Sr. Pricing Analyst - job 1 of 3

The Sr. Pricing Analyst at Curaleaf is responsible for developing and executing pricing strategies that align with business objectives and market conditions. This includes analyzing retail and wholesale sales data, identifying pricing opportunities, collaborating with cross-functional teams, and recommending adjustments to optimize revenue and profit margins.

Curaleaf is looking for candidates with 3-6 years of experience in pricing, revenue management, or financial analysis, preferably within the CPG or cannabis industry. Proficiency in advanced Excel, familiarity with pricing software, and strong analytical skills are essential. A Bachelor’s degree in Finance, Economics, Business, or a related field is required, with an MBA or relevant certifications being a plus.

The Sr. Pricing Analyst plays a critical role in shaping Curaleaf's pricing strategy, which directly influences revenue growth and reflects our commitment to quality and value. By effectively analyzing market trends and consumer insights, the analyst helps align our pricing with our brand promise of providing premium cannabis products, supporting the company's broader mission of enhancing lives.

The Sr. Pricing Analyst at Curaleaf will utilize analytical tools such as Power BI and Excel for designing and maintaining pricing dashboards and reports. Familiarity with Omni, SQL, and other data visualization tools will also be beneficial for performing in-depth analyses and translating data into actionable insights.

Curaleaf is dedicated to fostering career growth, offering a range of development opportunities including mentorship programs, cross-departmental collaboration, and continued education. As the cannabis industry rapidly evolves, the analyst can expect to advance their expertise and potentially move into higher-level strategic positions within the organization.

When answering this question, share specific examples of pricing strategies you have developed. Discuss how you analyzed market data and consumer behavior to make data-informed decisions that improved revenue or market share.

Mention any tools you are proficient in, such as Excel, Power BI, or SQL. Provide examples of how you've used these tools to create pricing models or perform analyses that led to successful pricing adjustments.

Explain your communication style and your methods for working cross-functionally. Detail how you ensure alignment with sales, marketing, and finance teams, providing a clear example of a successful collaboration.

Discuss the metrics and KPIs you track to evaluate pricing strategies. Mention how you adapt your approach based on the results and any specific outcomes you achieved after implementing changes.

Share specific tools or methods you've used for conducting market research. Highlight how insights from competitive analysis have influenced your pricing strategies and business recommendations.

Provide a detailed narrative describing the challenge, the data you analyzed, the decision you made, and the outcomes. Emphasize your analytical skills and critical thinking in overcoming the challenge.

Talk about your methods for researching trends—whether through industry publications, conferences, networking, or online courses. Stress the importance of staying informed to make strategic pricing decisions.

Emphasize the importance of integrating customer insights into pricing decisions. Discuss methods you've used to gather customer feedback and how it has influenced pricing adjustments effectively.

Explain your approach to evaluating pricing elasticity, highlighting any models or frameworks you've used. Share an example of how your assessment impacted a new product launch.

Discuss specific dashboards you've created or worked with, what types of data they displayed, and how they helped drive decisions. Provide examples of insights gained from those metrics.