluating market impact, feasibility, and alignment with overall business objectives. Showcase your analytical skills and decision-making process, ensuring you express the collaborative aspect of your strategy.

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Can you share an example of how you've used data to drive market insights?

Provide a specific example where your analytical skills turned data into actionable insights, leading to a successful market strategy. Illustrate the process of data collection and analysis, and how this informed strategic decisions that achieved desired results.

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What challenges do you foresee in the fintech industry, and how would you address them?

Discuss current industry challenges such as regulatory changes or technological disruptions. Articulate your strategic response, demonstrating a forward-thinking mindset while reflecting on how these challenges could present opportunities for innovation.

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How do you measure the success of your market development initiatives?

Detail Key Performance Indicators (KPIs) and metrics you use to gauge success. Discuss the importance of feedback loops, performance tracking, and how you adapt strategies based on quantitative and qualitative results.

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What skills do you believe are essential for an Advisor, Fintech Market Development?

Highlight skills like strategic planning, analytical thinking, and exceptional communication. Emphasize the importance of adaptability and relationship-building in a fast-paced fintech environment, showcasing how these skills contribute to effective market development.

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How would you create a go-to-market plan for a new fintech product?

Outline the steps to develop a go-to-market plan, such as identifying target markets, competitive analysis, and establishing value propositions. Discuss the collaborative efforts required with various teams to facilitate successful product launches.

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Why do you want to work at TransUnion specifically?

Express your passion for TransUnion’s mission of leveraging information for better decision-making. Relate your values and career goals to the company’s objectives, and indicate how you envision contributing positively to their growth and innovation.

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Our mission is to help people everywhere access the opportunities that lead to a higher quality of life. By helping organizations optimize their risk-based decisions and enabling consumers to understand and manage their personal information, we em...

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Full-time, hybrid
DATE POSTED
March 28, 2025

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