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Associate Creative Director, Copy - Oncology Specialization

About Klick Health

Meet a different kind of workplace. Klick Health is an ecosystem of brilliant minds working to realize the full potential of their people and clients in life sciences since 1997. And we’re still growing fast, even after two decades. What does that mean for you? As Klick experiences exponential growth year-over-year, so do the people who help make it happen. Because we’re constantly evolving and changing, we invest in talent early and often, to develop future leaders at all levels. We’re one of the country’s Top 10 Great Workplaces, 10 Most Inspiring Cultures, Best Workplace for Innovators, Best Managed, and Fastest Growing. We know that career paths are seldom simple and straightforward. And that's an asset. If you feel like you'd be a good fit for this role, we encourage you to apply and take the first steps to starting your career journey at Klick!


About Our Creative Craft 

The Creative team features an incredible array of experienced, fearless, smart visionaries, capable in all media and technologies, and united by a common goal: to build brands that solve a human need. It requires hard work, a healthy dose of imagination, and a passion for craft to make work that stands out in the world. We’ve got super-smart, friendly, and caring people who put their hearts and souls into the clever work that they create for our clients in order to deliver thoughtful creative messaging to the patients they serve. And the best part? We have a ton of fun while doing it. 


Role Description and Expectations


The Associate Creative Director, Copy with an Oncology specialization oversees the copy team from inception to final product and ensures the quality of content and style to meet the client’s marketing strategies and objectives with their copy partner. They are a brand leader with a focus on oncology, solving strategic and creative challenges while enhancing the client’s confidence in the agency. As a people leader, the Associate Creative Director manages and mentors a team of creatives, offering guidance on projects while simultaneously managing a demanding workload.


This role demands a robust understanding of oncology as a therapeutic area, with an emphasis on writing and strategizing for cancer treatments and therapies. The Associate Creative Director must possess advanced knowledge of departmental procedures such as routing, print production, protocols, usage rights of stock and images for layout, as well as creative solutions tailored to oncology marketing.


Key Accountabilities:
  • Oncology Expertise: Brings specialized knowledge of oncology treatments, market dynamics, and patient-centric messaging, ensuring sound strategic planning and timely implementation while fostering a solid client relationship.
  • Market Awareness: Demonstrates a full understanding of the oncology marketplace, including trends in cancer treatments, competitive landscape, and clinical advancements.
  • Innovative Problem-Solving: Possesses the ability to translate complex oncology concepts into user-friendly, impactful, and accurate creative work aligned with the client's goals and brand guidelines.
  • Idea Leadership: Contributes innovative ideas specific to oncology marketing strategies that challenge the status quo and enhance patient and healthcare provider engagement.
  • Creative Execution: Leads creative teams to execute high-quality oncology-focused campaigns, providing feedback and oversight to ensure alignment with the client’s therapeutic goals and regulatory requirements.
  • Client Presentation: Oversees the creation of concept roughs and develops compelling, professional presentations tailored to oncology campaigns, effectively communicating the vision to clients.
  • Campaign Leadership: Ensures all creative work reflects a deep understanding of the oncology treatment category and communicates the client’s message with precision and impact.
  • Team Management: Manages and mentors direct reports across oncology brands, fostering a culture of collaboration, diversity, and professional growth.
  • Strategic Alignment: Collaborates with cross-discipline leads to ensure all creative work aligns with overall strategy, budgets, and timelines, particularly in the context of oncology.


Key Requirements:
  • Demonstrated expertise in writing and strategizing for oncology brands, with a thorough understanding of treatment categories, clinical developments, and physician specialties.
  • Strong oral and written communication skills with the ability to convey complex oncology concepts in an accessible and engaging manner.
  • Proven ability to lead creative teams within the oncology space, ensuring work meets industry regulations and client expectations.
  • Established presentation skills and the ability to build trust and rapport with clients in the oncology sector.
  • A strong grasp of oncology-specific market challenges, trends, and clinical needs.
  • Proficiency in collaborative tools and software with solid knowledge of text and creative applications.


Education and Experience:
  • Education: Bachelor’s Degree in Advertising/Marketing, Communications, Writing, or a related discipline is preferred.
  • Experience: Minimum of 3-5 years of copywriting or creative leadership experience in oncology-focused marketing or healthcare advertising is required.


#LI-ML1 #LI-Hybrid


What makes Klick different?

You’ll work on numerous multi-million dollar brands—the size and breadth of the accounts here are incomparable to most agencies. We believe in putting our people first, and always make that our priority. This and our other timeless principles have made all the difference in our over two decades of success. By having an entrepreneurial spirit, playing the long game, considering outcomes over optics, and solving challenging problems through our hacker roots, we live our difference in all that we do. You’ll get to experience a high level of trust and be given the freedom to make decisions, judgment calls, and function with autonomy. If you have an idea, run with it! You’ll be encouraged to let your entrepreneurial spirit flourish and you’ll work with incredible teams that you can learn from, contribute to, and who will support you every step of the way!  


Klick is consciously creating a culture where everyone can thrive and grow in their careers. We believe that our best work comes from our diverse backgrounds, perspectives, and skills. We strongly encourage members of historically underrepresented communities to apply, including Black people, Indigenous peoples, and other people of colour, people with disabilities, people from gender and sexually diverse communities and people with intersectional identities.


We’re also committed to developing an inclusive, barrier-free recruitment process and work environment. Should you require any accommodation, please contact us at careers@klick.com and we will work with you to meet your accessibility needs and ensure you have a positive experience.

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What You Should Know About Associate Creative Director, Copy - Oncology Specialization, Klick

At Klick Health, we're excited to welcome an Associate Creative Director, Copy with an Oncology specialization to our vibrant team in Philadelphia, Pennsylvania! Here, creativity meets a purpose-driven mission as we strive to improve life sciences through innovative marketing. You will have the opportunity to lead a talented group of creatives, guiding them from the initial stages of brainstorming to the final product that resonates with both patients and healthcare providers. Your expertise in oncology will be paramount as you craft compelling narratives that align with the nuances of cancer treatments and therapies. You’ll collaborate closely with clients to understand their vision and marketing strategies, ensuring that every creative campaign reflects this understanding with precision. Your role will not only include mentoring and inspiring your team but also staying at the forefront of oncology market trends and evolving needs. At Klick, we're proud to foster a workplace where each voice is valued, and we're committed to making an impact. If you thrive in a fast-paced, supportive environment where innovative ideas are celebrated, this is the perfect opportunity to take your career to new heights. Join us, and let's create work that makes a difference together!

Frequently Asked Questions (FAQs) for Associate Creative Director, Copy - Oncology Specialization Role at Klick
What responsibilities does the Associate Creative Director, Copy at Klick Health have?

The Associate Creative Director, Copy at Klick Health leads and mentors the copy team, ensuring the delivery of high-quality work throughout the creative process. This role entails overseeing project execution for oncology-focused campaigns, managing client relationships, and fostering innovation in marketing strategies to address patient needs and enhance healthcare communication.

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What qualifications are needed for the Associate Creative Director, Copy position at Klick Health?

Candidates applying for the Associate Creative Director, Copy role at Klick Health should possess a Bachelor’s Degree in Advertising, Marketing, Communications, or a related field. Relevant experience of 3-5 years in copywriting or creative leadership in oncology marketing or healthcare advertising is crucial, alongside strong communication skills tailored for conveying complex concepts.

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How does the Associate Creative Director ensure quality in oncology campaigns at Klick Health?

At Klick Health, the Associate Creative Director ensures quality in oncology campaigns by providing guidance throughout the creative process, leveraging their specialized knowledge in oncology to produce impactful messaging. They oversee all creative work to align with the client’s therapeutic goals while adhering to industry regulations and standards.

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What is the work environment like for an Associate Creative Director at Klick Health?

Klick Health promotes a collaborative, supportive work environment for the Associate Creative Director, emphasizing creativity and innovation. With a focus on personal and professional growth, the culture is designed to empower leaders in their careers while encouraging entrepreneurial thinking and diverse collaboration.

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What type of projects will the Associate Creative Director, Copy work on at Klick Health?

The Associate Creative Director, Copy at Klick Health will work on multi-million dollar oncology accounts, crafting narrative strategies for a variety of marketing campaigns aimed at enhancing patient engagement. Projects are driven by the goal of translating complex medical concepts into relatable and patient-centric content.

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How important is oncology knowledge for the Associate Creative Director role at Klick Health?

Oncology knowledge is extremely important for the Associate Creative Director role at Klick Health. The candidate must demonstrate a deep understanding of oncology treatments, market dynamics, and patient messaging to develop creative solutions that meet both client expectations and patient needs effectively.

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What opportunities for growth exist for the Associate Creative Director, Copy at Klick Health?

At Klick Health, the Associate Creative Director, Copy will find numerous opportunities for growth, including the chance to lead innovative projects, mentor junior creatives, and contribute to the strategic direction of oncology campaigns. The dynamic work environment encourages continual learning and development.

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Common Interview Questions for Associate Creative Director, Copy - Oncology Specialization
Can you describe your experience with oncology-focused marketing?

In responding to this question, share examples of past oncology marketing projects. Highlight specific campaigns you led, discussing strategies and outcomes that demonstrate your understanding of the market as well as your ability to translate complex concepts into effective messaging.

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How do you approach mentoring and managing a creative team?

When discussing your management style, focus on collaboration, support, and empowerment. Talk about strategies you use to foster creativity among team members and how you celebrate their successes while guiding them through challenges.

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What do you consider when developing a cancer treatment marketing strategy?

Highlight the importance of understanding the target audience, current market trends, and the nuances of the cancer landscape. Emphasize the need to balance regulatory requirements with creative freedom in crafting effective campaigns that resonate with patients.

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How do you ensure compliance with healthcare regulations in your creative work?

Discuss the processes you implement to maintain compliance, such as staying updated on industry regulations, collaborating with legal and medical teams, and conducting thorough reviews of all materials before client presentation.

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What role does client feedback play in your creative process?

Emphasize that client feedback is integral to ensuring alignment with their vision and objectives. Discuss how you encourage open communication with clients throughout the creative process, using their insights to refine and enhance campaigns.

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How do you stay informed about new trends and developments in oncology?

Mention specific resources you use, such as industry publications, conferences, and networking within the oncology community. Discuss your commitment to continuous learning and adapting strategies based on new insights.

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Can you give an example of a challenging project and how you handled it?

Share a detailed story of a project that posed difficulties, focusing on your problem-solving skills. Highlight your thought process, decisions made, and how you ultimately led your team to a successful outcome.

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In your opinion, what makes a strong oncology marketing campaign?

Discuss elements such as strong storytelling, audience understanding, emotional resonance, and clear, actionable messaging. Emphasize the importance of connecting with patients and healthcare providers while addressing their specific needs.

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How do you prioritize tasks and manage multiple projects simultaneously?

Talk about the tools and methods you employ for task management, such as project timelines, delegation, and communication strategies. Discuss the importance of maintaining flexibility while being organized to adapt to changing priorities.

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What motivates you as a creative leader in the oncology space?

Share personal motivations, such as making an impact in patients' lives, driving innovation in healthcare communication, or fostering a creative culture among your team. Highlight how these motivations influence your work ethic and leadership style.

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DATE POSTED
November 29, 2024

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