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Corporate Events Manager

Company:Driven Brands

We invite you to join us at Driven Brands!

Headquartered in Charlotte, NC, Driven Brands (NASDAQ: DRVN) is the largest automotive services company in North America, providing a range of consumer and commercial automotive needs, including paint, collision, glass, vehicle repair, oil change, maintenance and car wash.

With over 4,500 centers in 15 countries, Driven Brands is the parent company of some of North America’s leading automotive service brands including Take 5 Oil Change, Take 5 Car Wash, Driven Glass, Meineke, Maaco, CARSTAR, and more.  Our network services over 50 million vehicles annually and generates more than $5 billion in system-wide sales each year.

Our culture inspires high performance and innovation, enabling our employees to go further, faster in their careers. With amazing people and great brands, we confidently look forward to exciting growth ahead, and believe in following the values that support this vision.

JOB DESCRIPTION:

The opportunity: your role at Driven Brands

The Events Manager will be a member of the Driven Advantage team, the procurement shared services function of Driven Brands.  In this role, you will have lead and shared responsibility for corporate events from planning through logistics to meeting closure.  As such, the Events Manager will have responsibility for multi-million-dollar event budgets that support corporate and franchise brands.

What we look for:

  • You are curious and have a drive to continually learn – We are looking for people that see opportunities instead of challenges and question the “why” behind everything we do.
  • You have an agile, growth-oriented mindset - What you know matters. But the right mindset is just as important in determining success. We’re looking for people who are innovative, can work in an agile way and keep pace with a rapidly changing world.
  • You measure success and take accountability – You’re a person that believes in following things through to their conclusion and takes responsibility for results – positive or negative.

Your key responsibilities:

Project Management – 40%

  • Project management – Manage overall project timeline and deliverables including client expectations and business objectives
  • Event venue selection and Request for Pricing (RFP) processes with assistance from outside contractors.
  • Manage and negotiate vendor contracts for all external event needs including, but not limited to AV/Production, photography and videography, on-site transportation, security, signage and décor design, promotional apparel and items, keynote speakers, food and beverage, and more.
  • Source and manage outside partners to provide an excellent customer experience from planning to registration to completion of a meeting / convention.
  • Monitor attrition and cancellation dates and policies; ensure contracted services are executed.
  • Manage Partner sponsorship program for events against contracts including sponsor communications, sponsorship package and revenue management, and convention booth management.
  • Manage all on-site branding, signage, and recognition for conferences and sponsor recognition.
  • Perform frequent reviews on internal data, reservations and lodging, housekeeping, scheduling, meeting operations, contractor services, conference rooms, onsite experience and F&B.
  • Reconcile invoices, manage invoices and incoming receivables for sponsorships.
  • Work closely with security team to ensure risk assessments are completed.
  • Ensure secure communication goes out to all attendees, invited guests, contractors, and hotel partners.
  • Maintain website, documentation, and references for secure travel, as needed.
  • Manage travel arrangements as necessary for internal events.
  • Assist with post-event evaluation and debrief sessions to identify areas of success and improvement.

Relationship Management – 40%

  • Independently interfaces with day-to-day client contact to ensure business objectives are executed.  
  • Creates and maintains event specifications documentation for project team and client.  
  • Facilitates kickoff meeting and working sessions with client and stakeholders.  
  • Conducts regularly scheduled status meetings from pre-planning through program operation with client and stakeholders. 
  • Acts as project team leader, communicates program requirements to team.  
  • Provides onsite leadership and support to clients, suppliers, and facilities to ensure all functions or programs occur as planned while monitoring service levels and resolving challenges.
  • Work collectively with internal teams including Executive-level stakeholders, Learning & Development, HR, EAs, Marketing, Creative Services and others. 

Financial Management – 20%

  • Create budget forecasts and manage forecast to budget to ensure events occur within meeting budget; track changes and savings.
  • Responsible for timely and accurate program reconciliation and invoice processing.
  • Responsible for program and/or internal supplier revenue forecasting and changes and updating financial systems.  

Minimum Qualifications:

  • 7+ years of experience in event management or related hospitality role
  • Experience working on large-scale multi-day events, ideally 1,000 attendees+, including complex and overlapping agenda priorities including General Session, breakouts, tradeshow elements, etc.
  • Customer service orientation
  • Ability to travel up to 25% of the time
  • Project management, budget and contract management experience
  • Ability to work effectively with diverse groups of peers and business partners, foster and manage working relationships in a matrixed environment
  • Exceptional organizational skills and ability to manage multiple tasks and deadlines simultaneously.
  • Ability to tie event results back to strategic business objectives using data and analytical metrics.
  • Strong negotiation skills
  • Proficiency with Microsoft Office Suite; event management or registration software a plus
  • Sense of urgency and independent initiative toward accomplishing objectives
  • Ability to problem solve independent of supervision
  • Understanding of event lifecycle
  • Skilled communicator that can report progress to executive-level stakeholders using project management templates including active log of risks and issues, budget forecasts, and timelines

Preferred Qualifications:

  • Bachelor’s degree in hospitality or related field of study
  • Licensed Certified Meeting Planner (CMP) or Certified Special Events Professional (CSEP)
  • Project Management Professional (PMP) Certification

What’s in it for you:

  • Accelerate your technical capabilities and transformative leadership skills with on-the-job coaching and performance feedback procedures from an experienced management team.
  • Broaden your horizons by working across business segments and organizational functions to collaborate with people of diverse backgrounds — both professionally and culturally.
  • Bring out the best in yourself with continuous investment in your personal well-being and career development.
  • Join a team that likes to have fun.
  • A competitive compensation package where you’ll be rewarded based on your performance and recognized for the value you bring to our business. In addition, our benefits package includes medical and dental coverage, and 401(k) plans, and a flexible PTO program. You’ll also be granted time off for designated Paid Holidays, Personal/Family Care, and other leaves of absence when needed to support your physical, financial, and emotional well-being.

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Average salary estimate

$100000 / YEARLY (est.)
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$80000K
$120000K

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What You Should Know About Corporate Events Manager, Driven Brands

Are you ready to elevate corporate events to new heights? At Driven Brands, headquartered in vibrant Charlotte, NC, we're on the lookout for an enthusiastic Corporate Events Manager to be a pivotal part of our Driven Advantage team. In this dynamic role, you’ll take charge of overseeing significant corporate events from conception to completion, ensuring every detail aligns with our goals and brand identity. With a focus on collaborative creativity, you’ll manage multi-million-dollar budgets, negotiate with vendors, and ensure seamless logistical execution to create unforgettable experiences. We believe that every event presents an opportunity for growth, so we’re looking for someone who is not just organized but also possesses an agile mindset ready to adapt and learn. You'll interface with various teams, nurturing relationships that drive our events to success. Whether it’s selecting the perfect venue or managing the intricacies of on-site branding, you’ll be right at the heart of making driven events come alive. This is more than just event management; it’s about driving innovation, ensuring excellence, and delivering experiences that resonate with our clients, partners, and attendees. If you have a passion for impactful experiences and a background in large-scale event management, we invite you to apply and join a fun-loving team that values both personal and professional development. Let’s drive success together at Driven Brands!

Frequently Asked Questions (FAQs) for Corporate Events Manager Role at Driven Brands
What are the key responsibilities of a Corporate Events Manager at Driven Brands?

The Corporate Events Manager at Driven Brands has a diverse range of responsibilities including managing event logistics, overseeing project timelines, negotiating vendor contracts, and ensuring on-site execution aligns with business objectives. You’ll be deeply involved in every aspect from venue selection to managing multi-million dollar budgets, making this a crucial role in delivering successful events.

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What qualifications are needed to become a Corporate Events Manager at Driven Brands?

To become a Corporate Events Manager at Driven Brands, candidates are expected to have at least 7 years of experience in event management or related hospitality roles. A bachelor’s degree in hospitality or a related field, along with certifications like CMP or PMP, is preferred. Strong project management skills and exceptional organizational abilities are essential for success in this role.

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How does the corporate culture at Driven Brands support the Corporate Events Manager role?

Driven Brands cultivates a culture that inspires high performance and continuous innovation. As a Corporate Events Manager, you will benefit from on-the-job coaching, collaboration across diverse teams, and opportunities for personal and professional development, creating an environment where you can thrive as you manage impactful events.

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What can someone expect from the event planning process at Driven Brands?

The event planning process at Driven Brands is characterized by meticulous attention to detail and strong collaboration. The Corporate Events Manager will engage with various stakeholders, manage event specifications documentation, keep track of timelines, and ensure all elements—from logistics to budgets—are executed to perfection, creating an extraordinary experience for participants.

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What opportunities for career growth are available for Corporate Events Managers at Driven Brands?

At Driven Brands, Corporate Events Managers have ample opportunities for growth, with a focus on expanding technical capabilities and leadership skills. You'll engage with senior management, work across various business segments, and receive continuous investment in personal well-being and career advancement, all aimed at helping you achieve your professional goals.

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Common Interview Questions for Corporate Events Manager
Can you describe your experience managing large-scale corporate events?

In your response, highlight specific events you’ve managed, detailing your role, budget oversight, and how you coordinated multiple aspects to create a successful event. Use metrics to show impact, like attendee satisfaction ratings or budget adherence.

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How do you handle last-minute changes during an event?

Discuss your problem-solving skills and ability to remain calm under pressure. Provide examples of situations where you successfully navigated changes while maintaining positive outcomes, emphasizing communication and flexibility.

Join Rise to see the full answer
What strategies do you use for budgeting events effectively?

Share your approach to creating budgets, tracking expenses, and forecasting costs. Highlight any tools or software you use to maintain transparency and ensure each event remains within budget, as well as examples of cost-saving strategies you've successfully implemented.

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How do you ensure effective communication among teams during event planning?

Explain your method for keeping all stakeholders informed, such as regular meetings and using project management tools. Highlight the importance of clarity in expectations and documentation in fostering teamwork and avoiding misunderstandings.

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Describe a time you successfully negotiated a contract with a vendor.

Provide a specific example where your negotiation skills resulted in favorable terms for your event. Emphasize how you prepared for the negotiation and the outcomes, both financially and in terms of service quality.

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In your opinion, what makes an event successful?

Discuss the importance of aligning an event with business objectives, engaging the audience, and providing a seamless attendee experience. Incorporate examples from your experience where these factors were critical to success.

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How do you incorporate feedback from previous events to improve future ones?

Discuss your process of collecting and analyzing feedback from past events. Provide examples of changes you've made based on this feedback which led to measurable improvements in subsequent events.

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What methods do you use to track attendance and engagement during events?

Share tools or software you’ve utilized for registration and attendance tracking. Discuss how this data informs future event planning and engagement strategies.

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How do you prioritize multiple tasks when planning several events simultaneously?

Describe your organizational methods, such as using project management systems or prioritization frameworks. Offer examples of how you have successfully managed overlapping timelines and responsibilities.

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Can you give an example of an innovative idea you implemented in a past event?

Highlight a specific innovative idea that enhanced the attendee experience or improved event logistics. Discuss the inspiration behind the idea, the implementation process, and the positive outcome that resulted.

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Driven Brands™, headquartered in Charlotte, NC, is the largest automotive services company in North America, providing a range of consumer and commercial automotive needs, including paint, collision, glass, vehicle repair, oil change, maintenance,...

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Full-time, hybrid
DATE POSTED
April 6, 2025

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