Job details

Digital Account Executive

Get a free resume review

CW7 is in search of a dynamic Digital Account Executive to take our digital revenue initiatives to the next level. Our Broadcast and Digital Divisions are a part of one of the nation’s fastest growing organizations, and the largest local media company in the US. We are looking for a leader in digital sales and revenue production. The Digital Account Executive is responsible for digital sales efforts for all digital marketing services both closing sales opportunities and creating new opportunities.

Serve as the sales marketing lead driving revenue from digital marketing services for clients across all channels -- mobile, tablet and web
Develop and execute go-to-market sales strategies that result in exceeding revenue targets in Digital Marketing Services
Responsible for delivering and marketing a powerful suite of local digital marketing products and services that help local SMB’s grow successfully
Develop local sales strategies in major industry verticals (auto, medical, etc.)with clear goals and measurable objectives that can be tied to revenue growth.
Establish, maintain and grow relationships with advertisers and agencies
Position and pre-sell all opportunities to highlight the benefit and value proposition in the marketplace
Consistently communicate with clients on all business activity
Complete knowledge of the market and competitive landscape
Utilize a consultative sales approach to develop strategic understanding of client’s business and marketing needs
Meet and exceed performance management targets for account activity and revenue generation
Serve as an advisor to GM and DOS and help make informed decisions on key issues surrounding digital marketing objectives
Establish key relationships within the local business community in order to effectively build and maintain ad revenue vs. budget

Requirements & Skills:

BA or BS in Business, Marketing or Advertising preferred
5+ years of digital media sales and marketing experience preferred
Significant knowledge of the digital advertising landscape including Paid Search, Programmatic Ad buying, Social Media Management, Mobile Strategy etc.
Motivated, enthusiastic, self-starter who can work effectively both independently and in a team environment
Effective communication and client presentation skills
Ability to interact with high-level decision makers
Ability to sell through a consultative sales experience
Ability to sell a vast array of products
Excellent follow-up, strong organizational skills and attention to detail
Proven ability to meet and exceed sales goals and secure revenue goals
Interest and passion for digital trends and how they relate to the media/ broadcast industry
Strategic thinker with strong ability to translate complex ideas into succinct, and compelling sales narratives
Resourceful, self-motivated and a skillful multI-tasker\
Strategic foresight
Valid driver’s license
#LI-Onsite

Average salary estimate

$80000 / YEARLY (est.)

min

max

$70000K

$90000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Digital Account Executive, Nexstar

CW7 is on the lookout for an enthusiastic Digital Account Executive to join our dynamic team located at 4343 E. Camelback Road #130 in Phoenix, AZ. As part of one of the fastest-growing organizations in the country and the largest local media company in the U.S., you'll be at the forefront of driving our digital revenue initiatives to thrilling new heights. In this pivotal role, you’ll lead the charge in digital sales efforts, closing sales opportunities while simultaneously unearthing new chances across all digital channels, including mobile, tablet, and web. Your ability to craft and execute innovative go-to-market sales strategies will not only help you exceed revenue targets but also enable local clients to thrive through our comprehensive suite of digital marketing services. With a keen understanding of various industry verticals such as automotive and medical, you’ll forge and strengthen relationships with advertisers and agencies. Your consultative sales approach will allow you to develop an authentic understanding of your client's needs, helping you provide tailored solutions that resonate. If you're ready to make a significant impact and help local SMBs grow successfully, we'd love to have you on the team as our Digital Account Executive at CW7!

Frequently Asked Questions (FAQs) for Digital Account Executive Role at Nexstar

What are the primary responsibilities of the Digital Account Executive at CW7?

The Digital Account Executive at CW7 plays a crucial role in driving digital sales and managing revenue production. Responsibilities include developing and executing sales strategies, maintaining relationships with advertisers, marketing digital products, and ensuring the growth of digital revenue through consultative sales efforts.