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Senior Executive, Paid Social

Just Global:  

At Just Global we live and breathe B2B and believe in igniting B2B relationships. Our independent, global team actively engages with clients to put our deep technical knowledge and unique perspectives of markets and buying processes to work. We maximize insights, we spark creativity, and we leverage technology to inspire brand loyalty and drive reoccurring revenue. We are the heart of B2B.  

What you are accountable for: 

The Senior Executive/Associate, Paid Social is accountable for supporting the development of paid social strategy, optimization and execution for select group of accounts. In addition, at the time of execution, this role is responsible for leading the process of getting the campaign live and running correctly following all internal standards and processes.  

The goal of the Senior Executive/Associate is to gain more experience with complex, multi-channel strategy and execution across a variety of platforms and to learn more about their accounts and other elements of the larger plan in place. With the speed of evolution within paid social marketing, it is vital to have a passion for learning and a desire to continually push the boundaries of what is perceived as status quo.  

What you are responsible for: 

Internal 

  • Assist with developing client paid social strategies, integrating paid social campaigns into clients’ overall media plan 
  • Assist with developing campaign goal projections/forecasting based on historical performance and future campaign initiatives 
  • Provide strategic and executional support to team members on a variety of clients with different complexities and backgrounds 
  • Troubleshoot issues/concerns and work with online partners to resolve as needed 
  • Support in-platform maintenance and optimizations 
  • Organize campaign materials and set up ads in Facebook, Instagram, LinkedIn, Twitter, and Pinterest or others, as applicable 
  • Set up and organize tracking links for social campaigns 
  • Work closely with Analytics team to ensure all tagging is properly executed 
  • Support regular budget pacing and monitoring for live campaigns to ensure accurate spend delivery 
  • Assist with weekly, monthly, and quarterly campaign reports measuring performance and effectiveness of social campaigns 
  • Maintain quality control while ensuring projects and campaigns are executed completely, correctly, accurately, and efficiently for clients 
  • Coordinate with the wider Media Team on planning and monthly actualizations  
  • Ensure tactics and vendors utilized are GDPR compliant and ensure all internal processes and procedures are followed, including those specific to certain clients based on their own contractual agreements 
  • Exhibit the ability to anticipate and solve problems 

Customers 

  • Drive high-value customers to interact with our clients’ products and services 
  • Discover and deliver new and innovative solutions to executing paid social campaigns based on specific client business issues and challenges 
  • Work closely with account and media leads to ensure strong senior client relationships on select group of accounts 

Market Knowledge 

  • Keep pace with social media industry trends and developments 
  • Foundational understanding and knowledge across digital media landscape and where paid social intersects 

What you’ll bring [knowledge, skills, and/or experience]: 

Knowledge 

  • Agency knowledge 
  • B2B Marketing – Client Knowledge 
  • B2B Marketing – Industry 
  • B2B Marketing – Media Activation 
  • B2B Marketing – Media Planning 
  • B2B Marketing – Vendor landscape 

Skills 

  • Active listening 
  • Ad platforms: LinkedIn, Meta, Twitter 
  • Analytics platforms: Google Analytics, Adobe Analytics 
  • Challenge mediocrity 
  • Commercially astute 
  • Eye for detail 
  • Organized 
  • Other platforms: Asana, Basis, Nexelus  
  • Presentation skills 
  • Prioritizing 
  • Problem-solving 
  • Solutions oriented 
  • Stakeholder management 
  • Storytelling 
  • Upwards management 

Experience 

  • 2+ years experience in a digital marketing environment, agency and/or client experience 
  • 1+ years experience with paid social platforms 

What it means to work at Just Global…  

Being a Just teammate means working in alignment with our Values…  

Cultivate Relationships  

  • Build rapport first.  
  • Put yourself in their shoes.  
  • Assume positive intent. Give others the benefit of the doubt.  

Be One Team  

  • Collaborate.  
  • Be the guardian of each other’s reputation.  
  • Have each other’s back. Help each other out.  

Strive for Brilliance  

  • Create work you can be proud of.  
  • Remain open and curious.  
  • Improve your work. Improve yourself.  

 

And in return you can expect…  

  • You will be seen, heard, and included as a whole human being  
  • Your contribution will be valued, rewarded, and recognized  
  • You will develop deep and meaningful relationships that could last a lifetime  
  • You will have leaders who are worth following  
  • You will have the opportunity to develop yourself and your craft  
  • You will have a meaningful chapter in your career path  

 

Compensation Philosophy:

At Just Global, you will have the flexibility to work and live from anywhere in your home country, as long as it works for your client(s), your team, and you. This flexible working policy aims to attract and retain individuals who have a focus on performance, an aptitude towards learning, and a desire to live by our agency’s behaviors and values. Our compensation philosophy is commensurate with the type of teammates we are seeking to join us.

As a fair, equitable, and open company, we have established compensation ranges that are visible and transparent. We use various market and data-driven salary sources to determine a salary range for each role. Your salary is based upon the skills and experience you bring along with the salary range established for your role. The goal is to ensure that Just Global teammates have salaries that are highly competitive, regardless of where they live.

In addition to your base salary and our flexible working policy, you will enjoy market-leading employment benefits that support you as whole human being. You will also have the opportunity to participate in a discretionary non-contractual profit share, which is based on company performance, because when we succeed as a company, we all get to share in that success.

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CEO of Just Global
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What You Should Know About Senior Executive, Paid Social, Just Global

Are you ready to take the next step in your career as a Senior Executive, Paid Social at Just Global? We're passionate about what we do – igniting B2B relationships and maximizing insights to drive brand loyalty. In this role, you'll support the development of paid social strategies and execution for a select group of accounts, working with a talented and diverse team. You'll lead the process of getting campaigns live and running smoothly, ensuring alignment with internal standards and procedures. As you dive deep into the world of paid social, you’ll become adept at integrating campaigns with clients' overall media strategies, while also troubleshooting issues alongside online partners. Your day-to-day will involve organizing campaign materials, maintaining ads across platforms like Facebook and LinkedIn, and working closely with our analytics team to ensure campaign tracking and performance measurement are spot on. We value your passion for learning and your drive to push the limits of what’s possible in paid social marketing. If you have 2+ years of experience in digital marketing and a knack for problem-solving, we want to hear from you! Join us at Just Global, where you’ll not only be part of an incredible team but also enjoy the opportunity to grow and develop your craft while living the Just Global values. Plus, you'll have the flexibility to work from home, as long as it aligns with your client’s needs. Sound like a fit? We can’t wait to meet you!

Frequently Asked Questions (FAQs) for Senior Executive, Paid Social Role at Just Global
What are the responsibilities of a Senior Executive, Paid Social at Just Global?

As a Senior Executive, Paid Social at Just Global, you'll be responsible for supporting the development and execution of paid social strategies for select clients, trouble shooting campaign issues, organizing materials, and working closely with the analytics team to monitor campaign performance. You'll help ensure that all campaigns align smoothly with clients' overall media strategies.

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What qualifications are needed for the Senior Executive, Paid Social position at Just Global?

To qualify for the Senior Executive, Paid Social role at Just Global, you should have at least 2 years of experience in a digital marketing environment and a minimum of 1 year of experience with paid social platforms. Strong skills in ad platforms like LinkedIn and Facebook, along with proficiency in analytics tools, will set you up for success.

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How does Just Global support professional development for a Senior Executive, Paid Social?

At Just Global, professional development for a Senior Executive, Paid Social is pivotal. You’ll have access to a range of learning opportunities, mentorship from seasoned leaders, and collaborative projects that not only enhance your skills but also allow you to build meaningful relationships within the team.

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What is the work culture like at Just Global for a Senior Executive, Paid Social?

The work culture at Just Global is vibrant and inclusive. As a Senior Executive, Paid Social, you’ll find a collaborative environment where teamwork is valued, and individual contributions are recognized. Our values of cultivating relationships, striving for brilliance, and being one team foster a supportive atmosphere that encourages growth and creativity.

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What tools and platforms will a Senior Executive, Paid Social at Just Global use?

In the Senior Executive, Paid Social role at Just Global, you'll utilize a variety of tools and platforms, including major social media ad platforms such as Facebook, Instagram, LinkedIn, and Twitter. Additionally, you will work with analytics platforms like Google Analytics and Adobe Analytics to track campaign performance and derive actionable insights.

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Common Interview Questions for Senior Executive, Paid Social
Can you describe your experience with paid social platforms?

To answer effectively, be specific about the paid social platforms you've used, detailing campaigns you've managed, objectives you met, and any metrics that showcase your success. Discuss your experience with audience targeting and budget management.

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How do you stay up to date with the latest trends in paid social marketing?

Mention your routine for keeping up with trends, including following industry-leading blogs, participating in webinars, or engaging in community discussions. Highlight how you leverage this knowledge to optimize social campaigns.

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Describe a time when you had to troubleshoot a campaign issue.

Use the STAR method (Situation, Task, Action, Outcome) to illustrate this. Describe a specific campaign issue, your approach to resolving it, and the successful outcome, emphasizing your problem-solving skills.

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What strategies would you employ to develop a paid social campaign for a new client?

Outline a structured approach, including understanding client goals, conducting audience research, and creating a detailed campaign plan. Discuss how you would measure success through KPIs and regular performance reports.

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How do you prioritize tasks when managing multiple campaigns?

Explain your prioritization process, possibly by using project management tools or techniques. Emphasize how you balance urgent tasks with long-term strategic planning and ensure all campaigns meet deadlines.

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What metrics do you consider most important for measuring the success of paid social campaigns?

Highlight key metrics such as ROI, CTR, engagement rates, and conversion rates, explaining how each connects to broader campaign objectives and impacts overall business goals.

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How would you approach collaborating with cross-functional teams, like Analytics or Creative?

Discuss your communication style and collaboration techniques. Provide examples of how you have successfully worked with other teams, ensuring that everyone is aligned and informed throughout a campaign’s lifecycle.

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Can you give an example of how you've applied data analysis to optimize a campaign?

Detail a situation where analysis of data improved campaign performance, specifying the data you analyzed, the decisions made, and the outcome. Show your analytical skills and their direct impact on campaign effectiveness.

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What challenges do you think the paid social landscape is currently facing?

Be prepared to discuss current industry challenges such as privacy concerns, evolving algorithms, or increased competition. Offer your insights on potential solutions and how you would navigate these challenges in your role.

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Why are you interested in working at Just Global as a Senior Executive, Paid Social?

Express your alignment with Just Global's values and mission. Talk about your enthusiasm for B2B marketing, your desire to work in a collaborative environment, and how you see yourself contributing to the team's success.

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Just Global is an integrated marketing agency built to service the world’s most impactful brands at a time of global digital transformation. At Just Global we live and breathe B2B. We ignite extraordinary business relationships. Our independent, g...

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Full-time, remote
DATE POSTED
April 12, 2025

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